The Benz Patent Motor Car alone made 160 appearances in 2011
05.01.2012: Celebrations to mark “125 years of the automobile” the key focus of activities
Involvement of all areas: Museum, Archives and Collection
Celebrations to mark “125 years of the automobile” the key focus of activities
Involvement of all areas: Museum, Archives and Collection, Classic Center and Club Management
125 years of the automobile was a momentous anniversary – and celebrations of this milestone represented the main focus of our activities in 2011.
“Over the year, Mercedes-Benz Classic was able to demonstrate the fascination of the Mercedes-Benz brand on a world-wide basis. We were able to move both people and vehicles,” commented Michael Bock, Head of Mercedes-Benz Classic and Managing Director of the Mercedes-Benz Museum GmbH.
“Vehicles from our own collection alone played a part in 1,400 events – almost twice as many as would be normal in a year without such an anniversary. A truly extraordinary achievement and a great result for the year.”
Just a few key data to show just how much was achieved in 2011: the three-wheeler patented by Carl Benz in 1886, for example, and which is considered to be the world’s first automobile, made 160 appearances at events all over the world.
What is more, in spring 2011 the patent for the first vehicle to be powered by an internal combustion engine was made a UNESCO World Heritage Document. The company’s own collection of vehicles includes several replicas of this first Patent Motor Car.
The first long-distance journey with an automobile, undertaken in 1888 by Bertha Benz from Mannheim to Pforzheim in an improved version of the Patent Motor Car, was re-enacted over a distance of some 180 kilometres in the summer of 2011 by Germany’s South-West Broadcasting (“Südwestfunk”) radio station SWR 1, with support from Mercedes-Benz Classic.
This was automotive history brought to life, and was extremely well received, both by people encountered along the way and as a response to the daily broadcast reports. The original route was in fact extended for the rerun as far as Stuttgart and the Mercedes-Benz Museum.
A review of the year reveals some impressive figures: in 2011, more than 1,400 vehicles were made available for appearances at nearly 470 events around the world. Altogether, the collection these days comprises more than 900 vehicles that represent the long history of Mercedes-Benz – passenger cars, commercial vehicles and racing cars.
In fact the collection would be quite justified in describing itself as one gigantic museum on wheels. In 2011 alone 35 new vehicles joined the collection. One of these was the final car to leave the production line of the R 230-series SL: the last vehicle to be built went straight into the collection, ahead of the launch of the new SL in January 2012.
Mercedes-Benz Classic also took part with selected vehicles in numerous events in the international classic car calendar. These included, for example, participation in the Mille Miglia with a total of 18 vehicles; at the Goodwood Revival in honour of racing driver Juan Manuel Fangio, who would have been 100 years old in 2011; and in the “London to Brighton” veteran car run.
A new participant in this year’s activities was a Mercedes-Benz 220 SE, which has been rebuilt by the Mercedes-Benz Classic engineers as a track vehicle for historical motor racing events and competed during the 2011 season in various events promoted by the historic racing vehicle series “Fahrergemeinschaft Historischer Rennsport e. V.” (FHR).
The Mercedes-Benz Classic Archive is considered one of the most extensive corporate archives in the whole of Europe, and probably the most comprehensive in the automotive industry. The figures make the scope of the archives very clear: if all the material in the archives were to be lined up a row, it would cover a distance of 15 kilometres.
Adding to this are more than 3 million photos and 2,500 film media. The Mercedes-Benz Classic Archive and Collection themselves celebrated a round anniversary in 2011, having been officially established 75 years ago, in December 1936.
About 701,000 visitors from more than 175 countries visited the Mercedes-Benz Museum during 2011. 4000 guided tours in ten languages were given. This was due not only to the anniversary celebrations marking “125 years of the automobile”, but also to the attractive programme of events that has become a regular feature of the museum's activities.
Since it opened five years ago, in May 2006, the new museum has welcomed 4.2 million visitors through its doors – around a third of them from outside Germany. The majority of visitors come from Germany, followed by China, the US, France and Switzerland.
Mercedes-Benz maintains various heritage sites as reminders of the inventors of the automobile. As just one example, in 2011 over 20,000 visitors from countries all over the world came to visit the birthplace of Gottlieb Daimler in Schorndorf, while well over 10,000 also visited his former workshop, the so-called “greenhouse”, in Cannstatt.
The Mercedes-Benz Classic Center is the main centre of expertise for all the technical aspects of classic vehicles dating back through the history of Mercedes-Benz. Again and again the Center sets new standards for the quality and authenticity of restoration work undertaken.
Over the course of the year, for example, a Mercedes-Benz 300 SL that had been restored there to its original condition was sold to a customer – a superb example of a top-class collectors’ piece of this model. The determination to maintain authenticity is supported by an excellent replacement parts service for the brand: the warehouse inventory currently comprises some 35,000 active line items, and any part can be delivered to a customer in Germany within 24 hours.
In 2011, replacement parts provision for the 124 model series was transferred to the Classic Center, adding a further 12,000 items to the inventory. Total revenues for the year from the sale of replacement parts for classic and “young classic” vehicles amounted to 126 million euros.
As always, Mercedes-Benz Classic continues to work closely with officially recognised brand clubs, which provide an important link between the classic vehicle scene and Daimler AG. The latest figures reveal that altogether the clubs currently have around 80,000 members, in all corners of the world, and held more than 200 events of their own in 2011.
The German clubs alone saw almost 1,400 new members joining. Some of the clubs had anniversaries of their own to celebrate, in Germany for instance the Mercedes-Benz SL Club Pagoda (30 years), the Mercedes-Benz Veteran Car Club of Germany (30 years), the Mercedes-Benz Model Car Club (25 years), and the Mercedes-Benz R 129 SL Club (10 years).
But Mercedes-Benz Classic also held its own events: in the spring of 2011 a group under the heading “Mercedes-Benz & Friends” travelled to the Côte d’Azur, where they were able to retrace the early history of the brand. August then saw some 2,000 vehicles and 1,800 club members from more than 30 countries, along with 200,000 visitors, gather at the former Tempelhof airport in Berlin to mark the anniversary of “125 years of the automobile” in what was the biggest celebration of the Mercedes-Benz brand ever to have taken place.
The division’s activities in the area of new media have also proved extremely successful. Over 21,000 fans follow what the world’s oldest automotive brand is up to on Facebook. The new Mercedes-Benz Classic app for iPhone® and iPad® has also already been downloaded more than 200,000 times. The app provides a state-of-the-art way to find out more about the heritage and the legend of Mercedes-Benz.
Im Rallye-Kalender 2011 stand die „Legends of Speed“ in Dresden als neue Veranstaltung auf dem Plan. Die erste Mehrtagesrallye für historische Renn-, Rallye- und Sportfahrzeuge in Deutschland sollte es werden. weiter >>
37th Rétromobile motor show, Wednesday 1 - Sunday 5 February 2012Parc des Expositions: Paris-Porte de Versailles - Pavillons 2/2, 2/3 & 3PARIS, THE CAPITAL OF AUTOMOBILE HAUTE COUTUREFollowing the exhibition "The art of the automobile, masterpieces from the Ralph Lauren collection" at the Musée des Arts Dé weiter >>
The 2012 classic calendar by Peter Auto is released! No less than eight appointments are made with classic car enthusiasts, from April to October, including a brand new 100% classic meeting at Imola in Italy.This year the season will begin with the Coupes de Pâques de Nogaro from 6 to 8 April and the spotlight will be on the Classic Endurance Racing and the Trofeo Nastro weiter >>
Short of ideas for Christmas? Looking for a quick solution? Peter Auto offers ideal last minute presents to please your family. Motor sport and classic car enthusiasts will be delighted to find precious sesames under the Christmas tree to attend their favourite races. A large and complete calendar to delight the whole family. N weiter >>
After the success of the first edition in 2011, in 2012 Spa-Classic will be back on one of the world’s most fantastic layouts, for a new 100% classic meeting on 25, 26 & 27 May. All the Peter weiter >>
....puts wheel, and more, in Italy on 8, 9 and 10 June 2012. In 2012, the Peter Auto historic calendar will be enriched with a brand new event in Italy: Imola-Classic. On 8, 9 and 10 June, this 100% classic meeting will gather some of the most beautiful classic grids. After discovering the Autodromo Enzo & Dino Ferrari layout weiter >>
The Historic Racing Drivers Club has expanded its race calendar to six race events for 2012, featuring five race series, all of which are registered with the MSA.
The confirmed calendar offers a great balance between 'mighty' circuits, offering large grids with great driver commitment such as Castle Combe, Snetterton 300, Spa and Donington; and historical 'gems', weiter >>
The inaugural International Historic Motoring Awards dinner took place on November 16 at London’s elegant St Pancras Renaissance Hotel. The awards evening drew an audience from across the historic motor sport and motoring industry, both from weiter >>
Que la fête commence ! Alors que l’intersaison frappe à nos portes, les spécialistes des rallyes de régularité pour voitures historiques ont rendez-vous à Theux ces vendredi 25 et samedi 26 n weiter >>
- Le Tour de Corse, l'ile de beauté et son invité : Alain Lopes- Le Zoute GP à la mer du Nord et son rallye- Le Gran Premio Nuvolari en Italie et ses 300 voitures au départ Résumé de l'épreuve. Agenda des manifestations, site internet weiter >>
The much talked-about HRDC MGB50 Series got underway at Goodwood on 1 November, with an auspicious reunion between four original works MGB competition cars and some of the luminary figures who were instrumental in the success of these fabulous racers. Long-term MGB stalwart Barry Sidery-Smith and Julius Thurgood, founder and race director of the HRDC, hosted this special weiter >>
Compete in the ultimate Indian way, in a classic Hindustan Ambassador H&H Classic Rallies has announced that it has a small number of the classic Indian Hindustan Ambassadors available on a first-come/first-served basis for the 2012 Rally of Rajasthan (23 Feb to 13 March). With just a damage waiver to pay over and above t weiter >>
Bosch engagiert sich bei der Hockenheim Historic vom 13. bis 15. April 2012 auf dem Hockenheimring als Hauptsponsor• Neues Format und neuer Name „Bosch Hockenheim Historic“, das Jim Clark Revival• Historische Rennserien in zehn Klassen mit über 400 Teilnehmern• Treffen historischer Sport- und Ren weiter >>
- Heat and Dust, Palaces and Desert- A rally for the Maharajas of Motorsport H&H Classic Rallies launches its new brand of classic events with the first Rally of Rajasthan in Incredible India, from 23 February to 13 weiter >>
160 historische Rallyeboliden, dutzende Welt-, Europa- und Landesmeister sowie 50.000 begeisterte Zuschauer – das ist die „Rally Legend San Marino“. In der kleinen, gleichnamigen Republik findet alljährlich im Oktober das spektakulärste weiter >>
Die 3. Schloss Bensberg Classics präsentiert vom 16. bis 18. September wieder einmalige automobile Raritäten„Very important cars only" lautet das offizielle Motto der Schloss Bensberg Classics – und diesem hoh weiter >>
Eine Serie des unter dem Dach der Fahrergemeinschaft Historischer RennsportDie Jubiläen 2011 RückblickSo fing es an: Formel Vau im alten Fahrerlager am Nürburgring!Nachdem Porsche 1965 die Formel V in Deut weiter >>
Als der Vierzylinder im Heck des Škoda 110R startete, die Scheinwerfer aufglimmten und das orangefarbene Coupé auf die Bühne im Auditorium von Porsche Leipzig rollte, konnten sich die Deutschen Rallyemeister Matthias Kahle und Peter Göbel als Gesamtsieger der 9. Sachsen Classic feiern lassen. weiter >>
Au nom de l’authenticité et du divertissementIl s’agit, à n’en pas douter, du plus prestigieux des meetings exclusivement réservés à l’automobile ancienne sur le circuit de Spa-Francorchamps. weiter >>
HRDC FINALE SNETTERTON 1-2 OCTOBERJudging by the influx of entries already received by the organisers, a record entry is expected for the final three races of the HRDC's inaugural season, which are to be held at Snetterton over 1-2 October. The HRDC has enjoyed an extraordinary maiden season, with full entries for all its races to date, weiter >>
- Rund 61.500 Zuschauer strömten am Wochenende an den Nürburgring - Zeitreise mit eleganten Zweisitzern, kraftvollen Sportwagen, Formel-1-Boliden und Tourenwagen- Selbst heftige Regenschauer konnte die aus 20 Ländern angereisten Fahrer nicht stoppen weiter >>
- Junge Fahrer aus dem Kreis Gütersloh für Engagement belohnt - Zahl der verunglückten Fahranfänger um mehr als 20 Prozent reduziert - Inzwischen 12.500 "Schutzengel" im Einsatz für die Verkehrssicherheit weiter >>
Rallye-Legenden und Profi-Rennfahrer im AvD-Historic-Marathon Klaus Ludwig ist Favorit im "Revival Deutsche Rennsportmeisterschaft" Die Formel-1-Boliden von Ayrton Senna und Jean Alesi kommen unter den HammerMotorsportlegenden und Profirennfahrer werden am kommenden Wochenende weiter >>
Preziosen, Prominente und PremierenZwischen dem 16. und 18. September wird die 3. Schloss Bensberg Classics erneut Publikum und Fachwelt mit exklusiven klassischen Automobilen begeistern. H&ou weiter >>
To win the British Rally Championship in the days when the series represented serious, world-level motor sport was no mean achievement. Winning it no fewer than five times during that period makes Scot Jimmy McRae the most successful rally driver in the British Isles. On three of those championship wins (in 1981, 1982 and 1987), Jim was co-driven by slim, straight-talking, northern Englishman I weiter >>
Nach der Wiesbaden Rallye und der Sanduhrklasse bei der Hamburg Berlin Auto Bild Klassik hat der siebenfache deutsche Rallyemeister Matthias Kahle jetzt auch die Auto Zeitung Youngtimer Tour mit einem historischen Škoda 110R (Baujahr 1971) gewonnen. Bei der Fahr weiter >>
Junge Wilde in der EifelVolkswagen Classic präsentierte bei der AUTO ZEITUNG Youngtimer Tour 2011 ein großes Aufgebot an Fahrzeugen der jüngeren Volkswagen Produktgeschichte. Auf der wunderschönen Strecke von Düsseldorf in die Eifel weiter >>
- Erster Sieg für Keil/Linhardt im zehnten Anlauf - 207 Starter, 36 MarkenPhoto Das Filmschauspiel-Trio Herbert Knaup, Andrea Sawatzki und Christian Berkel. Herrliche Strecken, grandiose Automobilklassi weiter >>
Der BMW 328 gilt als der erfolgreichste und schönste Sportwagen der 1930er Jahre. Der Erfolg des BMW 328 lag in der Summe seiner konstruktiven Parame-ter: mit konsequentem Leichtbau, einer aerodynamischen Linienführung, opti-maler Moto weiter >>
- Eine der führenden Classic-Car-Rallyes Europas startet am 25. Mai- 206 Klassiker bei der 24. Kitzbüheler Alpenrallye- Hansi Hinterseer: Premiere beim „Heimrennen“Nicht nur Oldtimer-Fans wissen: drei Tage weiter >>
CLASSICS & SPORTS CARS ACTION DAY, SATURDAY 11 JUNE 2011There is just one month to go until the next, exciting Castle Combe "Action Day" - the Classics & Sports Cars Action Day, happening at the heritage-rich Wiltshire circuit weiter >>
When the BMW 328 drew up to the start line for the first time in June 1936, nobody suspected that it would soon become a legend. 75 years on BMW Classic is sending 12 examples of the 328 out on the hot-heeled dash from Brescia to Rome and back. "The Mille Miglia is the r weiter >>
Packender Motorsport und tolle Sonderthemen begeisterten die Besucher bei den Hockenheim Historic – In Memory of Jim Clark 2011Während der „Hockenheim Historic – In Memory of Jim Clark“ vom 15. bis 17. April 2011 auf dem Hockenh weiter >>
Jimmy McRae will get back behind the wheel of a Tuthill Porsche 911 when he contests round two of the new-for-2011 Tuthill Porsche Challenge, the Carlisle-based Pirelli Historic Rally, on April 30. The 67-year-old Scotsman will replace Andrew Barnes in one of the two JLT Rally Team-backed entries. Barnes has a prior commitment and the JLT team has invited McRa weiter >>