Tweet
Ford's European unit points the way for Ford turnaround, says GlobalData

Ford's European unit points the way for Ford turnaround, says GlobalData

21.02.2020: In an exclusive interview with GlobalData, Ford of Europe President Stuart Rowley outlined the unit’s strategy to move from operating at a loss to turning a profit. David Leggett, Automotive Editor at GlobalData, a leading data and analytics compan


In an exclusive interview with GlobalData, Ford of Europe President Stuart Rowley outlined the unit’s strategy to move from operating at a loss to turning a profit.



David Leggett, Automotive Editor at GlobalData, a leading data and analytics company, offers his view:



“Ford of Europe’s President Stuart Rowley told GlobalData that there is much to do to return Ford to annual profitability, but it is on track and has made good progress during 2019. Strategic focus on both the cost base and product offerings - followed through in execution - is key. The quarterly results and underlying trend for the company in Europe over the past year bear that out.



“These are undoubtedly turbulent times for Ford. Earlier this month, investors took fright when the company announced a $1.7bn quarterly loss (Q4). But Ford Europe was a bright spot in the gloom, posting a small Q4 profit of $21m (the only region outside of North America to be in profit for the quarter) and a big improvement to trend during the course of 2019.



“In 2018 Ford put together a clear strategy in 2018 to re-set and re-design its business in Europe. In 2019, the results of that were evident. The company in Europe is cutting its cost base - as seen in a 20% workforce reduction plan, a restructuring of its Russia business and the closure of the Bridgend engine plant.



“These are difficult steps, but a leaner cost base is also being coupled with a rationalisation of the product portfolio to both avoid EU fines under new CO2 rules and accelerate the move into electrified products - on both passenger vehicles and commercial vehicles.”



GlobalData -




Permanent-URL: http://www.automobilsport.com/ford-european-unit-points-turnaround-globaldata---204177.html

21.02.2020 / MaP

More News

Expert comment: Supply and demand problems growing for car makers as coronavirus hits Chinese sales
21.02.2020
 Responding to reports that car sales have fallen 92 per cent in China, Christian Stadler, Professor of Strategic Leadership at Warwick Business School and an expert in the automotive industry, said: more >>
New record for BMW Group idea management – Employee proposals generate over 62 million € in savings
21.02.2020
- Top idea saves 39 million € in first year - Horstmeier: “Our employees make all the difference” Improvements proposed by BMW Group employees reached a new all-time high last year as part of the CRE8 ide more >>
Daimler optimizes decision-making processes and streamlines organizational structure
21.02.2020
    The Board of Directors and the Supervisory Board of Daimler AG and Mercedes-Benz AG optimize Mercedes-Benz Cars’ development, operation and finance area by realigning the Company’s organizational structure. This reorganization will take effect on April 1, 2020. more >>
Abu Dhabi to host United Nations forum on investment and technology for sustainable development.
17.02.2020
World leaders, top CEOs to make global push for sustainable investmentGovernment leaders, global CEOs and other investment stakeholders will step up efforts to promote investment for sustainable more >>
Daimler reports full-year 2019 results
11.02.2020
    Group unit sales of 3.34 million vehicles (2018: 3.35 million)    Revenue up 3% to €172.7 billion (2018: €167.4 billion)    Group EBIT of €4.3 billion (2018: €11.1 billion) more >>
Ford Announces Senior Leadership Changes as Company Continues Transformation
10.02.2020
•    Jim Farley becomes chief operating officer, reporting to president and CEO Jim Hackett, responsible for all global markets and automotive operations, Ford Smart Mobility and autonomous vehicles •    Hau Thai-Tang takes on an expanded role in delivering great products, services and experiences for Ford customers. He will cont more >>
Mitsubishi Motors South Africa announces soaring sales in shrinking market
07.02.2020
•    Retail sales for the 2019 calendar year up by 13.6%•    Latest Triton, new Eclipse Cross lead the way•    January 2020 dealer retail figures up by 31% vs 2019MITSUBISHI MOTORS more >>
Porsche Ventures invests in software start-up Nitrobox
04.02.2020
Hamburg-based company concludes financing round in the single-digit million range     Nitrobox founders: CEO Henner Heistermann and CTO Sven Grimminger (left to right)The software start-up Nitrobox Gm more >>
Honda Trucks Set Records, Acura Cars Rise for American Honda in January
03.02.2020
    American Honda trucks set new January sales record    Honda brand trucks mark best January sales, rising 2.3%    Honda truck sales gains led by HR-V with new January record (up 25%) and Ridgeline (up 57%)    Acura brand car sales rise 6% as ILX climbs 16% and TLX gains 6% more >>
Change of management: Personnel changes at Daimler Trucks & Buses
03.02.2020
    Ulrich Bastert, Head of Sales and Marketing at Daimler Buses, will be retiring in the middle of this year.    Philipp Schiemer, who is the current Head of Mercedes-Benz do Brasil Ltda., will be taking over his position starting on June 1st.    On May 1st, Karl Deppen will become the new Head of Me more >>
Kia Motors announces January global sales
03.02.2020
Kia Motors Corporation has announced its January 2020 global sales results for passenger cars, recreational vehicles (RVs) and commercial vehicles, which saw 215,112 units sold, representing a 2.5 percent rise from January 2019.Sales in Korea decreased to 37,050 units fr more >>
Lexus announces global sales 2019 results
03.02.2020
Global sales for January–December 2019 marked a new annual record high of 765,330 units (a 10% increase from the previous year). In addition to the well-received UX and redesigned ES, which were introduced in 2018, and the popular RX, which underw more >>
Mitsubishi Motors Responsibility Changes in Executive Officers
31.01.2020
Mitsubishi Motors Corporation (MMC) will make the following responsibility changes in the executive officers effective February 1, 2020. Effective February 1, 2020     more >>
Renault-Nissan-Mitsubishi further strenghtens the use of resources and investments
30.01.2020
Renault-Nissan-Mitsubishi today outlined a new framework to further reinforce its business model and strengthen its management structure. All three companies reiterated that the Alliance is essential for strategic growth and enhance competitiveness for each company. more >>
Mitsubishi Motors Announces Production, Sales and Export Figures for December 2019 and Calendar Year 2019
30.01.2020
Mitsubishi Motors Production, Sales and Export Figures for December 2019 and Calendar Year 2019December2019     Fiscal Year 2019 (19/04-19/12)     Calendar Year 2019 (19/01-19/12) Volume(unit)     YoY(%)     Volume(unit)     YoY(%)     Volume(unit)     more >>
Appointment of Mr. Luca de Meo as Chief Executive Officer of Renault
28.01.2020
Appointment of Mrs. Clotilde Delbos as Deputy Chief Executive Officer of Renault   Following the selection process led by the Governance and Compensation Committee, the Board of Directors, meeting today under the chairmanship of Mr. more >>
2019 sees production record for SKODA AUTO at its Czech plants
24.01.2020
- More than 900,000 vehicles built in the Czech Republic in a single year for the first time, equating to an increase of 2.25 per cent compared to the previous year- Investments: ŠKODA AUTO has been consistently modernising its three Czech sites in line with Industry 4.0- 2025 Strategy: car manufacturer electrifies its model range and develops more >>
BMW i Ventures Announces Investment in Software Motor Company.
22.01.2020
BMW i Ventures announced today an investment in Software Motor Company (SMC) a Silicon Valley-based company developing the world’s most reliable, efficient and intelligent motor systems.  The new funding will enable SMC to further scale its business and accelerate product development.   “Electric motors are a massive, $10 more >>
Daimler AG Preliminary results for the financial year 2019
22.01.2020
...including anticipated additional expenses below earnings expectationsIn the financial year 2019, Daimler AG has achieved a preliminary Group EBIT of EUR 5.6 billion (financial year 2018: EUR 11.1 billion). Not included therein are anticipa more >>
SEAT Martorell produces more than 500,000 cars in 2019
22.01.2020
    Martorell increases output by 5.4% and consolidates itself as the factory that makes the most cars in Spain    Global SEAT vehicle manufacturing goes up by 12.1%    Production of the new Leon and more >>
Kia Motors announces 2019 fourth-quarter business results
22.01.2020
    Q4 2019 sales revenue at KRW 16.11 trillion, up 20% Y/y    Quarterly operating profit at KRW 590.5 billion, up 55% Y/y    Q4 net profit at KRW 346.4 billion, more than tripled from KRW 94.3 billion    Global sales of 728,296 units vs. 738,915 in Q4 2018    Kia t more >>
China weighed heavily on 2019 global light vehicle sales with further decline expected for 2020, says GlobalData
22.01.2020
In 2019, global light vehicle (LV) sales were at their lowest point since 2015, at 89.8 million, which was 4.8% down on 2018’s 94.3 million total. December’s sales of 8.15 million were 2.3% lower than in December 2018, according to GlobalData, a leading data and analytics company. more >>
IMF Global Outlook
22.01.2020
Global growth is sluggish but tentatively stabilizing after two years of slowing, the IMF reported Monday (January 20) in its latest quarterly update to the World Economic Outlook report.“So we have seen tentative signs that global growth may be stabilizing at subdued levels. We are projecting growth to recover modestly from 2.9 percent in 2019 to more >>
Groupe Renault worldwide sales results 2019
17.01.2020
Groupe Renault consolidates its positions in its core markets and maintains its global market share• Groupe Renault maintains a market share of 4.25% in a market down 4.8%. Sales volumes totaled 3.8 million vehicles, down 3.4%.• Over t more >>
PSA GROUP - Worldwide sales at 3.5m units in 2019
16.01.2020
•    Electrification on track: 10[1] new models launched as a first milestone toward a 100% electrified range by 2025•    Solid position in Europe: 16.8% market share•    International businesses focused on profitable growth and manufacturing footprint development  more >>
UK electric vehicle unicorn Arrival receives €100M investment from Hyundai and Kia
16.01.2020
    Hyundai and Kia invest €100M, making Arrival one of the UK’s largest unicorns    Arrival, Hyundai and Kia will jointly develop vehicles using Arrival platforms and key technologies    Arrival’s Generation 2 Electric Vehicles are a new category of electric vehicles that surpass tradition more >>
LIQUI MOLY wächst trotz Problemen
15.01.2020
Softwareumstellung verhagelt das Jahresergebnis – dennoch Rekordumsatz Photo: LIQUI MOLY-Geschäftsführer Günter Hiermaier, Marketingleiter Peter Baumann, Geschäftsführer Ernst Prost (von links) sowie Alexandra Holzwarth (Assis more >>
Volkswagen Group records higher deliveries in 2019
15.01.2020
    Despite shrinking overall markets, worldwide deliveries grow by 1.3 percent to 10.97 million vehicles    Market share expanded in all regions, in some cases significantly    Strong growth of around 80 percent in electric vehicles to more than 140,000 units more >>
New year brings with it leadership changes at Audi South Africa
14.01.2020
Audi announces changes within its local management team as part of a broader leadership restructure at Volkswagen Group South Africa. Asif Hoosen who has been managing the Marketing, Product and Public Relations portfolio for more >>
BMW Motorrad enters the new decade with its ninth consecutive sales record
14.01.2020
Worldwide deliveries increased by 5.8% to 175,162 vehicles in 2019. Introduction of new models is showing its effect.In 2019 as well, BMW Motorrad has sold more motorcycles and scooters than ever before. Compared to the strong previous year, deliveries i more >>
Mitsubishi Motors Corporation Important personnel change
14.01.2020
Mitsubishi Motors Corporation today announced the following important personnel change effective January 15.         New  Current  Name&nbs more >>
Automobili Lamborghini continues its global growth and marks new historic highs: 8,205 cars delivered in 2019
14.01.2020
 •    Lamborghini increases worldwide sales by 43% to 8,205 units•    Global sales growth for nine consecutive years•    Strong sales performance for both super sports car model lines: V10 and V12 •    Super SUV continues high sales momentum: almost 5,000 Urus d more >>
SKODA delivers 1.24 million vehicles in 2019
13.01.2020
› ŠKODA delivers more than one million vehicles to customers for sixth consecutive year› Record year in Europe (+5.8%) and Russia (+8.8%)› Delivering 114,700 vehicles in December represents an increase of 9.1% over same period last year› Models: OCTAVIA continues to be the bestseller; demand for SUV models rema more >>
Toyota Motor Europe outperforms market and posts strong growth in 2019, reaching 5.3% market share
13.01.2020
    Toyota brand passes 1 million sales for the first time since 2008    Lexus increases 14.5% to a record 87,000 sales marking sixth successive year of European growth    Hybrid electric vehicles make up 52% of total sales and 63% in West Europe more >>
Porsche increases number of deliveries in 2019 by ten percent
13.01.2020
280.800 cars handed over to customers worldwideVehicles produced by the Stuttgart-based sports car manufacturer are more popular than ever: in 2019 Porsche delivered 280,800 vehicles to its customers – ten percent more than in the previous y more >>
Volkswagen Passenger Cars brings 2019 to a successful close
13.01.2020
Volkswagen brand boosts global deliveries by 0.5 percent compared with 2018 to 6.28 million vehicles  Increases in Europe, South America, Asia-Pacific and the USA  More than 80,000 electric vehicles delivered (+60 percent)   more >>
Lexus post record sales and sixth consecutive year of growth in Europe
10.01.2020
    Lexus Europe* sold 87,206 vehicles in 2019, a new record    Lexus is one of the fastest-growing automotive brands in the region, increasing its sales by 14% in 2019    In just six years, Lexus has more than doubled its European sales volume    Self-charging hybrid vehicles accounted for 9 more >>
Mercedes-Benz full year unit sales by model
10.01.2020
Every third Mercedes-Benz vehicle sold in 2019 was an SUV With sales of about 783,700 units the GLA, GLB, GLC, GLC Coupé, EQC (combined electrical consumption: 20.8–19.7 kWh/100 km; combined CO2 emissions: 0 g/km)[1], GLE, GLE C more >>
Mercedes-Benz full year unit sales by region and market
10.01.2020
Asia-Pacific region achieves best-ever sales; China is most important driver of global sales growth In the Asia-Pacific sales region, a new record was achieved in 2019 with 977,922 units sold (+3.7%). In fact, more Mercedes-Benz vehicles were delivered in China than in any other market globally. A total of 693,443 cars were handed over to customers in China, a more >>

2001-2020 automobilsport.com full copyright