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Run to the Beat relaunches at Speedmachine

Run to the Beat relaunches at Speedmachine

14.03.2018: A brand-new take on Run To The Beat will make its UK debut on the evening of Friday 25 May, as part of the inaugural Speedmachine festival, which




A brand-new take on Run To The Beat will make its UK debut on the evening of Friday 25 May, as part of the inaugural Speedmachine festival, which is being built around the British leg of the 2018 FIA World Rallycross Championship presented by Monster Energy



The event combines running, music and motorsport, giving participants the unique opportunity to run 5 or 10k of the iconic Silverstone race circuit to the beat of a live DJ. Tickets go live today (Tuesday) on www.runtothebeat.co.uk.



With music proven to enhance people’s enjoyment of running by 15 per cent, Run To The Beat at Speedmachine provides the perfect location for participants to power their run with world-class live music from the Ministry of Sound’s Friday night takeover of the Main Stage.



Once runners are done, they will have the excitement of the festival to look forward to, with some of the country’s best independent street food vendors serving up delectable treats for all tastes. With the masters of dance Ministry of Sound playing late into the night, it’s the perfect way for participants to rev up for the weekend.



Individual day passes are available, as well as weekend and camping passes for runners who want to take in the full Speedmachine festival weekend experience. Other weekend highlights include FIA World Rallycross Championship, manufacturer test drives, e-gaming, and live music from Dizzee Rascal, Basement Jaxx DJ set and others.



Speedmachine will form the British round of the FIA World Rallycross Championship presented by Monster Energy. Ultimately, the Speedmachine festival will deliver pure indulgence for fans of speed and cars across the May Bank Holiday weekend.



Marc Webster, SVP, Mass Participation (EMEA), IMG, said: “
We’re delighted to be re-launching Run To The Beat at Speedmachine this May. With all that the event has to offer, we felt this was the perfect time to bring it back and give runners an amazing opportunity to take in the twists and turns of the iconic Silverstone race circuit.



“This is the just the first step for Run To The Beat in 2018 and we can’t wait to share more exciting news in the coming months on our next event,” he added “We look forward to welcoming runners of all ages to Silverstone for what promises to be a fantastic event.”






Stuart Pringle, Managing Director, Silverstone Circuits, added:
“We are delighted to announce Run To The Beat at Speedmachine Festival, Silverstone. With the popularity of Run To The Beat set to attract runners who love their music, this is a fantastic addition to the Speedmachine weekend.



Along with the World Rallycross Championship debut at Silverstone, street food and music, Run To The Beat is the final ingredient to complete an exciting weekend line up.”




General entries start at £30 for 5km or £40 for 10km, with junior runners £10 across both distances.



 
Nicci Packwood - photos World RX

Permanent-URL: http://www.automobilsport.com/run-to-the-beat-relaunch-speedmachine---173624.html

14.03.2018 / MaP

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