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Pacific Coast Motorsports and TECATE Announce Partnership

08.11.2007: Pacific Coast Motorsports and TECATE Announce Partnership

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Pacific Coast Motorsports is proud to announce their partnership with TECATE for this weekend’s Gran Premio TECATE Presentado Por Banamex, the final round of the 2007 Champ Car World Series.

TECATE will be the primary sponsor of the #28 TECATE/Cosworth/Bridgestone driven by Mexican Superstar, Mario Dominguez. Team mate Alex Figge will also carry TECATE branding as an associate partner on his #29 PCM/Cosworth/ Bridgestone.

Team Director, Tyler Tadevic commented on the partnership, "It’s an honor to represent the colors of Mexico and TECATE. We are proud to have a driver of Mario’s caliber and as the "Official Driver of Mexico City" we know he will represent the TECATE brand well."

A subsidiary of FEMSA, the largest beverage company in Mexico and Latin America, TECATE originated in 1954 and quickly became a leader in its market. TECATE is regarded as one of Mexico’s most popular beers and is successfully exported around the world. For more information on TECATE, please visit www.TECATE.com

 

Recently honored with the title of "The Official Driver of Mexico City," by Mayor Marcelo Ebrard, PCM driver Mario Dominguez is thrilled to represent TECATE in his native city, "TECATE is Mexican brand with worldwide recognition. To have them on my car represents great pride for me and also a big responsibility. I will represent them well and I will do my best to give them the competitive results they deserve."

The Gran Premio TECATE Presentado Por Banamex kicks off this weekend at the historic Autodromo Hermanos Rodriquez in Mexico City, Mexico. For more information please visit www.pcmracing.com

 

About Pacific Coast Motorsports: Formed in 2002 and based in Oxnard, California, Pacific Coast Motorsports are champions on the track and in the marketplace. The 2004 Toyota Atlantic Champions have competed in a diverse array of motorsports challenges, from open wheel to sports car racing and succeeded in every discipline.

In 2007 the challenge comes full circle as PCM makes their debut with a two-car effort in the highest level of open wheel motorsports in the United States, The Champ Car World Series. Off the track, PCM has represented some of the countries most recognizable names, from Imperial Capital Bank to Menards, TECATE and Vonage to Uniden establishing successful, high-profile marketing platforms that deliver meaningful exposure and a quantifiable return on investment.

PCM is dedicated to success in the Champ Car World Series and committed to go beyond the traditional means to deliver value and exceed the expectations of our partners.

Follow our Champ Car debut at www.PCMracing.com

 

Katie Brannan, PCM -

08.11.2007 / MaP

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