Tweet
Porsche increases investment in start-ups by EUR 150 million

Porsche increases investment in start-ups by EUR 150 million

25.09.2018: Innovative business models in the field of mobility Access to the technologies and business models of the future: Porsche has increased its total investment in venture capital

Innovative business models in the field of mobility


Access to the technologies and business models of the future: Porsche has increased its total investment in venture capital activities by EUR 150 million for the next five years.





The objective of “Porsche Ventures” is to gain access to trends, new technologies and business models. The investment activities being undertaken by Porsche Ventures build in part on the company’s existing start-up investment activities.



As a strategic investor, Porsche is focusing on investments in business models relating to the customer experience, mobility and digital lifestyle, as well as on future technologies such as artificial intelligence, blockchain and virtual and augmented reality. Through its venture capital activities, the sports car manufacturer is seeking to invest in new companies that are in the early and growth phases.



“To continue building on the success that we have enjoyed over the past few years, we must fundamentally change our business model. Porsche has always been among the pioneers of the automotive industry. To date, innovation has been driven to a large degree by technology and with strong links to our current core competencies.




In some cases, the changes that are now becoming necessary are linked to topics beyond our main fields of expertise. With this in mind, it is essential that we build a strong ecosystem with competent partners”, explains Lutz Meschke, Deputy Chairman and Member of the Executive Board for Finance and IT at Porsche AG.



A minority shareholding in Berlin-based start-up “Gapless” represents the latest investment made by Porsche Ventures. This new company allows customers to digitally manage their vintage vehicles, including the entire vehicle history, and share this information with other users in a secure format that prevents forgery.



 To offer this service, the start-up is developing a solution based on blockchain technology designed to maintain or increase the value of collector’s pieces. Gapless is currently in the foundation stage and employs nine members of staff.



Porsche Ventures has also recently invested in fast-growing technology company WayRay. This Zurich-based start-up develops and produces holographic augmented reality head-up display technologies and is working on the ability to seamlessly integrate virtual objects into the driving experience.




Porsche bought into WayRay as a strategic lead investor during the Series C funding round. The total value of the financing round is 80 million US dollars. In addition, the Stuttgart-based sports car manufacturer holds shares as a strategic investor in start-ups Anagog, Miles and home-iX, as well as technology and sports car company Rimac.



Alongside direct investment deals, Porsche invests in selected venture capital funds, such as e.ventures in Europe and the USA as well as the Magma and Grove funds in Israel.






 The company is also a member of the “Startup Autobahn” innovation platform. In March 2018, Porsche Digital worked with Axel Springer as part of a joint venture to launch the start-up accelerator programme APX.



However, in its search for suitable partners Porsche does not invest in start-up companies alone: In addition to the deals being made via Porsche Ventures, the sports car manufacturer invests in established businesses that are making a difference to the field of mobility through pioneering technologies.





Tanja Deutschenbaur- photos Porsche

Permanent-URL: http://www.automobilsport.com/porsche-investments-start-ups-millions-mobility---181097.html

25.09.2018 / MaP

More News

Groupe Renault unveils France's first Smart Island on Belle-Île-En-Mer
21.09.2018
    Groupe Renault, Morbihan Energie, Les Cars Bleus and Enedis have joined forces to create FlexMob’île, an innovative programme aimed at accompanying the energy transition on the French island of Belle-Île-en-Mer.    This smart electric ecosystem is founded on three core activities, namely the sharing of electric more >>
Audi uses modular solution for virtual-reality training
21.09.2018
Apprentices from the Ingolstadt plant’s logistics department have recently started using this virtual modular principle to learn the so-called “pick-by-light” process at the training center.    Learning program for multiple sites and languages        Virtual experience of production and logistics pr more >>
The new ID. chassis: unveiling the world’s most innovative electric vehicle family
20.09.2018
Unique platform is designed exclusively for electric drives. It covers the entire spectrum: from compact cars to SUVs and vans    The world’s first fully connected, fully functional e-vehicle family for the mass market    Production of the ID.1 to start in 2019    Sales should climb to more than 1 more >>
One Step Ahead: Adaptive Radar Systems for Smart Driver Assistance
20.09.2018
Constantly changing environments represent an enormous challenge for modern driver assistance systems. To meet these challenges, software-controlled automotive radars offer entirely new opportunities: They are compact, low-cost, and also extremely versatile and highly reconfigurable.  more >>
Renault EZ-PRO: a robo-vehicle AND a concierge for last mile delivery
19.09.2018
•    Groupe Renault brings its last-mile delivery vision to life with Renault EZ-PRO, an autonomous delivery concept featuring shared customizable robo-pods.•    EZ-PRO keeps a field-based human concierge for special deliveries and driverless robo-pod fleet management.•    Highly modular robo more >>
Porsche invests in Swiss start-up WayRay
18.09.2018
Investment in future technology: Holographic augmented reality head-up displayPorsche has invested in WayRay; the up-and-coming technology start-up from Zurich develops and produces holographic augmented reality head-up display technologies and is workin more >>
Asda to install F1-inspired Aerofoil technology in stores
17.09.2018
Supermarket Asda has today announced that it will install F1-inspired Aerofoils in 187 of its supermarkets, reducing energy consumption from refrigeration by an estimated 17% and slashing CO2 emissions. Refrigerators are the largest consumer of power in supermarkets and, in their present design, lose significant amounts of cold air, creating ineffic more >>
Volkswagen reinforces competences in highly automated driving
30.08.2018
Volkswagen Group acquires a minority interest in the technology company FDTech GmbH of Chemnitz in Saxony    FDTech develops software and future-oriented systems for automated and autonomous driving The Volkswagen Grou more >>
Volkswagen’s digital transformation gathers speed
23.08.2018
Creation of Group-wide platform and digital services for “Volkswagen We” ecosystem picking up pace    €3.5 billion for digitalization initiative through 2025 planned    Cooperation projects and more >>
Kia Motors Showcases Next-Generation Separated Sound Zone Technology
14.08.2018
•    Next-generation sound system allows each passenger to listen to different music, headphone-free•    Maintains passenger privacy during phone conversations•    Can mute sounds unnecessary for passengers, but crucial for the driver•    Advanced technol more >>
Audi e-tron prototype – recuperation test
08.08.2018
The Audi e-tron prototype on recuperation test at Pikes Peak    Highly efficient: up to 30 percent more range thanks to energy recuperation        World premiere in electric cars: the more >>
Mazda, Saudi Aramco and AIST launch research project
08.08.2018
Mazda Motor Corporation announced the start of a joint research project with Saudi Aramco, the state-owned oil company of the Kingdom of Saudi Arabia, and Japan's National Institute of Advanced Industrial Science and Technology (AIST) aimed at making internal combustion engines more efficient and reducing carbon dioxide emissions. more >>
SEAT and Grupo Sesé debut the duo trailer, the longest, most efficient truck driving on European roads
03.08.2018
SEAT and Grupo Sesé debut the duo trailer, the longest, most efficient truck driving on European roads  •    It measures over 30 metres long and reduces CO2 emissions by 20% per road journey• &nb more >>
Audi and Ericsson to pioneer 5G for automotive manufacturing
02.08.2018
Premium automobile manufacturer Audi and 5G innovation leader Ericsson (NASDAQ: ERIC) are announcing plans to pioneer the use of 5G technology for automotive production. At Audi’s headquarters in Ingolstadt, Germany, the two companies agreed on a r more >>
Audi launches new 3D configuration
25.07.2018
First 3D vehicle configuration in real time          Realistic and animated rendering directly via the Audi website        Rollout in 25 markets, additional features more >>
Success factors for the I.D. R Pikes Peak – a record breaker, thanks to 3D printing
24.07.2018
 PIKES PEAK INTERNATIONAL HILL CLIMB   -    Volkswagen benefits from innovative methods during test and development phase  -    Roughly 2,000 compo more >>
Telefónica and SEAT present the first use case of assisted driving via the mobile network
24.07.2018
..... in a real setting in Segovia    The pilot test shows how the road infrastructure “communicates” with vehicles via the existing mobile network by sending alerts to the car in the event of danger or changing conditions more >>
McLaren Automotive to launch 18 new cars as part of £1.2bn plan
12.07.2018
... to go 100% hybrid by 2025Updated and expanded £1.2bn Track25 business plan includes:-    Between now and 2025, 18 new models and derivatives to be launched    McLaren sportscar a more >>
Groupe PSA and Inria create an OpenLab dedicated to artificial intelligence
05.07.2018
•    Increasing efficiency and reliability of the results acquired by artificial intelligence methods for  automotive applications use is one of the main research challenge of the OpenLab•    A dozen topics will be covered over a 4 years period  more >>
SEAT is analysing 8 partnership opportunities with Israeli tech companies
28.06.2018
Stage two of XPLORA begins•    The XPLORA team has met with more than 100 start-ups in Tel Aviv, 8 of which are in the screening stage to define proofs of concept•    The partnerships focu more >>
McLaren CEO calls for new "weight race "
27.06.2018
... to help Britain lead lightweight technology developmentBritain can become a world leader in lightweight materials that could he more >>
Toyota Research Institute supports development of open-source automated driving simulator
21.06.2018
Toyota Research Institute (TRI) is furthering its support of open source platforms by donating $100,000 to the Computer Vision Center (CVC) to accelerate its development of an open source simulator for automated driving, Car Learning to Act (CARLA).“ Technological advanc more >>
Technology in the new VW Touareg “Traffic Jam Assist”
21.06.2018
    “Traffic Jam Assist” uses “ACC” (Adaptive Cruise Control) and “Lane Assist”“Traffic Jam Assist” now also masters traffic jams and roadworks semi-automatically at speeds less than 55 km/h more >>
Audi and Hyundai intend cooperation on the development of fuel cell technology
20.06.2018
Patent cross-licensing for accelerated development to volume production     photo caption: The Group’s Fuel Cell Competence Center is located at the Neckarsulm site.    Audi Board Member for Technical Develop more >>
Opening of the new BMW Shanghai Research & Development Center
15.06.2018
...as part of BMW’s Innovation Day China.Today opened the newly BMW Group Shanghai R&D Centre as part of BMW’s Innovation Day China. The event showcased BMW’s latest developments in the areas of innovation, digital services, autono more >>
Audi Virtual Training: New gamification learning concept in the digital car dealership
15.06.2018
Consultation and customer dialogue in a realistically simulated “open world” concept        Flexible use and availability in the car dealership and on the road        Martin Sander, Sales Manager Germany: “Learning must be fun” more >>
"Singender" Laser revolutioniert Computertechnik
13.06.2018
Optische Schaltkreise mit neuartigen Anwendungsmöglichkeiten als Ziel  Prinzipskizze der Yale-Foscher zum "singenden" Laser Mit einem neuartigen Laser, der mit Hyperschallwell more >>
Porsche launches digital charging service for electric vehicles
12.06.2018
Online platform simplifies charging process with centrally stored payment dataAn innovative charging service for plug-in and electric vehicles: With the “Porsche Charging Service”, the sports car manufacturer is now offering a digital pla more >>
SEAT gathers more than 250 European executives to address the future challenges of human resources
09.06.2018
Digitalisation and employment•    The European HRC Meeting 2018, organised by HRC International Group, is being held this weekend in Sitges with the slogan ‘Meet the future’•    SEAT Presid more >>
Honda Partners on General Motors’ Next Gen Battery Development
07.06.2018
General Motors Co. (NYSE: GM) and Honda (NYSE: HMC) announced an agreement for new advanced chemistry battery components, including the cell and module, to accelerate both companies' plans for all-electric vehicles. The next-generation battery will deliver higher energy density, smaller packaging and faster charging capabilities for both companies' future products, mainly for the North American more >>
BMW Brilliance Automotive expands battery factory in China
06.06.2018
-  Major increase in capacity- Production of batteries for fully-electric BMW iX3 from 2020- BMW iX3 to be integrated into existing production structures  The BMW Group continues to drive the expansion of elect more >>
Innovative Energy and Carbon Saving Aerofoil Top UK Engineering Prize Finalist
04.06.2018
Aerofoil, a collaboration between Williams Advanced Engineering and Aerofoil Energy, is among the three shortlisted finalists for the Royal Academy of Engineering MacRobert Award, the UK's longest-running and most prestigious national prize for engineering innovation. It rec more >>
New McLaren Composites Technology Centre in Yorkshire
31.05.2018
A significant milestone was reached today as the ‘key’ to the building that will house the new £50m McLaren Composites Technology Centre (MCTC) was handed over to McLaren Automotive ahead of final fitting out.The MCTC in the Sheffield region wi more >>
Audi e-tron prototype with decisive aerodynamics
30.05.2018
Electric car with sophisticated aerodynamics concept: drag coefficient of 0.28        Important factor particularly on long journeys: drag        For the first time in a volume-production car: virtual exterior mirrors as a high-end option more >>
Technology in the new VW Touareg
25.05.2018
High-tech running gear with innovative roll stabilisation    Aluminium running gear: pneumatic suspension coupled with roll stabilisation brings a new level of SUV comfort to the Touareg    Roll stabilisation: New more >>
Inventor of the Twitter Hashtag Talks About the Future We Want
05.05.2018
C.M. Rubin, Creator of The Global Search for Education and Founder of CMRubinWorld discusses the future of social media communications with Tribeca Disruptive Innovation Awards (TDIA) 2018 honoree Chris Messina. How will the multitude of tools we have at our fingertips continue to change communications as we know them now? Messina explains that more &ldq more >>
The School of Sensory Education - SEAT Quality Training
02.05.2018
•    SEAT implements a new training course to sharpen the sight, touch, hearing and smell of the employees who certify the quality of cars•    Precision and ability to concentrate are some of the skills these specialists m more >>
SEAT’s eMiis are now on the road in Barcelona
25.04.2018
New electric carsharing fleet    SEAT launches a carsharing pilot project with a fleet of electric cars for the more than 1,000 employees at Pier 01    A mobile app enables vehicles to be reserved with a si more >>
Foresight Williams Technology EIS Fund invests £1.6 million in Salvalco
24.04.2018
- Revolutionary Green Aerosol innovation receives funding from Foresight Williams Tecchnology EIS Fund•    Innovative aerosol valve technologies (Eco-Valves) using safe, inert gases as propellants•    The Fund supports more >>

2001-2020 automobilsport.com full copyright