First Arabic language supported vehicle tracking system to be launched in the Middle East 15.02.2012: Geo & Logic introduce multi-lingual, multi-platform fleet management system at Commercial Vehicles Middle East

Geo & Logic introduce multi-lingual, multi-platform fleet management system at Commercial Vehicles Middle East


Caption:     Roy J Nasrallah, General Manager of Geo & Logic.


The Dubai designers behind the Middle East’s first ever Arabic language supported real time vehicle tracking system with automated SMS alerts is expecting its business revenues will triple to reach AED30 million over the next two years.


Geo & Logic is launching GeoMama Tracking Solutions, a real time, multi-lingual, multi-platform based vehicle tracking system at Commercial Vehicles Middle East, taking place from 6-8 March 2012 at the Dubai International Convention and Exhibition Centre as part of its plans to tap into a growing and untouched market in the UAE.


“This multi-lingual platform is a unique vehicle tracking suite which caters to the needs of both local and international logistics and transport companies,” said Roy J Nasrallah, General Manager of Geo & Logic, which developed the software in-house, and comes equipped with an Arabic language support desk.


“In addition to supporting multiple languages, GeoMama Tracking Solutions provides real time tracking of vehicles and automated SMS alerts while various reports can be generated on the go, with a 24/7 support team ready to serve commercial vehicle fleet operators.”


The GeoMama software can also be customised according to various industry requirements and provides instantaneous alerts on vehicle condition, location violations, and speeding.


“We are excited about introducing our new product at Commercial Vehicles Middle East,” added Nasrallah. “The combined exhibition and conference is well established in the region as the leading event that stretches out to all areas of the commercial vehicles industry.


“It is a great opportunity for us to target various sectors of the automobile industry, network with industry leaders, and establish partnerships with different service providers.”


Alexandria Robinson, Project Manager for Commercial Vehicles Middle East, said: “Developing trends of vehicle tracking solutions in the Middle East has lead to an increased demand of more advanced solutions that are capable of supporting multiple applications.”


“Geo & Logic’s launch at Commercial Vehicles Middle East is a timely response, in which they will surely attract a significant amount of interest during the three days of the exhibition.”


Organised by Streamline Marketing Group, Commercial Vehicles Middle East is the only industry specific exhibition that covers all types of heavy and light commercial vehicles, special vehicles, vehicle attachments, accessories, maintenance and repair services.


Now in its third edition, Commercial Vehicles Middle East returns with the two-day Commercial Vehicles Middle East Conference, presenting case studies on fleet management systems to transform performance, increasing operational efficiency and reducing costs of heavy and light commercial vehicle fleets.


The exhibition and conference have established the UAE as a regional focal point for the commercial vehicles industry, which is the main draw for several other major organisations joining the exhibitor line-up.  These include title sponsor Mercedes Benz, telematics sponsor Trinetra Wireless, along with AW Rostamani, Michelin, Shell, IVECO, Daimler Middle East, and Emirates Transport.


Those wishing to be involved as an exhibitor, sponsor, or visitor at Commercial Vehicles Middle East can contact Alexandria Robinson at alex@smg-online.com or +971 447 5357.



- Lindsay Johnston, Total Communications Dubai - also photo