Here’s What Automotive Professionals Say About Automotive Career Desirability

Here’s What Automotive Professionals Say About Automotive Career Desirability

11.01.2022: The Women Automotive Network used last year’s "Winter Meetup" as a prime opportunity to find out what automotive professionals think and feel about automotive career desirability. The results were surprising to say the least. Here’s what they said:


The Women Automotive Network used last year’s "Winter Meetup" as a prime opportunity to find out what automotive professionals think and feel about automotive career desirability. The results were surprising to say the least.

 

Here’s what they said:
 


Whilst diversity in the automotive sector has certainly improved this past couple of years, it's quite apparent that we've still got a long way to go. Surprisingly, 67.0% of attendees could only name 1-5 inspiring women in the automotive sector.
 


And with 58.0% believing that the responsibility to support and promote DE&I starts at management level, does this send a strong message out to automotive managers and executives? And how can automotive managers and executives do more to promote DE&I within their organisations?
 


What’s clear is that more needs to be done to promote automotive careers from a young age. Only 3.9% of participants desired a career in the automotive sector from their childhood, onwards. For most, that desire came much later, suggesting that the automotive sector isn't a hugely desirable sector to work in.
 


As part of this key discovery, the Women Automotive Network has put together five key takeaways to drive awareness, inspire change, and address these numbers head on:
 



1.    Automotive career awareness should start at school

 

With “only 3.9% of participants [desiring] a career in the automotive sector from their childhood, onwards,” it’s obvious what needs to change: automotive career awareness should start at school.
 
This could mean
 including automotive initiatives during lessons or during work experience, or reaching out to get local Governments and local automotive organisations involved in school-led outreach programs.
 



2.    Career diversity should start at school

 
Does the education system promote diversity and inclusion in a career context enough? Are schools doing enough? Should schools teach diversity and inclusion in a career context during lessons at school, and mentor young children on how best to navigate this situation when they enter the workforce?
 



3.    More awareness needs to be driven through marketing and publicity

 
If more automotive organisations and local governments invested in better, larger scale marketing and publicity programs to drive awareness amongst new audiences, and change the reputation of automotive as a career field, this would improve career desirability from a younger age.
 




4.    Clever marketing needs to be used to improve sector desirability
 


Again, if more automotive organisations and local governments invested in better, larger scale marketing and publicity programs to drive diversity awareness in the automotive industry, more organisations would jump on the diversity bandwagon and create new diversity programs from within.
 




5.    “Promoted from within” will create more diverse role models to inspire
 


As mentioned earlier, “67.0% of attendees could only name 1-5 inspiring women in the automotive sector.” The solution is simple: promote more diverse leaders within your organisation. This would “create” more inspiring women in the automotive sector, and those numbers would quickly change.
 


The data shows that having a diverse workforce makes economic sense, so what is holding companies back?
 

To conclude, based on these findings, we need to address diversity and automotive career desirability from a younger age, and make sure that companies have the right leadership support and career development opportunities in place to support women in the automotive sector.
 


The Women Automotive Network aims to be at the forefront of this change in 2022, through their rapidly growing community of 6,300 on LinkedIn, and through their events, content and newly-launched mentorship programs, each of which tackles the above issues.
 



About the Women Automotive Network:

 
The Women Automotive Network provides a platform for diversity and technology discussions through their online community and events. For more information visit: https://womenautomotivesummit.com
 

 
George Taylor

Permanent-URL: http://www.automobilsport.com/what-automotive-professionals-say-automotive-career-desirability---233011.html

11.01.2022 / MaP

More News

Urban-X Accelerator by Mini graduates tenth cohort in fifth year of driving urban innovation
11.01.2022
URBAN-X, the leading accelerator for startups reimagining city life backed by MINI and Urban Us, today will hold its tenth Demo Day since it was founded five years ago, in 2016. The virtual event will celebrate URBAN-X’s more >>
Estelle Pery appointed Director of Quality and Customer Satisfaction at Mobilize
10.01.2022
    On 17 January 2022, Estelle Pery will join Mobilize as its Director of Quality and Customer Satisfaction.    She will join the Management Committee headed by Thierry Charvet, SVP Quality for Renault Group as well as that of Mobilize, under and reporting to Clotilde Delbos, CEO of Mobilize.   more >>
End of subsidies pose threat to small EV players in China, observes GlobalData
10.01.2022
China plans to phase out subsidies for electric vehicles (EVs) by 30% by the end of 2022 and completely eliminate them starting from January 2023. At a time when EV demand is dampening due to the COVID-19 pandemic, eliminating subsidies will create trouble for the small market players, says GlobalData, a leading data and analytics company. more >>
Toyota witnesses strong growth in China in 2021 owing to accessible supply chain, finds GlobalData
10.01.2022
Following the news that Japan’s Toyota Motors dethrones other Japanese automakers in 2021 vehicle sales in China; Bakar Sadik Agwan, Senior Automotive Consulting Analyst at GlobalData, a leading data and analytics company, offers his view:  more >>
VISION EQXX- taking electric range and efficiency to an entirely new level
07.01.2022
The road trip reimagined with a new technology blueprint for series productionRange and efficiency are set to define the electric era. Outstanding range will make electric cars suitable for every journey and will speed adoption. Exceptional efficiency will creat more >>
Zeekr and Mobileye to collaborate on Consumer Autonomous Vehicles
07.01.2022
Zeekr, Geely Holding Group’s (Geely) premium electric mobility technology brand, will collaborate with Mobileye, an Intel company, to expand their strategic technology partnership with a goal to deliver the world’s first consumer autonomous vehicles with L4 capabilities by 2024. more >>
SKODA AUTO and Etnetera Group establish software joint venture
06.01.2022
ŠKODA AUTO is establishing a joint venture with the Prague-based IT holding Etnetera Group. By combining expertise and agile methods of development, the car manufacturer is pressing ahead with it more >>
E for emissions-free: Opel with Consistent Focus on Electrification
06.01.2022
    From 2022: Combo Life, Vivaro Combi and Zafira Life exclusively with electric drive    Until the end of the year: Environmental bonus of €9,000 extended in Germany    As of 2024 already: Electrified version of each Opel model    From 2028: Exclusively battery-electric passenger more >>
BMW first to bring digital art into vehicles
06.01.2022
- Artist Cao Fei creates Digital Art Mode.On the occasion of the Consumer Electronics Show (CES), BMW will present its Digital Art Mode and will be the first to bring digital art into vehicles. Internationally renowned Chinese multimedia more >>
Magical exterior colour-change: The BMW iX Flow featuring E Ink
06.01.2022
 Digitisation is delivering an integrated user experience characterised by individuality and emotionalisation in the interior of current BMW models. The My Modes allow the driver to tailor the atmosphere in the interior entirely to their personal mood and the driving experience they want. more >>
Sony Group looks to materialize its EV efforts in 2022, says GlobalData
05.01.2022
Following the news that Japan’s electronics giant Sony Group Corporation plans to launch a mobility company this year; Bakar Sadik Agwan, Senior Automotive Consulting Analyst at GlobalData, a leading data and analytics company, offers his view: “ more >>
Cake at CES 2022: US introduction of CAKE :work series of electric motorbikes
05.01.2022
..for last-mile delivery many and other professional applications CAKE the Swedish maker of premium lightweight, electric motorbikes, is participating at the CES 2022 show in Las Vegas, where it will display its CAKE :work series of professional motorbik more >>
CASA SEAT closes the year with 170,000 visitors thanks to Merry Days and the vaccination campaign
05.01.2022
    It consolidated its position as a mobility hub and meeting point for national and international industry experts    It has become part of Barcelona’s cultural ecosystem, collaborating with organisations such as the Gran Teatre del Liceu, 48h Open House BCN and Manga Barcelona    It has becom more >>
Ford Planning to Nearly Double All-Electric F-150 Lightning Production to 150,000 Units Annually
04.01.2022
- First Wave of Reservation Holders Invited to Order    Ford is planning to nearly double production capacity of the all-electric F-150 Lightning™ pickup to 150,000 vehicles per year at the Rouge Electric Vehicle Center in Dearborn, Michi more >>
Toyota announces the new Hilux GR SPORT with rally-inspired performance and style
03.01.2022
    GR SPORT grade becomes the new pinnacle of Toyota’s Hilux pick-up range       Engineered for even better performance, responsiveness and control with new, dedicated suspension features more >>
Togg mobility concept set for CES 2022 showcase
29.12.2021
    New high-tech mobility brand to debut on the world stage at CES 2022       Togg will announce a visionary mobility solution that fuses electric, autonomous and connected features&nb more >>
Goodyear announces renewal of Cotton Bowl Title sponsorship
29.12.2021
Life-Sized Tire Art Statues of Alabama’s “Big Al” and Cincinnati’s “Bearcat” Mascots Unveiled in CelebrationThe Goodyear Tire & Rubber Company more >>
Polestar brings Vivaldi web browser to Polestar 2
23.12.2021
Polestar, the pure play, premium electric car company, has released the Vivaldi web browser for Polestar 2. Answering one of the top desires from Polestar owners, the inclusion of a full-scale web browser in the car allows users to browse the web as they might on their more >>
Renault Group and Dassault Systèmes strengthen their partnership
22.12.2021
....to accelerate the car manufacturer's transformation with the 3DEXPERIENCE platform    Renault Group engages in a new step in its technological and digital transformation by choosing Dassault Systèmes’ 3DEXPERIENCE platform on the cloud for the development of products and mobility services    T more >>
Olympians take the wheel of the most powerful CUPRA
22.12.2021
    Olympic champions and CUPRA ambassadors Saúl Craviotto and Melvyn Richardson talk about their sporting values after their successes in Tokyo 2021    Speed, power, precision, and performance: their goals in sport, and what they look for in a car    The CUPRA Formentor VZ5 is the fastest and more >>
Aiways in Europe: A success story from the outset
22.12.2021
Dr. Alexander Klose, Executive Vice President of Overseas Operations at Aiways, Dear colleagues, dear media representatives and friends of the Aiways brand, It has been a challenging 12 months for the global economy, local communities, and more >>
5 Compelling Reasons To Consult A Lawyer After A Car Accident
21.12.2021
A car accident can be traumatizing for all the parties involved. It can cause serious injuries, affecting the victim financially, physically, and psychologically. However, if you haven’t been into a crash before, then you might have no idea how to proceed.   more >>
CUPRA renews its partnership with the World Padel Tour for the next three years
21.12.2021
    The brand demonstrates its commitment to the expansion of the fastest-growing sport in Europe    The partnership was renewed during the Estrella Damm World Padel Tour Master Final in Madrid    CUPRA boasts eight of the best players in the world within its Tribe more >>
Lotus Emira V6 First Edition: dynamic shakedown at Hethel with Gavan Kershaw- with video
17.12.2021
Lotus has released a new film of the Lotus Emira in action, showing the eagerly anticipated V6 First Edition being put through its paces by Gavan Kershaw on the iconic Hethel test track.Vide more >>
Zenvo Automotive welcomes Jens Sverdrup as Chief Commercial Officer
17.12.2021
    Zenvo Automotive appoints Jens Sverdrup as chief commercial officer    New role supports Zenvo’s global expansion plans and will focus on commercial strategy for future models, the brand, alongside developing worldwide dealer networks and partnerships    Under Sverdrup’s leadership Zen more >>
Electromobility in winter: Intelligent functions optimize range and charging performance
17.12.2021
Preconditioning has a positive effect on range in winter        e-tron route planner and range prognosis ensure planning security        Conscious charging contributes to long high-voltage battery life more >>
Mercedes-Benz and FEAC reach an agreement and create basis to introduce agency model
17.12.2021
 Next Milestone in Future Sales:       Strict implementation of the Mercedes-Benz strategy: intensifying customer loyalty through direct sales of Mercedes-Benz cars and vans    Mer more >>
Dar Al Arkan teams with Pagani Automobili to unveil the ultra-exclusive DaVinci Residential Tower in Dubai
16.12.2021
 Dar Al Arkan, the leading real estate company in Saudi Arabia and the GCC, has unveiled the DaVinci Residential Tower in Dubai in partnership with Italian Hypercar manufacturer Pagani Automobili, renowned for its exclusive and handcrafted production of ultra-limited-edition cars.  more >>
Lamborghini “The Icon Reborn”: an icon is born, not made
15.12.2021
What does it mean to be an icon? And above all, is there a magic formula for becoming one? The Lamborghini Countach is by definition one of the most iconic models in the company’s history and of the automotive world in general. In a year more >>
Toyota fast-tracks EV ambitions with fresh investment, says GlobalData
15.12.2021
Following the news that Japanese automaker Toyota commits US$70bn for electrification of its vehicles by 2030; Bakar Sadik Agwan, Senior Automotive Consulting Analyst at GlobalData, a leading data and analytics company, offers his view:  more >>
Upgrade Your Car to Have It Performing at its Best
15.12.2021
Take a look at our picks for ways you can improve the performance of your carThe performance of your car comes down to a few things: its speed, its acceleration, its braking, its handling, its ride quality, its cornering, and other performance measures. However, there are things that can affect its performance beyond the hardware, more >>
Applications now open for 2022 Rolls-Royce apprenticeship programme
15.12.2021
Rolls-Royce Motor Cars is offering a record number of places on its apprenticeship programme for 2022. Applications are now open for a total of 37 places, making this the largest intake since the scheme's inception in 2006.    Rolls-Royce offers record 3 more >>
Ford South Africa Transforms Manufacturing Robot into a Braai Legend!
15.12.2021
•    The robotic braai, or barbeque, represents South Africa’s heritage with a modern high-tech twist•    The programmed robot was salvaged from decommission more >>
Latest-generation diesel engines approved for fuels made from residual and recycled materials
15.12.2021
Significant CO2 savings possibleAll models (here Tiguan) with 4-cylinder TDI engines delivered since the end of June 2021 can be refuelled with paraffinic fuels. Tiguan 2.0 TDI, 147 kW DSG 4MOTION - fuel consumption in l/100 km (NEDC): urban 6.3 / extra-urban 4.7 / combined 5.3; combined CO2 emissions in g/km: 140, efficiency class: B. more >>
Genesis unveils new flagship luxury sedan, the G90
15.12.2021
    New flagship luxury sedan features the most elegant interpretation of Genesis’ design identity       Advanced technologies including Multi-Chamber air suspension and Rear Wheel Steering offer the comfort more >>
Appointments in the Alpine Management Committee
15.12.2021
    As of January 1st, 2022, David GENDRY is appointed Vice President Communication Alpine. He will join the Alpine Management Committee under the guidance of Laurent ROSSI, Chief Executive Officer of Alpine. He will also report to Christian STEIN, Vice President of Brands Communication at Renault Group.    As of January 1st, 2 more >>
New addition to the permanent exhibition at the Porsche Museum
14.12.2021
Extended prologue/’Mission Future Heritage’: electricity has been part of Porsche’s history from the outsetIt is a strongly held belief in the Porsche Heritage and Museum department, that no two visits to the Porsche Museum in Stuttgart-Zuffenhause more >>
Corrosion know-how facilitates the use of hydrogen as the fuel of tomorrow
13.12.2021
Fossil fuels are nearing extinction. Electrolyzer, a plausible solution?  Electrolyzer, a plausible solution?As we all know, fossil fuels are finite and experts are working tirelessly to find sustainable sources of alternative energy that will fuel the w more >>
SEAT S.A. resumes COVID-19 vaccination drive for Barcelona citizens
13.12.2021
    SEAT S.A. has established fixed vaccination points at CASA SEAT and at the medical centre next to its facilities in Martorell    The company has also set up two "motor homes", converted into mobile vaccination centres, which will be located in different parts of the city and its surroundings    Th more >>
2001-2022 copyright automobilsport.com