Tweet
 
Toyota Kicks Off Fifth Leg of the 5 Continents Drive Project

Toyota Kicks Off Fifth Leg of the 5 Continents Drive Project

09.08.2018: .....to learn from African Roads with the Goal of Making “Ever-better Cars” In late August, Toyota will kick off the fifth leg of the 5 Continents Drive Project1 in Africa, the fourth continent in the project.

.....to learn from African Roads with the Goal of Making “Ever-better Cars”

 

 

In late August, Toyota will kick off the fifth leg of the 5 Continents Drive Project1 in Africa, the fourth continent in the project.



Following Australia in 2014, the Americas2 in 2015 and 2016, and Europe in 2017, this year project members will head to Africa, which boasts the second largest surface area and population of any continent in the world.



This time, members from SUZUKI MOTOR CORPORATION, Hino Motors Ltd., and TOYOTA AUTO BODY Co., Ltd. will also join the project. By experiencing the unique culture, climate, and harsh conditions in which vehicles are used, the project seeks to enable participants to better understand customer needs, and to consider what sort of cars will be most suited to the Africa of tomorrow.



1 The 5 Continents Drive is being carried out under the umbrella of TOYOTA GAZOO Racing. Toyota employees from Japan and local affiliates take the wheels of the cars themselves and drive the roads used daily by our customers, with the aim of developing human resources that can flourish in the making of “ever-better cars”. The project sees the Olympic and Paralympic Games Tokyo 2020 as a milestone, and will endeavor to continue its activities until this major event takes place.



2 For the purpose of the 5 Continents Drive Project, North America and Latin America are categorized as one continent (“the Americas”).






2018 Drive Project in Africa




Duration  
  From end August to the beginning November.


Route  
  Eastern and Southern Africa, two teams: Tanzania, Zimbabwe, Zambia, Botswana, Namibia, Lesotho and South Africa. Teams primarily comprising employees from local distributors are also scheduled to drive in other regions.



Distance
    Approximately 15,000 km will be covered.


Roads  
  Commuter and daily use roads, unpaved roads, high-altitude mountain roads, safaris, deserts, and other road types unique to Africa.


Vehicles 
   A focus on 4WD vehicles such as the “Land Cruiser,” “Hilux,” and “Fortuner.”


Team Members 
   A mixed team comprising approximately 80 employees from Toyota together with members from SUZUKI MOTOR CORPORATION, Hino Motors Ltd., and TOYOTA AUTO BODY Co., Ltd.





Message from Akio Toyoda (Toyota Motor Corporation President)



Our 5 Continents Drive Project was born from the idea that, “in order to make ever-better cars, we need to better understand the world's roads.”



Since the project commenced in 2014, 480 employees have driven for 350 days over 89,000 kilometers across three continents: Australia, the Americas (both North and South America), and Europe.



Team members of the 5 Continents Drive Project left their usual work behind and, taking hold of the steering wheels themselves, ‘conversed’ with a variety of different roads around the world. At times, these included roads in severe natural environments.



The members then returned to their workplaces with a vast amount of newly acquired real world knowledge, continuing to pursue the question: “How can we make ever-better cars that will put a smile on the faces of our customers?”



This project has increased the number of such colleagues, and I have great hopes for them.




This year, we embark on the challenge presented by African roads.


I have previously felt when driving across Africa, cars are not merely a means of transport; instead, they are indispensable to both enable people to go about their daily routines and also protect their lives.



What type of “cherished vehicle” do people genuinely desire?



What sort of happiness do cars give them?


Every day, as the team members square their focus on handling African roads and vehicles, they will consider in what ways–and to what extent–cars are necessary.



I have great hopes that they will discover first-hand the power that cars possess, and return home with new discoveries about making ever-better cars.



For this stage of the 5 Continents Drive, we welcome members from Suzuki, Hino, and Toyota Auto Body to drive the African continent with us.



Each company has its own field of specialty, developed over a number of years.


Driving the same roads and confronting the difficulties as a united team, we will be able to learn things we never knew from each other–and I believe that this will enable us to more fully understand the roads of Africa.



I want to create ever-better cars. I want to ensure that cars are fun and loved. My wish is that members who share these ambitions will learn a great deal on African roads, and return safe and sound.



It excites me to think that we will then proceed on the path to creating ever-better cars together.



Akio Toyoda, President, Toyota Motor Corporation


 



Past Legs of the 5 Continents Drive

Year    Continent    Distance    Duration    Characteristics



2014    Australia    -20,000 km    72 days    Deserts, poorly maintained roads, and other rough terrain were navigated in a region that is said to encapsulate a variety of roads from around the world.



2015    The Americas
(North America)    -28,000 km    109 days    The North American leg was divided into a summer and winter season: Death Valley and other regions of intense heat were tackled in the summer, while Alaska and eastern Canada were driven in the winter.



2016    The Americas
(Latin America)    -20,000 km    84 days    Mud roads in the tropics, mountain passes at an altitude of 5,640 meters, deserts, and other roads were traveled.



2017    Europe    -21,000 km    85 days    In the birthplace of the automobile, Toyota cars were compared to their European counterparts as they strove to enhance the collection and analysis of driving data. Divided into summer and winter seasons, participating cars drove highways and embarked on long-distance journeys.





- Toyota also photos

Permanent-URL: http://www.automobilsport.com/toyota-fifth-leg-5-continents-drive-project---179758.html

09.08.2018 / MaP

More News

Will Martin joins expanded Richardson Racing line-up
09.08.2018
Richardson Racing can today confirm that it will expand to a five-car team for the remainder of the 2018 Ginetta Junior Championship season, starting this weekend at Rockingham. Rookie driver Will Martin, from Battle near Hastings, will complet more >>
Team BRIT - Inspire and motivate
09.08.2018
Our story moves, inspires and motivates. We’re sharing it with more and more people through our presentations and workshops, and we can bring it to your event.Our drivers, most of whom are injured troops, develop a range of professional skills as part of their time with more >>
I.D. R Pikes Peak: Pacemaker Dieter Depping, test and development driver
07.08.2018
 PIKES PEAK INTERNATIONAL HILL CLIMB -    Unsung hero behind the Pikes Peak record – Depping tested the I.D. R Pikes Peak-    Depping is behind many successful Volkswagen r more >>
Volkswagen Racing Cup UK Oulton Park
07.08.2018
Race one of the Volkswagen Racing Cup UK at Oulton Park had to be finished behind the safety car following a crash involving Tom Witts and Martin Depper. Tom Walker in the Volkswagen Scirocco came through to take victory ahead of Owen Walker (Audi TT), with Tom Witts third in the Volkswagen Polo. In race two on Sunday, Volkswagen Golf driver Jamie more >>
NitrOlympX Hockenheim vom 17. bis 19. August 2018
02.08.2018
Vier FIA Drag-Racing-Klassen am Start in HockenheimAm dritten Augustwochenende ist die Rico-Anthes-Quartermile auf dem Hockenheimring wieder fest in der Hand der Drag Racer. Beschleunigungsprofis aus ganz Europa gehen in vier FIA-Autoklassen und seit diesem Jahr in fünf FIM/E-Bikeklassen an den Start. Ziel der Piloten ist es, die offizielle FIA- bzw. FIM- more >>
PCHC mit drei Rennen bei den Porsche Club Days
01.08.2018
Drei verschiedene Gesamtsieger auf dem HockenheimringAuf dem Hockenheimring musste sich Dauersieger Heinz-Bert Wolters (997 GT3 R) einmal mit dem zweiten Platz zufrieden geben. Klaus Horn (997 GT3 R) entschied das letzte Rennen vor Wolters für sich. Zudem feierte G more >>
Deutschlands beste Rennstrecken
28.07.2018
Der Geruch von Öl und verbranntem Gummi, das Röhren von Motoren und Quietschen von Bremsen, das alles lässt seit den Anfangstagen des Automobilsports die Herzen der Zuschauer höher schlagen.Weltweit ist die Geschichte des Motorsports untrennbar mit Deutschland verbunden, so wie auch einige der anspruchsvollsten und nervenaufreibendsten Rennstrec more >>
The Wolf GB08 Thunder flying in Mugello’s third round of the Italian Sports Prototypes 2018
18.07.2018
The sporting path of the Wolf GB08 Thunder in its debut season has marked another extraordinary result in the third round of the Italian Sports Prototypes Championship 2018, race run last weekend.The car built at the factory located in Gardone Valtrompia confirme more >>
Une nouvelle victoire pour Grégory Segers en Formule Renault
17.07.2018
Engagé cette saison dans le Challenge Monoplace de la série VdeV en Formule Renault, Grégory Segers en est devenu l’un des principaux animateurs. Pour sa première année complèt more >>
Britische FF1600: Nico Gruber weiter im Spitzenfeld
17.07.2018
Gute Punkte aus Castle Combe mitgenommenNico Gruber konnte sich beim Rennwochenende der Avon Tyres BRSCC Formula Ford 1600 am Castle Combe Circuit in den Top 10 festsetzen Gruber, der schon bei den Testfahrten more >>
Tockwith’s Matt Greenwood thriving under pressure of leading Britcar championship
17.07.2018
Tockwith Motorsports’ (TMS) Matt Greenwood says the pressure of leading a championship is “natural” and is confident of carrying on his excellent form at this weekend’s round of the Britcar Dunlop Endurance Championship at Donington Park. Af more >>
Niall Murray’s Castle Combe a’NIALL’ation
17.07.2018
Current Avon Tyres BRSCC National Formula Ford 1600 Championship leader Niall Murray travelled south last weekend to Castle Combe with the unique circumstance of taking on a new British Circuit for the Irishman in his quest to extend his series lead. With no prior knowledge of the Wiltshire venue, Murray was heavily reliant upon the successful experience of his Team more >>
REMUS Formel Pokal – Lausitzring : Sandro Zeller auf Titelkurs
16.07.2018
Der Schweizer Sandro Zeller (Jo Zeller Racing)hat seine Ambitionen für eine erfolgreiche Titelverteidigung im REMUS Formel Pokal mit einem weiteren Doppelsieg unterstrichen. Auf dem 4,534 langen Grand Prix Kurs am Lausitzring untermauerte Zeller seine more >>
P9-Challenge auf dem Lausitzring
16.07.2018
7. Lauf - Hermann Speck war nicht zu schlagen   Den Auftakt der 2. Saisonhälfte der P9-Challenge auf dem Lausitzring konnte der Nürnberger Hermann Speck auf seinem Porsche 997 GT3 R so beenden wie er ihn schon im freien Training fr&uum more >>
Scintilating Engen Polo Cup Racing at wet Aldo Scribante Circuit
16.07.2018
•    Both races held in wet conditions•    Rain master Jeffrey Kruger retains his overall championship lead•    Multiple shunt sees second race finish behind Safety CarRepeate more >>
Dritter Saisonsieg für Winfried Assmann beim vierten RCN-Lauf
16.07.2018
Henrich/Schulten Halbzeitmeister der RCNDritter Sieg bei vierten Veranstaltung der Rundstrecken-Challenge Nürburgring 2018 für Winfried Assmann (Golssen, Porsche 991 GT3 Cup). Nach 15 Runden hatte der Porsche Pilot beim more >>
RCN GLP-Gleichmäßigkeitsprüfung Nürburgring Nordschleife
16.07.2018
3. GLP Lauf „Venntrophy“ des MC Roetgen e.V. im ADAC (14.07.2018)Dritte Veranstaltung – Dritte SiegerNach Holger Träger und Alexander Keller bei der Saisoneröffnung sowie Oliver und Udo von Fragstein beim more >>
RCN Vierte Runde der familiären GT- und Tourenwagen Breitensportserie
12.07.2018
Nordeifelpokal beendet erste SaisonhälfteDie vierte Veranstaltung der Rundstrecken-Challenge Nürburgring 2018, „Nordeifelpokal“, wird vom MC Roetgen e.V. im ADAC ausgerichtet. Über 150 Nennungen wurden für den RCN-Lauf, der am Sams more >>
NitrOlympX vom 17. bis 19. August 2018 in Hockenheim
11.07.2018
Drei Tage Highspeed, Action und PowerVom 17. bis 19. August 2018 trifft sich die europäische Beschleunigungselite zur 33. NitrOlympX auf dem Hockenheimring. Der „Ring“ wird dabei zur Geraden und verwandelt sich in einen Runwa more >>
VW in Japanese Formula 3 Championship
10.07.2018
Yu Kanamaru (J) remains the top driver “powered by Volkswagen” in the Japanese Formula 3 Championship. The B-Max Racing driver finished came home fifth and sixth in races five and six of the season in Fuji (Japan). The winners in Fuji were Sho Tsuboi (J) and Ritomo Miyata (J, both Tom’s Toyota). Okayama hosts the more >>
All-female Pakistani team builds Formula racing car
08.07.2018
How many of you are brave and innovative enough to build a Formula racing car on your own – without even holding a mechanical degree?This year’s international formula student competition will witness a historic woman empowering moment when team Anuj will show its motoring talent. Those who are oblivious should kn more >>
Travis Pastrana to honour the Legend of Evel Knievel
06.07.2018
.... and attempt to surpass three of his most iconic feats“Evel Live” Airing on HISTORY® UK Monday, 9 July at 9pm   Don’t Miss Travis Pastrana Riding with Nitro Circus in All New “You Got more >>
Doppelbelastung für Bonk motorsport am kommenden Wochenende
04.07.2018
Nürburgring und Portimao auf dem ProgrammBonk motorsport steht ein anstrengendes Motorsport-Wochenende bevor. Das Team aus Münster tritt zeitgleich beim vierten VLN-Lauf, der 49. Adenauer ADAC Rundstrecken-Trophy, auf dem Nürburgring und beim 24h more >>
Entre Transam Euro et Trans Am USA, plus qu’une passerelle, un partenariat !
03.07.2018
Compétition d’inspiration américaine, la Transam Euro aspirait à obtenir l’aval des décideurs de la Trans Am USA, afin d’officialiser un partenariat entre les deux disciplines et ainsi offrir la possibilité aux pilotes ayant décidé de miser sur le produit Transam de prendre part avec un égal bonheur aux compétition more >>
Second place for the Inter Europol Competition LMP3 n.22
02.07.2018
Driver order        #22 Pontus Fredricsson - Kuba Smiechowski#33 Paul Scheuschner - Luca LudwigStarting position:         #22    6th    Finish: 2nd#33    12th    Finish: 7thWeather on race day:    Very warm out of the more >>
Driver quotes after Radical Challenge at Oulton Park
30.06.2018
RADICAL CHALLENGEOulton Park, Cheshire Saturday 30 June 2018Driver quotes:Steve Burgess (Winner race one & two): “It was close between me and Dominik at the more >>
Burgess 2 - Jackson 1 in Oulton Park Radical Challenge Midseason Thriller
30.06.2018
RADICAL CHALLENGEOulton Park, Cheshire Saturday 30 June 2018Steve Burgess returned to his Radical Challenge winning ways at Oulton Park today, taking double victory in the first two races of the weekend. A domi more >>
Niall Murray extends series lead with Kirkistown double win
27.06.2018
Niall Murray further extended his BRSCC Avon Tyres British Formula Ford 1600 Championship lead at his home round in Kirkistown last weekend by taking two superb victories from three races at the Northern Ireland circuit. Qualifying on Friday afternoon more >>
The GB08 Wolf Tornado confirms its supremacy at Monza
25.06.2018
...in the 3 Hours Endurance Champions Cup 2018The Wolf GB08 Tornado #45 entered by the Italian manufacturer for Ivan Bellarosa (ITA) and Guglielmo Belotti (ITA), has gained the third consecutive win of the season and the third pole position. more >>
Honours even for Pinkerton and Harper-Ellam in SR1 Cup Silverstone head-to-head
23.06.2018
With six races complete, the battle for this year’s Radical SR1 Cup Championship is almost too close to call as both title rivals James Pinkerton and Ryan Harper-Ellam took a win apiece during round three at Silverstone.There was virtually n more >>
France, a bastion of motor racing
11.06.2018
Two major motorsports events are taking place in France this June: the 24 Hours of Le Mans, the iconic endurance race, on 16-17 June 2018 and, after a ten-year hiatus, the Formula One French Grand Prix at Circuit Paul Ricard in Le Castellet on 24 June.France has a long history more >>
Jackson Cleans Up in Thrilling Radical Challenge Final in Spa
10.06.2018
Photo caption:   Race three Challenge podium (l-r): Jérôme de Sadeleer, triple race winner Dominik Jackson, Kristian Jeffrey.Dominik Jackson walks away from the legendary Spa-Francorchamps circuit as a triple Radi more >>
Jackson Does The Spa Double in Radical Festival on Sunday
10.06.2018
The second race of the Radical Festival on Sunday morning served up an intense 20-minute thriller with nail-biting battles up and down the field, but it was Lincoln’s Dominik Jackson that emerged with his second Radical Challenge win of the weekend.Andrew Fer more >>
Jackson takes dominant Radical Challenge win at Spa
09.06.2018
Dominik Jackson finally joined the hallowed winner’s circle, turning his first Radical Challenge pole position into an emphatic maiden victory in the opening 40-minute endurance race of the weekend at the legendary Spa-Francorchamps circuit.Having twice more >>
Driver seats available in June and July with Mühlner Motorsport
06.06.2018
Our Clubsport and Customer Racing departements can offer the following testing and racing opportunities:•    Curbstone at Spa-Francorchamps, June 13th and 14th (testing) o    Porsche Cayman GT4o  & more >>
An extraordinary debut for the Wolf GB08 Thunder in the Italian Sports Prototypes Championship 2018
06.06.2018
The weekend just ended has been a great success for Wolf Racing Cars that has run its first round of the new Italian Sports Prototypes Championship in Monza. The championship is in single-branded regime and uses the Wolf GB08 Thunder.After several mon more >>
Motor sport legends turn back the clock as Thruxton looks firmly to the future
04.06.2018
•    Murray Walker OBE and Nigel Mansell CBE add star quality to 50th Anniversary•    Ex-Keke Rosberg Williams FW08C brings Formula 1 fever back to Hampshire •    Le Mans legends, two-wheeled thrills and aerial acrobatics send fans home happy more >>
Österreicher Nico Gruber zeigt Fighterqualitäten
03.06.2018
Nico Gruber hatte auf der dritten Station der Britischen Formel Ford zunächst einiges Pech, doch der Rookie kämpfte sich übers Wochenende zurück Im Eröffnungsrennen des Rennwochenendes der Avon Tyres BRSCC Formula Ford 1600 am Traditi more >>
Spa Euro Race - Palmares international
02.06.2018
SPA EURO RACE / 01, 02 & 03 juin 2018Palmarès international à souhait  au terme de palpitantes premières joutesLes conditions météorologiques ont été nettement plus clémentes ce samedi dans more >>

2001-2019 automobilsport.com full copyright