Volkswagen expands its engagement in Africa

Volkswagen expands its engagement in Africa

31.08.2018: - memorandums of understanding signed with Ghana and Nigeria New plants are to be built in Ghana and Nigeria

- memorandums of understanding signed with Ghana and Nigeria



  
New plants are to be built in Ghana and Nigeria

  
Ghana teams with Volkswagen to test new mobility solutions

  
Memorandums of understanding signed in the presence of government officials





During German Chancellor Angela Merkel’s visit to Africa, Volkswagen signed two memorandums of understanding with the governments of Ghana and Nigeria.



The stated goal is to build plants in both countries and to explore the development of new mobility solutions in Ghana. The document was signed in Ghana in the presence of Vice President Mahamudu Bawumia.




 The Nigerian Minister of Industry, Trade and Investment, Dr. Okey Enelamah attended the signing ceremony in Abuja. The Head of the Volkswagen Sub-Saharan Region, Thomas Schaefer, signed both agreements on behalf of Volkswagen.



In signing the memorandums of understanding, the Volkswagen brand continued to expand its engagement in the Sub-Sahara region of Africa. Schaefer commented: “Both memorandums of understanding demonstrate one thing: the seriousness with which Volkswagen takes its commitment to Africa.



 We are well positioned. The situation on the continent has stabilized, and the economy is moving forward. The final hurdles for the development of the automotive industry there have been removed as a result. This is a great opportunity for us.”




Ghana: construction of an automaking plant and testing of new mobility solutions



An assembly plant is scheduled to be built in Ghana. This would also include developing a sales and service network in Ghana as well as establishing a Training Academy for Production and After Sales.



In addition, Volkswagen undertook to commence with a feasibility study in Ghana for integrated mobility solutions which will include a review of the commercial viability of introducing rental, car sharing, ride hailing and shuttle services by way of a Ghanaian subsidiary of VWSA (Volkswagen South Africa), or the appointment of a local service provider.


In turn, the Ghanaian Government undertook to develop a comprehensive Ghana Automotive Industry Policy which will incentivize vehicle manufacturing in Ghana. This includes a preferential procurement policy for locally assembled vehicles.





Nigeria: joint development of the country into an automotive hub


In the memorandum of understanding signed in Nigeria, Volkswagen has committed itself to expanding automaking operations on a step-by-step basis and to turning Nigeria into an automotive hub on the western coast of Africa over the long term.



This will include developing a training academy in conjunction with the German Government which will train the initial employees and also provide broader technical training for the community in automotive skills. It is also intended that a comprehensive Volkswagen vehicle and service network is developed in the country subject to commercial viability.



In return, the Nigerian government has pledged to accelerate the passage of Nigerian automotive policies. This includes the gradual transition from the importation of used cars to the manufacture and distribution of new passenger vehicles.





Volkswagen in the African market



Volkswagen already has a plant in South Africa. It also builds cars in Kenya and recently began to make them in Ruanda, where community car sharing is already being offered as an integrated mobility solution and where ride hailing will also be provided soon.



Under its TRANSFORM 2025+ brand strategy, Volkswagen is strengthening the regions and focusing on new up-and-coming markets. Alongside North and South America as well as China, the Sub-Sahara region plays an increasingly important role. Although the African automotive market is comparatively small today, the region could develop into an growth market of the future.


   
Matt Gennrich ,    Dr. Marc Langendorf - photo VW

Permanent-URL: http://www.automobilsport.com/volkswagen-expand-engagement-africa-ghana-nigeria---180407.html

31.08.2018 / MaP

Weitere Beiträge

Transforming Transportation: Volkswagen Truck & Bus is now TRATON GROUP
30.08.2018
Official name change major milestone on the way to become Global Champion    Renschler: “TRATON is a young company with the unique character of a start-up and the extensive experience of its traditional brands. This combination is what it takes to re-invent transportation for future generations.”    Strong brands MAN, S weiter >>
McLaren Automotive appoints Brett Soso a new regional director
28.08.2018
... for the Middle East, Africa and Latin America Region  weiter >>
Rolls-Royce announces new President for Rolls-Royce Motor Cars North America
27.08.2018
Rolls-Royce has announced that Martin Fritsches has been appointed as President, Rolls-Royce Motor Cars North America from 1 September 2018.Fritsches joined Rolls-Royce earlier thi weiter >>
Audi increases deliveries by 7.0 percent in July
09.08.2018
Worldwide demand up 4.8 percent since January        Deliveries in China increase, positive extraordinary effects in Europe        Interim CEO and Sales chief Bram Schot: “Despite positive response to our models, challenges will increase” weiter >>
Lexus International releases 2018 mid-year sales report
08.08.2018
    Lexus global mid-year sales reached 327,838 vehicles (+7% vs. 2017)    Lexus Europe* sold 38,543 vehicles in the same period (+7% vs. 2017)GLOBAL SALESLexus International to weiter >>
SEAT continues to break sales records
08.08.2018
Cumulative growth of 20.1% •    SEAT delivered 342,700 cars until July, the best result in its history•    Last month’s sales rose sharply by 35.7% to reach more than 52,000 vehicles weiter >>
Porsche increases revenue and operating result in the first half year
02.08.2018
Strong profitability despite economic and political challengesIn the first six months of 2018, Porsche AG increased its operating result, revenue, deliveries and number of employees. The ope weiter >>
A strong first half for the Volkswagen brand
02.08.2018
    Further significant improvement in sales revenue, operating profit before special items and return on sales    SUV offensive successfully continued; marked growth in all regions of the world    Annual forecast for 2018 confirmed    Board Member for Finance Dr. Arno Antlitz: &l weiter >>
Groupe Renault sets a new operating margin record for a first half-year
27.07.2018
Financial results for the 1st half of 2018:     Registrations increased 9.8% to 2.07 million units (+5.3% excluding Jinbei and Huasong).    Group revenues increased by 1.4% to €29,957 million (+2.4% in the seco weiter >>
Groupe Renault HR Senior Management changes
26.07.2018
Effective August 1st, 2018, Marie-Françoise DAMESIN will retire from her Human Resources leadership positions both at the Alliance and at Renault. As regards to her HR position at the Alliance, Arun BAJAJ is appointed Alliance SVP, Human Resources. He maintains his current responsibilities as Alliance Talent management and Nissan Human Resour weiter >>
Groupe PSA: Sharp growth and record profitability
25.07.2018
•    40.1% Group revenue growth at €38.6 billion[1]•    8.5% PCD[2] Automotive division recurring operating margin[3]•    5.0% OV[4] Automotive division recurring operating margin•    7.8% Group recurring operating margin, at €3.017 billion•  weiter >>
Daimler signs agreement on Ä11 billion credit line
25.07.2018
    Concluded with international consortium at attractive conditions    Credit line significantly oversubscribed    New credit line replaces existing credit line and serves to ensure sufficient financial flexibility at all timesOn July 23, 2018, Daimler AG (ticker symbol DAI weiter >>
PSA Groupe - Worldwide sales up 38.1% in the first half of 2018
12.07.2018
•    Groupe PSA sold 2,181,800 vehicles[1] worldwide, a new all-time record and a 38.1% growth compared with the first half of 2017•    SUV product offensive: sustained succ weiter >>
Porsche has again delivered more vehicles in the first half of the year
12.07.2018
Deliveries of the iconic Porsche 911 sports car up by almost 30 per centThe positive trend has continued: With 130,598 vehicles delivered worldwide in just the first six months of 2018, Po weiter >>
Audi and Huawei sign memorandum of understanding for strategic cooperation
11.07.2018
Audi intends to join forces with Chinese technology corporation Huawei to develop projects in the area of Intelligent Connected Vehicles        Advancement of automated driving and the digitalization of services in the vehicle environment        Pilot project in Wuxi, China, to test new mobile communic weiter >>
Hybrid drives continued sales growth for Lexus in Europe
10.07.2018
    Lexus Europe* sold 38,543 vehicles in the first half of 2018, an increase of 7% vs. last year    Self-charging hybrid vehicles represented 95% of sales in Western and Central Europe    Sales increase led by renewed NX and CT, as well as continued success of RX    More th weiter >>
Audi sales grow by 4.5 percent in the first half of the year
10.07.2018
Worldwide around 949,300 deliveries since January        June demand down 3.8 percent        Interim CEO and Sales chief Bram Schot: “Performed well despite the difficult environment” weiter >>
SEAT - Decisive boost to the globalisation strategy
09.07.2018
 SEAT signs an agreement to team up with the joint venture between Volkswagen Group China and JAC •    SEAT to become a shareholder of the company created by Volkswagen Group China and JAC and will be the Group’s lead weiter >>
Acura RDX Snaps Multiple Sales Records Amidst 2019 Model Launch
03.07.2018
    Best month ever for the RDX and for any Acura SUV    Best sales month for any Acura model in more than a decadeThe all-new 2019 Acura RDX compact luxury SUV came out of the gate at full gallop, hel weiter >>
American Honda Sets New June Sales Records on Strength of Light Trucks
03.07.2018
    Light trucks lift American Honda to new June records for total vehicles and trucks    Acura RDX sets all-time best sales month and all-time record month for any Acura SUV on gain of 37%  &nb weiter >>
Cesar Habib - new Rolls Royce Motor regional director Middle East and Africa
03.07.2018
Rolls-Royce has announced that César Habib has been appointed as Regional Director, Middle East & Africa from 1 August 2018. He will be based in Dubai.Habib joined Rol weiter >>
SEAT to lead the Volkswagen Groupís expansion in North Africa
22.06.2018
STRATEGIC PILLAR FOR GLOBALISATION   •    The Group decentralises its territorial structure to gain speed and efficiencySEAT has been designated by the Volkswagen AG to lead the Group’s growt weiter >>
Daimler adapts earnings expectations
21.06.2018
Today, due to current developments, Daimler AG has made a new assessment of the earnings potential for the year 2018. From today's perspective, the decisive factor is that, at Mercedes-Benz Cars, few weiter >>
Abraham Schot takes over as interim Chairman of the Board of Management of Audi
19.06.2018
...with immediate effect The Supervisory Board of AUDI AG has decided to transfer the duties of the Board of Management Chairman to Abraham Schot on a temporary basis with immediate effect.As previously reported, Audi CEO Ru weiter >>
RCI Bank and Services acquires an 75% majority interest in iCABBI
19.06.2018
On June 8, 2018, RCI Bank and Services acquired a 75% majority interest in iCabbi, a dispatch management1 company for automotive fleets of taxis and PHVs2 that is currently reporting the highest growth rate on the market.Thanks to iCab weiter >>
Mercedes-Benz Trucks to invest about 50 million euros in expansion of the Development and Test Center
15.06.2018
Almost precisely ten years after the ceremonial opening of the Development and Testing Center (EVZ) in Wörth am Rhein, Mercedes‑Benz Trucks will invest about another 50 million euros in the center of competence for the development work on commercial vehicles. weiter >>
Rolls-Royce on a roll
14.06.2018
In light of the news emanating from Rolls-Royce plc today, and to avoid any potential confusion in the media, Rolls‑Royce Motor Cars wishes to clarify that it is in excellent health and enjoying sustained global success across its model range. There are no plans for job reductions. weiter >>
Alexander Pollich to be the new Managing Director of Porsche Deutschland
11.06.2018
Jens Puttfarcken and Marcus Eckermann to head the Chinese and British sales organisations respectivelyPersonnel change at the top of Porsche Deutschland GmbH: Alexander Pollich (51), previously Managing Director of Porsche Cars Great Britain, will be weiter >>
SEAT closes the best month of May in its history
07.06.2018
18.5% GROWTH SINCE JANUARY •    The carmaker sold close to 50,000 cars, amounting to a 15.5% increase•    From January to May, SEAT commercialised 238,500 vehicles•  &nb weiter >>

© 2001-2017 automobilsport.com full copyright automobilsport.com