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Qualifying cars announced for the 2020 AutoTrader South African Car of the Year

Qualifying cars announced for the 2020 AutoTrader South African Car of the Year

18.11.2019: The 2020 AutoTrader South African Car of the Year competition has kicked off in high gear. A total of 48 vehicles from 21 original equipment manufacturers (OEMs) qualify to be in the running to be named a semi-finalist.

The 2020 AutoTrader South African Car of the Year competition has kicked off in high gear.



A total of 48 vehicles from 21 original equipment manufacturers (OEMs) qualify to be in the running to be named a semi-finalist.



The vehicles were all launched in the period from 1 November 2018 up to and including 31 October 2019. The eagerly awaited announcement of the semi-finalists takes place on 25 November 2019.



The Mercedes-Benz A-Class won the 2019 AutoTrader South African Car of the Year title and now the question on everyone's lips is: which car will win South Africa's most illustrious  automotive accolade in 2020?



AutoTrader became the title sponsor for the competition, organised by the South African Guild of Motoring Journalists (SAGMJ), in 2019. Following conclusion of a multi-year deal, George Mienie, the company's CEO, says he is proud of the fact that AutoTrader is playing such a fundamental role in shaping the South African motor industry. "This competition is already one of the finest in the world and, with the changes made in 2019 and further enhancements that will take place in 2020, such as extended consumer voting to finalists stage, we expect the AutoTrader South African Car of the Year to soar to even greater heights," he predicts.



Rubin van Niekerk, SAGMJ chairman, concurs. "We made a number of meaningful changes to the competition last year - including the introduction of an online consumer vote (55 000 votes were cast in this process) and the inclusion of five categories. "This year, we are happy to introduce a further two categories" he reports. "The seven categories for 2020 are: Family, Leisure, Lifestyle, Premium Car, Premium SUV, Sport, and Urban," adds Van Niekerk.



The 2020 event is widely expected to be the best year ever, which will see the 34-year old competition continue migrating into an even more modern and digitally savvy competition.



Once the semi-finalists have been named, voting for finalists will take place. This will be followed by the test days in March 2020, when 27 of South Africa's top motoring journalists - unparalleled in experience and expertise - will put the vehicles through their paces. Van Niekerk reveals that the scoring is highly scientific and a global benchmark. "The jury will use an unmatched digital statistical scoring system to choose a winner. This is a unique feature of the competition and one that matches international best practice," he comments.



The category and overall winners will be announced at an event hosted by AutoTrader in April 2020.



Mienie predicts that the 2020 competition will be even more accomplished than the previous contest, which is saying quite something, given the fact that the success of the 2019 event was unparalleled. "I am delighted to reveal that the reach for the 2019 AutoTrader Car of the Year was over 100 million.



Each OEM enjoyed an average PR reach of 15 million. Furthermore, social impressions for the #AutoTraderCOTY2019 broke all records reaching into the hundreds of millions. In 2020, we aim to build on this as we bring consumers closer to the competition and recognize, reward and inspire excellence in a changing automotive industry," he concludes.




Full list of cars that qualify for the 2020 AutoTrader SA Car of the Year competition

 
Make    Model
Audi    Q3
Audi    A1
Audi     Q8
BMW    8-series
BMW    X4
BMW    X5
BMW    X7
BMW    3-Series
BMW    Z4
Citroen    C3
Citroen    C3 Aircross
Citroen    C5 Aircross
Ferrari    F8 Tributo
Ford    Everest
Ford     Ranger
Ford     Ranger Raptor
Ford    Mustang
Hyundai    Atos
Hyundai    Sante Fe
Jaguar Land Rover    Jaguar I-PACE
Jaguar Land Rover    Range Rover Evoque
JMC    Vigus 5
Kia    Sportage
Lexus    UX
Lexus     RC F
Mahindra    XUV300
Mazda    Mazda3
Mercedes-Benz    B-Class
Mercedes-Benz    A-Class Sedan
Mercedes-Benz    CLA
Mercedes-Benz    AMG G 63
Mercedes-Benz    AMG CLS 53
Mercedes-Benz    GLE
Mercedes-Benz    X-Class
Mitsubishi    Eclipse Cross
Mitsubishi    Triton
Peugeot    108
Peugeot    5008
Porsche    Macan
Porsche    911
Renault    Koleos
Subaru    Forester
Suzuki    Ertiga
Suzuki    Swift Sport
Toyota    Corolla Hatch
Toyota    RAV4
Toyota    Supra
Volkswagen    T-Cross
 


- photos quickpic.co.za

Permanent-URL: http://www.automobilsport.com/autotrader-south-african-car-year-qualifying-cars-2020---200661.html

18.11.2019 / MaP

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