Stand bookings for DOMOTEX 2011 noticeably higher than a year ago for DOMOTEX 2010

24.06.2010: DOMOTEX HANNOVER 2011, 15 to 18 January * Sustainability a keynote theme * contractworld dedicated to generating business leads Next year, powered by the success of DOMOTEX HANNOVER 2010, this leading international trade fair for carpets, t

DOMOTEX HANNOVER 2011, 15 to 18 January

    * Sustainability a keynote theme

    * contractworld dedicated to generating business leads

Next year, powered by the success of DOMOTEX HANNOVER 2010, this leading international trade fair for carpets, textile and resilient floor coverings, parquet and laminates, will further consolidate its position as the flooring industry's most important trade show worldwide. This is reflected by the current figures (June 2010) for bookings of stand space which are clearly higher than at the same time last year.

"We are very optimistic about DOMOTEX HANNOVER 2011", reports Stephan Ph. Kühne, Board Member of Deutsche Messe AG, "The positive trend in the level of stand bookings reflects the confidence of the exhibitors and demonstrates that the action we took last year to further develop DOMOTEX was exactly right."

Encouragingly, the level of stand bookings for the trade show category "hand-made carpets" is much higher than at this stage last year. This increase is attributable, at least in part, to the decision to move this display category to the halls at the northern end of the Exhibition Grounds and to alter the structure and organization of the exhibition content.

Interest in taking part in the event in 2011 is particularly keen among suppliers of high-end, contemporary carpets. Kühne emphasizes: "In 2011 we will again be doing our very best to provide exhibitors and visitors with the perfect platform for making and consolidating international contacts."

Sustainability a keynote theme

DOMOTEX is effectively an international summit for the entire floor coverings industry and thus plays a key role in trend-setting. In particular, it serves as a useful guide to the latest marketplace developments. Next year's program will again offer information and attractive special presentations to augment the exhibitors' product displays, and also illuminate new issues, trends and innovations. In 2011 the trade show will focus on the keynote theme of sustainability.

The steady growth in demand for environment-friendly carpets and floor coverings, as well as legislation on ecological standards, clearly present the challenge of satisfying market needs whilst meeting the demand for sustainability and the business objective of profitability.

By the end of 2012 floor coverings of every kind must fulfil specific EU norms. DOMOTEX 2011 will therefore address the current situation and the consequences of new legislation for manufacturers and dealers. There will be a series of lectures by experts in this area, while the topic of sustainability will also be taken up in workshops, seminars and panel discussions.

"We believe our exhibitors will be eager to seize this chance to showcase their efforts and commitment with respect to the environment and sustainability," says Kühne.

contractworld actively generates business contacts

The structure of contractworld was completely reworked for DOMOTEX HANNOVER 2010 in order to place further emphasis on networking between exhibitors and visitors. Themed seminars and meetings, guided tours for architects and interior designers, plus a series of workshops provided companies with good opportunities to stage more individual, targeted presentations of their products, as well as to engage in direct interaction with potential customers.

"The measures introduced to facilitate contacts and dialogue between exhibitors and architects proved really effective. There was an enthusiastic response from our exhibitors, who reported numerous interesting talks with established architects. We therefore intend to develop this business tool still further for the next event - for example, by increasing the number of guided tours of the trade show," explains Kühne.

DOMOTEX 2011 will see the eleventh contractworld.award. Architects, interior designers and professionals in other design-related fields can submit entries to the competition for this prestigious international architectural award for innovative interior design concepts. Entries must be submitted by 2 July 2010.

The competition comprises three standard categories - progressive office environments, creative hotel and restaurant interiors (which also includes wellness/spas) and innovative interior design for shops, showrooms and exhibition stands. In 2011 entries to a fourth category called "Conversion" are also invited.

By introducing this fourth category the organizers aim to showcase architecturally interesting and innovative conversion and refurbishment concepts for existing sacral, cultural and public buildings, such as churches, prisons, railway stations or derelict industrial buildings.

- Onuora Ogbukagu-


24.06.2010 / MaP

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