BRM Joins Atlantic Championship As Official Timekeeper

11.06.2009: When the Cooper Tires Presents The Atlantic Championship Powered by Mazda swings back into action at New Jersey Motorsports Park this weekend, it will do so with a new Official Timekeeper, as officials Bernard Richards Manufacture

When the Cooper Tires Presents The Atlantic Championship Powered by Mazda swings back into action at New Jersey Motorsports Park this weekend, it will do so with a new Official Timekeeper, as officials Bernard Richards Manufacture (BRM) and the Atlantic Championship today announced that the French watchmaker has joined forces with the series.

“BRM watches are among the finest timepieces in the world, and we are delighted to welcome BRM to the Atlantic Championship,” said Atlantic Championship President Ben Johnston. “BRM has a close association with motorsports in Europe, and we are honored that the company chose Atlantic for its first foray into American motorsports. BRM is certainly a brand that fits well with the Atlantic lifestyle.”

The agreement between BRM and the Atlantic Championship makes BRM the Official Timekeeper of the Atlantic Championship. BRM decals will be featured on all Atlantic Championship racecars, as well as the official pace car and operations trailer, and BRM will also have a presence on the official series web site, www.atlantic-championship.com. BRM will also provide the top-three drivers in the championship with custom watches and will activate its relationship with Atlantic in a number of other ways at and away from the racetrack.

“Our timepieces have the racing spirit; they are designed and manufactured from the passion of mechanic sports,” said BRM U.S. President Frederic Gasser. “We are very involved in Europe in a lot of mechanic sporting events, such as the 24 Hours of Le Mans and a lot of other events around Europe, and I thought it was a good fit to start this approach in the United States. I’m very happy to be a part of it.”

Next up for the 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda is the Mazda Formula X presented by Cooper Tires doubleheader at New Jersey Motorsports Park on June 13-14. John Edwards leads the championship standings by five points, 36-31, over Simona De Silvestro heading into the doubleheader, which will be Rounds 3 and 4 of the 12-race 2009 championship.

About The Atlantic Championship

The Atlantic Championship is in its 36th year of competition in 2009 and is noted for its long history of graduating its drivers into the top levels of motorsport throughout the world. Graduates include past and present IndyCar drivers such as Bobby Rahal, Danny Sullivan, Michael Andretti, Jimmy Vasser, Danica Patrick, Dan Wheldon, Graham Rahal and Raphael Matos, Formula One legends and champions such as Gilles Villeneuve, Jacques Villeneuve and Keke Rosberg, NASCAR Sprint Cup Series drivers Sam Hornish Jr. and A.J. Allmendinger and sports car stars li ke Jon Fogarty, Alex Gurney, Michael Valiante, Luis Diaz, Joey Hand and Simon Pagenaud.

Atlantic Championship graduates have won races and championships at the highest levels of motorsport, including Formula 1, IndyCar and Champ Car, and sports cars. In 2009, Atlantic graduates will again be top competitors in the Indy Racing League IndyCar Series, the American Le Mans Series, the Grand-Am Rolex Sports Car Series and even the NASCAR Sprint Cup Series among many others. Learn more about Atlantic at www.atlantic-championship.com.
 
About BRM
Bernard Richards Manufacture (BRM) is named after its founder. Born into a family of accomplished watchmakers and jewelers, Richards embraced his family’s rich heritage, mastering both disciplines while studying in Paris. Driven by an intense fascination for mechanical objects, he joined the family business in 1983 and began designing watches, clocks, pens and jewelry components. Three years later, he founded the Bernard Richards Company, a highly successful venture that specialized in machining precision parts used by popular luxury brands.

His experience creating sophisticated micromechanics for other led Richards to establish BRM in 2002. Filled with the latest machining tools and highly skilled technicians, the BRM workshop is a cutting-edge atelier that allows Richards to control every aspect of production for his handmade timepieces. Just as a sculpture begins as a formless block of stone, every BRM watch begins as a solid bar of metal, which is then cut expertly to exacting specifications. To maintain the meticulous level of quality that Richards demands BRM produces everything from screw and pushbuttons to crowns and lugs.

One of the watchmaker’s hallmarks is its exclusivity. Each month, BRM creates only 200 of its highly collectible, numbered timepieces. The BRM collection currently includes 23 timepieces, including the new Tourbillon, which is transparently designed to showcase the sophistication of its movement. The collection also includes the Birotor, the R50T and a pair of extraordinary chronographs, the GP40 and the SP model. Learn more about BRM at www.brm-manufacture.com.

 

- Nate Siebens -

Permanent-URL: http://www.automobilsport.com/champcar-atlantic-brm-bernard-richards-manufacture-join-official-timekeeper---64760.html

11.06.2009 / MaP

More News

Edwards Leads Atlantic Championship Into First Doubleheader of 2009 Season at New Jersey
11.06.2009
The 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda season springs back into action this weekend with not one, but two races on New Jersey Motorsports Park’s Thunderbolt Raceway on Saturday and Sunday, more >>
Newman Wachs Racing heads to New Jersey ...
10.06.2009
... with a 5 point lead in the ChampionshipNewman Wachs Racing heads to Rounds Three  and Four of the Atlantic Championship at the Mazda Formula X event in Millville, New Jersey June 12-14. NWR is confident that drivers John Edwards and Markus Niemela will have another strong performance and edge out the competition on the 2.25 mile Thunderbolt Raceway co more >>
HDNet Set For Atlantic Championship Television Coverage Beginning This Weekend
06.06.2009
Network To Carry Live Coverage of Doubleheaders in New Jersey and ChicagoThe speed and excitement of the Cooper Tires Presents The Atlantic Championship Powered by Mazda will be on display in high definition for the first time this season as officials from HDNet and MAZDASPEED today announced that the television network is scheduled to broadcast five Atlantic events through the end more >>
Three Atlantic Grads Finish in Top 10; Tagliani Wins Rookie of the Year at Indy 500
28.05.2009
As they have done for the past several years, graduates of the Cooper Tires Presents The Atlantic Championship Powered by Mazda had stellar performances in Sunday’s 93rd Indianapolis 500, with three series graduates finishing inside the top 10 and another taking Rookie of the Year honors.Dan Wheldon, Danica Patrick and Paul Tracy earned top-10 results, while Alex Tagliani took more >>
Mazda Renews Partnership with Atlantic Championship
18.05.2009
Continuing a relationship that began in 2006, officials from the Cooper Tires Presents The Atlantic Championship Powered by Mazda and Mazda North American Operations today announced that Mazda has renewed its contract wit more >>
Team Stargate Worlds enjoys his maiden win
18.05.2009
After a phenomenal Saturday that saw Team Stargate Worlds driver Simona De Silvestro put her #78 machine on pole, her first career pole position, and her teammate Frankie Muniz put on his best qualifying effort at seventh, the team gathered on Sunday in the hopes of putting an ex more >>
De Silvestro Sweeps Utah Weekend En Route to Second Atlantic Victory
18.05.2009
Simona De Silvestro had a perfect weekend at Round 2 of the 12-race 2009 Cooper Tires Presents The Atlantic Championship, the $50,000-to-win Larry H. Miller Dealerships Utah Grand Prix at Miller Motorsports Park. more >>
The Team Stargate Worlds duo of Frankie Muniz and Simona De Silvestro
17.05.2009
... arrived Saturday looking to continue the streak of good fortune that they've experienced since their arrival at the track where De Silvestro has enjoyed leading every session for the Cooper Tires Presents The Atlantic Championship Powered by Mazda at Miller Motorsports Park. more >>
Newman Wachs Racing drivers round out the top 5
16.05.2009
... at Miller Motorsports Park                                     It wasn’t the desired result for NWR drivers John Edwards and Markus Niemela, who qualified today at more >>
De Silvestro Scores First Career Atlantic Championship Pole in Utah
16.05.2009
In Friday’s two practice sessions for the Cooper Tires Presents The Atlantic Championship Powered by Mazda at Miller Motorsports Park, Simona De Silvestro had a fairly comfortable lead over the rest of her competitors. All of that changed in qualifying for the Larry H. Miller Dealerships Utah Grand Prix, however, as the Team Stargate Worlds driver found herself in a battl more >>
Simona De Silvestro Quickest in Atlantic Practice at Miller Motorsports Park
16.05.2009
Approximately 13 months ago, Simona De Silvestro became the second woman in the history of the Cooper Tires Presents The Atlantic Championship Powered by Mazda to win a race when she triumphed at Long Beach.She could be on the verge of her second victory in the Larry H. Miller Dealerships Utah Grand Prix on Sunday if her Friday practice times at Miller Moto more >>
Larry H. Miller Dealerships Utah Grand-Prix : Pre-race notebook
15.05.2009
COOPER TIRES PRESENTS THE ATLANTIC CHAMPIONSHIP POWERED BY MAZDA •    Big Money On The Line:  The 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda will feature a $1 million prize for the series champion and $50,000 to win this weekend’s race at Miller Motorsports Park. Second place in the cham more >>
Edwards Leads Atlantic Championship Back to Utah for Round 2
15.05.2009
The 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda swings back into action this weekend after a two-month break for Round 2 of the 12-race championship, the Larry H. Miller Dealerships Utah Grand Prix at Miller Motorsports Park on Sunday. Leading the way will be John Edwards in the No. 36 MAZDASPEED Motorsports Development/Nuclear Clean Air Energy/NEI/Ent more >>
Redesigned Atlantic-Championship.com Now Online
15.05.2009
The official website of the Cooper Tires Presents The Atlantic Championship Powered by Mazda has been completely redesigned and is now online at www.atlantic-championship.com.The redesigned site features news, results and photos, as well as a wealth of information on drivers, teams, sponsors and the series itself. Over the days, weeks and months to come, ne more >>
Frédéric Vervisch Utah GP preview
11.05.2009
Two months after his strong debut in the Atlantics, Frédéric Vervisch will be back at the wheel of his Genoa Racing Swift 014a car for the second round of the championship at Miller Motorsports Park. On the circuit, just south of the Great Salt Lake (Utah), Frédéric has set his sights on a good result in the fight for the championship. Fréd more >>
Newman Wachs Racing heads to Salt Lake City ...
08.05.2009
.... FOR ROUND TWO OF ATLANTIC CHAMPIONSHIP Newman Wachs Racing drivers John Edwards and Markus Niemela are both winners at Miller Motorsports Park (MMP).  Edwards dominated his Star Mazda race in 2008 and Niemela his Atlantic Championship race, both leading flag to flag. Edwards and Niemela each aim to win again, but only one will be triumphant at the 2nd roun more >>
Atlantic Championship Graduates Off To Solid Start in 2009
29.04.2009
Several graduates of the Cooper Tires Presents The Atlantic Championship Powered by Mazda have gotten their 2009 seasons off to strong starts in various forms of North American motorsport. Here is a quick recap of what At more >>
Newman Wachs Racing April testing report
28.04.2009
With two months between Rounds one and two of the Cooper Tires Presents the Atlantic Championship Powered by Mazda, what better to do than go testing? Coming off a dominant performance at the season-opener in Sebring, Newman Wachs Racing drivers John Edwards and Markus Niemela spent three days during the break to assess various chassis set-ups and run through some changes that weren’t add more >>
Primetime Race Group expands into open wheel
21.04.2009
As the 2009 racing season begins to unfold, Primetime Race Group has decided to spread its diversity into the Cooper Tires Presents The Atlantic Championship Powered by Mazda with the addition of a two-car effort aimed at the $1 milli more >>
The Nuclear Energy Institute, Entergy Nuclear and Newman Wachs Racing 2009
03.04.2009
--LAUNCH 2009 “NUCLEAR CLEAN AIR ENERGY” INITIATIVE IN FLORIDA Newman Wachs Racing, The Nuclear Energy Institute (NEI), and Entergy Nuclear have teamed up once again for the 2009 Cooper Tires Presents the Atlantic Championship Powered by Mazda. NWR and NEI joined in 2008 with Entergy Nuclear in the “Nuclear. Clean Air Energy” more >>
Team Stargate World Muniz and De Silvestro battle it out at Sebring
23.03.2009
After days of testing and a solid qualifying effort Team Stargate Worlds' Frankie Muniz and Simona De Silvestro showed up Friday afternoon to compete at Round One of the Cooper Tires Presents the Atlantic Championship Powered by Mazda race at Sebring International Raceway. Un more >>
Conquest Racing Finishes Fourth and Eighth at Sebring in Return to Atlantic Racing
23.03.2009
Conquest Racing marked their return to the Cooper Tires Presents the Atlantic Championship Powered by Mazda with a good showing by rookie drivers Harald Schlegelmilch and James Winslow. While Schlegelmilch started and finished fourth, Winslow moved up from his 13th place on the grid to finish eighth and grab the hard charger award for gaining the most positions.With passing proving more >>
Edwards Scores First Atlantic Victory in Dominating Performance at Sebring Season Opener
23.03.2009
Two years after becoming the youngest driver in the history of the Cooper Tires Presents The Atlantic Championship Powered by Mazda, John Edwards scored his first career Atlantic victory and a $50,000 winner’s paycheck in Friday’s season opener at Sebring International Raceway.Driving the No. 36 MAZDASPEED Motorsports Development/Nuclear Clean Air Energy/NEI/Entergy mach more >>
Edwards victorious at Atlantic season opener in Sebring
23.03.2009
It was a bittersweet day for NWR. On the positive side, driver John Edwards led flag to flag of the season-opener at Sebring International Raceway, scoring his first Atlantic victory in style. On the other end of the spectrum, teammate Markus Niemela tangled with another competitor on the end of the first lap heading into turn 17. He got upside down into the tire barrier in spectacular fashion, more >>
Atlantic Championship Live Timing Available Now
19.03.2009
Supporters of the Cooper Tires Presents The Atlantic Championship Powered by Mazda who cannot make it to the track have enjoyed the opportunity to see live results from every on-track session for the past several years. more >>
Strong Fourth Place Performance by Conquest Racing’s Schlegelmilch
19.03.2009
...in Provisional Qualifying at Sebring Conquest Racing rookie drivers Harald Schlegelmilch and James Winslow took part today in what was an exciting first qualifying session for the Cooper Tires Presents the Atlantic Championship Powered by Mazda race at Sebring International Raceway. With the field exchanging their positions throughout the 40-minute session, more >>
Edwards P3, Niemela P6 for NWR at Sebring
19.03.2009
Newman Wachs Racing drivers John Edwards, and Markus Niemela completed the first of two qualifications for the Cooper Tires Presents the Atlantic Championship Powered by Mazda today at Sebring International Raceway. Edwards is currently 3rd on the grid and Niemela 6th after losing his fastest lap when he brought out a red flag with just seconds remaining in the session. American Joh more >>
Summerton Takes Provisional Pole for “Hometown” Race at Sebring
19.03.2009
For a driver who didn’t have a ride in the 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda until a few days ago, Kissimmee, Fla. resident Jonathan Summerton didn’t need much time to get back up to speed.Summerton got his first Atlantic seat time since last October’s season finale at Road Atlanta yesterday, and today he put the No. 19 Genoa Rac more >>
Atlantic Champioship at 12 hours of Sebring - pre-race notebook
18.03.2009
COOPER TIRES PRESENTS THE ATLANTIC CHAMPIONSHIP POWERED BY MAZDA MOBIL 1 12 HOURS OF SEBRING PRESENTED BY FRESH FROM FLORIDA•    Big Money On The Line:&nb more >>
36th Atlantic Championship Season Gets Underway This Weekend in Sebring
18.03.2009
The 36th anniversary season of the Cooper Tires Presents The Atlantic Championship Powered by Mazda gets underway on Friday at Sebring International Raceway as part of the American Le Mans Series Mobil 1 12 Hours of Sebri more >>
Conquest Racing to Field Second Car with James Winslow
18.03.2009
...at Atlantic Championship Race in Sebring Conquest Racing today confirmed that British racecar driver James Winslow will be behind the wheel of their #12 Atlantic car at this week’s Cooper Tires Presents the Atlantic Championship Powered by Mazda race at Sebring International Raceway. Winslow will be joining teammate Harald Schlegelmilch more >>
Team Stargate Worlds Partners with the Hilton Garden Inn Palm Beach Gardens hotel
17.03.2009
Atlantic Championship series competitors Team Stargate Worlds announced today that it has entered into an agreement with the Hilton Garden Inn Palm Beach Gardens hotel to provide lodging services for the team during it's r more >>
Frédéric Vervisch debut in Atlantic Championship
15.03.2009
The 22-year-old Belgian race driver Frédéric Vervisch will make his debut in the Cooper Tires presents the Formula Atlantic Championship powered by Mazda on March 20. The reigning German and Asian Formula 3 Champion more >>
Team Stargate Worlds Completes Strong Series Test
13.03.2009
For Team Stargate Worlds the last three weeks have been hectic.  With the team announcement and unveiling a couple of weeks ago,  a newly redesigned website, the addition of new crew members and a recent test session at Buttonwillow Raceway, the team showed no signs of more >>
Borja Flies Atlantic with Condor to Conquer America
12.03.2009
Borja Garcia will be racing in the 2009 Cooper Tires Presents The Atlantic Championship Powered by Mazda with Condor Motorsports after testing with the team at the Palm Beach International Raceway on Tuesday and Wednesday and more >>
Overall Best Times from Atlantic Championship Testing at Palm Beach International Raceway
11.03.2009
(All best times were set in Wednesday morning session):1.    Borja Garcia (R), No. 6 Condor Motorsports, 1:07.286.2.    John Edwards, No. 36 Newman Wachs more >>
Garcia Quickest Again as Atlantic Championship Testing Wraps-Up at Palm Beach
11.03.2009
After two days of Cooper Tires Presents The Atlantic Championship Powered by Mazda testing at Palm Beach International Raceway, Spanish driver Borja Garcia served notice that he will be a factor in the chase for the $1 mi more >>
Atlantic Championship Newcomer Garcia Turns Quickest Lap
11.03.2009
...in Opening Day of Series Testing at Palm Beach International RacewayIn his first-ever Cooper Tires Presents The Atlantic Championship Powered by Mazda test session, Spanish rookie Borja Garcia posted the quickest lap in the first of two days of series-sanctioned testing at Palm Beach International Raceway.Garcia turned a best lap at 1:0 more >>
Newman Wachs Racing adds Niemela for strongest Team to date
05.03.2009
Newman Wachs Racing celebrates the largest Atlantic Championship Series prize money funding in history with the completion of the strongest driver lineup of the modern Swift 016 era. Reigning  Atlantic Champion, Markus Niemela more >>

Kategorien

2001-2022 automobilsport.com full copyright