Tweet
AIWAYS to operate direct-to-customer sales model in Europe

AIWAYS to operate direct-to-customer sales model in Europe

27.02.2020: • All-electric U5 SUV to arrive with direct sales and aftercare support • Sales model will offer short- and long-term leasing for new and used AIWAYS vehicles

•    All-electric U5 SUV to arrive with direct sales and aftercare support


•    Sales model will offer short- and long-term leasing for new and used AIWAYS vehicles


•    Highly trained European partners will provide seamless aftersales care, from roadside assistance to the most complex repairs


•    U5 European sales to start in August 2020 in Denmark, France, Germany, the Netherlands, Norway and Switzerland – other markets to follow


•    AIWAYS Geneva press conference at 13:15 on 3 March (Hall 2, Stand No. 2121)
 





AIWAYS, the Shanghai-based personal mobility provider, has confirmed that its new U5 all-electric SUV will be made available in Europe exclusively via a direct-to-customer sales model, and not retailed or leased through traditional car dealerships.
 


The announcement comes ahead of the reveal of the production-ready European version of the U5 at the 2020 Geneva International Motor Show (from 3 March), where the company will introduce its first business partners in Europe.
 


Alexander Klose, Executive VP Overseas Operation at AIWAYS, commented
: “AIWAYS’ sales model will improve access to the all-electric U5 and make it easy to buy a car online. We are considering different types of ownership models, ranging from subscription to outright purchase – but starting with leasing.”
 



The new sales model will streamline the traditional car buying ‘journey’, and ensure that using and maintaining a U5 is as simple as possible. A new AIWAYS dedicated European website is being prepared that will enable prospective U5 buyers to research models, book test drives, configure vehicles and sign up to usage periods that suits their needs.
 


So that consumers can interact with AIWAYS vehicles and conduct test drives, the company is establishing ‘showrooms’ throughout Europe. Its first partnership will be with Euronics in Germany, working with the leading electronics retail chain to develop the growing market for electric vehicles. The two companies have chosen key locations that will be staffed by EV experts able to answer questions and deliver the highest standards of service, and maximize the potential for electric vehicle sales in chosen markets.
 


Interested customers will begin the leasing process online, choosing from a number of short- and long-term options. New and second-hand AIWAYS vehicles will be available through the program, which is being backed by a dedicated European leasing partner – to be announced over the coming months.
 



Aftercare program




Aftersales care in Europe, including technical support and servicing, will come from a network of established in-country specialists who have received training and guidance on the U5 and its advanced systems. With scheduled U5 maintenance every 100,000km, working with local partners will be a far more effective means of servicing customer vehicles than establishing a new AIWAYS aftersales network throughout the region.
 


In Germany, AIWAYS intends to enter into cooperation with A.T.U., a leading chain of independent workshops, offering a range of services to customers.  Based on a principle agreement between AIWAYS and A.T.U., details of the cooperation will be jointly developed and announced by the time the U5 is made available. Other regional support and servicing partnerships will be announced ahead of the U5’s launch later this year.
 




Impact of COVID-19



Originally set to launch in Europe in April 2020, production of the U5 has been impacted by COVID-19 (Coronavirus). The company has been focusing its recent energy and resources on helping to fight the virus outbreak and supporting local communities to limit its spread. Because of these unforeseeable circumstances, AIWAYS has brought forward production of the 2021 model year U5 to July, with the first European deliveries now slated for August 2020.
 


Visitors to the show can drive the U5 for the first time, as part of the ‘GIMS Discovery’ experience. Participants will be given the opportunity to enjoy a 10-minute test drive of the U5 on an indoor circuit after they have visited the AIWAYS stand to register their interest.
 




Emma Hopgood, photo Aiways

Permanent-URL: http://www.automobilsport.com/aiways-direct-to-customer-sales-model-europe---204428.html

27.02.2020 / MaP

More News

The BMW iNEXT in the hottest phase of its series development
27.02.2020
During test drives across the desert regions of South Africa, the BMW Group’s new technology flagship masters the manifold challenges associated with extreme heat, solar radiation and dust formation on dirt tracks. On its way to series maturity, the BMW iNEXT more >>
Volkswagen the 1-speed gearbox
26.02.2020
Small shifting unit: the 1-speed gearbox.  Volkswagen Group Components produces the gearbox for all electric vehicles based on the MEB1 on behalf of the Volkswagen Group.   Highly compact gearbox caters for all driving situat more >>
Insurance discounts will drive dash cam take up, says GlobalData
26.02.2020
One in five motor insurance customers were using a dash cam in 2019, according to leading data and analytics company GlobalData’s 2019 UK Consumer Insurance Survey, and Insurtech Inzura’s white-labeled dash cam offering has the potential to increase uptake considerably - reducing premiums for policyholders. more >>
Ren Supercar producer Techrules aims to become the World's largest manufacturer of micro-turbine generators
25.02.2020
    Chinese automotive R&D company, Techrules, capitalises on the vast potential of its innovative micro-turbine technology    Sales of 45 kW turbine will start in June, with mass production by end of 2020    New strategy will prioritise applications for heating, cooling and power generation more >>
Honda and AAM Agree to 10-Year Naming Rights Extension of Honda Center Through 2031
25.02.2020
Anaheim Arena Management (AAM) and American Honda Motor Co., Inc. (Honda) today announced a partnership extension, securing the naming rights of Honda Center through 2031. The extension adds 10 years to the existing 15-year partnership that began in October 2006 between Honda, which last year marked its 60th anniversary in America, and Orange County's premier sports and entertainment venue. more >>
Rolls-Royce Whispers - A digital world of curated luxury
25.02.2020
   Rolls-Royce clients join most exclusive Members’ Club in the world    Whispers is a digital extension to the Rolls-Royce marque    Whispers acts as a gateway to the world’s most rarefied products, services and ideas    Rolls-Royce clients across the globe securely commune with each more >>
Over a third of motorists have no idea how to use tech features on their cars
24.02.2020
    35% of motorists don’t use or understand the technological features on their cars    Over 70% say technology wasn’t explained properly by dealers    25% of car owners said they were given no informa more >>
Groupe Renault Release
24.02.2020
Renault SAS has taken a note of the press release issued by the Nanterre Public Prosecutor’s Office dated February 19, 2020 announcing the opening of an investigation regarding facts perpetrated against Renault. Consistent with earlier reports and initiatives, Renault SAS has filed a civil-party petition to enforce its rights and will continue to fully cooperate wi more >>
FPT Industrial strenghtens presence in Turkey with new distribution partner
24.02.2020
FPT Industrial has elected Yakamoz as its new distribution partner in Turkey to strengthen its presence in the country. The partnership intends to increase the Brand’s business opportunities in this market, with a special attention to the marine and power generation segments. more >>
Welcome to the city of the future- BMW Welt is opening the new Junior Campus.
21.02.2020
•Interactive elements and state-of-the-art technology will enable children to explore the city of the future and mobility of the future at the Junior Campus. •For the opening weekend, BMW Welt is inviting families to join in c more >>
Important safety tips for when traveling with children in SKODA cars
21.02.2020
› Children up to a height of 1.50 m require a child seat› Youngsters must be properly secured in a child seat prior to every journey › The ŠKODA Genuine Accessories range offers four child seat models catering to any age more >>
Volvo Cars introduces refreshed S90 and V90 models
21.02.2020
... plus mild-hybrid powertrains across entire line-up    Updated design for S90 saloon and V90 estate    Enhanced Bowers & Wilkins sound system    more >>
Porsche opens Europe's most powerful rapid-charging park in Leipzig
20.02.2020
Porsche Leipzig is expanding the charging infrastructure for electric vehicles in central Germany with a new charging park called Porsche Turbo Charging.The total capacity of the Saxon facility, which includes six internal quick charging points more >>
SKODA AUTO soon to enter Sri Lankan market
20.02.2020
› ŠKODA AUTO will be opening a central showroom and sales location in the Sri Lankan capital Colombo in May 2020› Range to initially include four model series from the Czech car manufacturer› Consistent internationalisation is a key aspect of Strategy 2025 more >>
SKODA AUTO produces seven millionth OCTAVIA
20.02.2020
› History of the model dates back to 1959› Success of the OCTAVIA in the 90s laid the foundations for ŠKODA’s subsequent rise› Fourth generation of the OCTAVIA is even more spacious, safer, better connected and more emotive than any before it more >>
Lotus Evija production comes alive
20.02.2020
    Evija’s new manufacturing facility readied to deliver final prototypes for last stages of the testing programme    Series production to begin in Hethel this summer    “With our ne more >>
DS AUTOMOBILES’ Diesels achieve RDE2 compliance before deadline
20.02.2020
    All new DS Automobiles’ diesel cars meet upcoming RDE2 (Real Driving Emissions) standards ahead of legislative implementation    Meeting the RDE2 standards, Company Car tax users are exempt from the current 4% surcharge on Benefit-in-Kind (BIK) rates    RDE test forms a part of the new World more >>
Peugeot Diesels on target to achieve RDE2 compliance nearly a year before deadline
20.02.2020
    Many of PEUGEOT’s most popular diesel cars already meet RDE2 (Real Driving Emissions) standards a year before the deadline    RDE2-approved vehicles are exempt from current 4% surcharge on Benefit-in-Kind (BIK) rates, bring more >>
Performance of the MK8 Ford Fiesta ST is further enhanced with latest upgrade
20.02.2020
    Power & torque are further enhanced in the award-winning Mk8 Ford Fiesta ST    m235 upgrade increases power by 10PS and torque by 10Nm over previous m225 upgrade    Innovative SMARTflash app allows easy DIY install and calibration for owners which also features DTC reading    mT more >>
Daimler Supervisory Board extends Hubertus Troska’s contract
20.02.2020
    Contract extended by five years until December 31, 2025    Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG: &ld more >>
New cars for the Audi Nines athletes
19.02.2020
Audi supports two mountain bikers and a snowboarder         Sporty Audi models for German athletes         Audi Nines presented by Falken mid-April at Sölden (Austria) Eri more >>
The new home of the CUPRA tribe
19.02.2020
    CUPRA now has its own garage where the brand’s future creations will be developed    A 2,400 m2 building with CUPRA DNA in every detail    The new CUPRA Leon will be presented worldwide on more >>
Volkswagen and partner association agree new sales model for ID. family in Germany
19.02.2020
Holger B. Santel (left), Head of Sales and Marketing Germany, and Dirk Weddigen von Knapp, Chairperson Volkswagen and Audi partner association, and their teams have concluded a new agency agreement. ID.3: The vehicle is not yet available for sale in Europe. more >>
Supply-chain concerns deepening for auto industry, says GlobalData
19.02.2020
Following remarks by Jaguar Land Rover (JLR) chief Dr Ralph Speth suggesting that the company faces a shortage of key components needed for its UK car plants;David Leggett, Automotive Editor at GlobalData, a leading data and analytics company, offers his view more >>
New Opel Insignia GSi with Advanced AWD
19.02.2020
Firm Grip on all Surfaces:     Twinster all-wheel drive and mechantronic FlexRide suspension    Torque vectoring for optimum torque distribution to all four wheels    18 per cent more economic more >>
Groupe Renault new website dedicated to road safety for all
18.02.2020
Groupe Renault, with the support of its Foundation,  and the association Prévention Routière (Road Safety) have decided to act jointly to raise awareness of road dangers and the right behaviors to adopt on the road, by creating an online site adapted to all audiences: http://road4us.org/en/  more >>
PSA Retail will recruit 1,300 people in 2020
18.02.2020
Join an international, multi-brand network that invests in the energy transition •    1,300 recruitments in Europe, including 700 in France•    A dynamic youth employment policy•    Innovative solutions to boost recruitment  more >>
Kia receives six Top Safety Pick ratings from Insurance Institute for Highway Safety
18.02.2020
TSP Ratings Reflect Kia’s Commitment to Safety    2020 Telluride, Sorento, Sportage, Soul, Stinger and Forte receive 2020 Top Safety Pick rating, when equipped with front crash prevention and specific headlights  more >>
New Land Rover Defender - It does all its own stunts
17.02.2020
DEFENDER 110 FLIES INTO ACTION IN LATEST JAMES BOND FILM  NO TIME TO DIE    Unstoppable capability: Land Rover’s pioneering off-road tech, wading ability and extreme durability made the new Defender the natural choice for the c more >>
Laureus World Sports Awards 2020 in Berlin
17.02.2020
At LWSA 2020, Laureus and Mercedes-Benz will celebrate their long-standing partnershipThis year’s Laureus World Sports Awards (LWSA) on 17 February in Berlin will be a particularly propitious occasion, as it will mark the 20th tim more >>
Refreshed look for new Nissan Navara N-Guard
17.02.2020
    Four colour choices, new footwell illumination and updated detailing in the cabin make the Navara N-Guard an even more stylish proposition    New spray-on liner for the load bed helps to absorb shocks and sounds, enhancing the Navara N-Guard’s exceptional qualities    Connected car technolog more >>
Las Vegas Convention Center Celebrates Major Milestone in Elon Musk’s Innovative Underground Transportation System
14.02.2020
    Excavation is complete in the first of two vehicular tunnels of transportation system located beneath the Las Vegas Convention Center.The Las Vegas Convention and Visitors Authority (LVCVA) today announced that excavation is compl more >>
Class-action suit: Volkswagen offers settlement solution
14.02.2020
Settlement negotiations with consumer protection representatives collapsed over unjustified demands for €50 million made by the plaintiff’s attorneys   The Group Board of Management approves a settlement package of up to €830 million during an extraordinary meeting The Group Board of Management at Volkswa more >>
Cooperation with APRA Europe: Remanufacturing – the highest form of recycling – to be featured at Automechanika
13.02.2020
In collaboration with the Automotive Parts Remanufacturers Association (APRA), Automechanika Frankfurt will be presenting this diverse theme as part of a special ‘Automechanika Remanufacturing Day’.Automechanika has entered into a partnership with the more >>
Six 2020 Honda Models Earn IIHS Top Safety Ratings
13.02.2020
    2020 Accord, CR-V and three Civic models each earn TSP and Insight earns the pinnacle TSP+ award    Honda Sensing® Collision Mitigation Braking System™ gets SUPERIOR rating for frontal crash prevention and is standard equipment on all six models    All fully tested Honda vehicles also ea more >>
AudiStream: Virtual journey through the world of production at Audi in Ingolstadt
12.02.2020
    Interactive online offer provides insights into production and technology    Tour guides accompany virtual tour and answer questions in real time more >>
Confirmed UK-EU trade barriers 'worrying for UK auto industry', says GlobalData
12.02.2020
Government cabinet minister Michael Gove has confirmed that trade barriers will be imposed between the UK and the EU post-Brexit, warning businesses to prepare for “significant change”.“The UK will be outside the single market and outside the cus more >>
A well-directed scrappage policy will help Indian automotive market recover from slowdown, says GlobalData
12.02.2020
Following the news that the vehicle scrappage policy for India will be implemented soon;Animesh Kumar, Director of Automotive Consulting at GlobalData, a leading data and analytics company, offers his view:“A ‘well-directed’ scrappage polic more >>
New BMW X5 xDrive40d and new BMW X6 xDrive40d with straight six-cylinder diesel engine and mil
11.02.2020
New drive variant with 250 kW/340 hp and a maximum torque of 700 Nm for the new models BMW X5 xDrive40d and BMW X6 xDrive40d +++ 48-volt starter generator delivers additional electric power output of 8 kW/11 hp.The BMW X5 and the BMW X6 now also fe more >>

2001-2020 automobilsport.com full copyright