BMW to Open BMW M Driving Experience Center at Indianapolis Motor Speedway in 2022.

BMW to Open BMW M Driving Experience Center at Indianapolis Motor Speedway in 2022.

29.10.2021: A new, purpose-built BMW M Driving Experience Center will open at the iconic Indianapolis Motor Speedway following a successful pilot program last summer.



    A new, purpose-built BMW M Driving Experience Center will open at the iconic Indianapolis Motor Speedway following a successful pilot program last summer.


      The partnership will feature BMW Performance Driving School classes taught by BMW certified drivers, driving experiences and a newly developed two-story experience venue.


    The venue will feature a showcase area of BMW M vehicles and products, office and meeting space, training areas, and a 7,000+ sq. ft. rooftop with an 1,800 sq. ft. enclosed lounge and hospitality area.

   



BMW of North America announced today the establishment of a new BMW M Driving Experience Center at Indianapolis Motor Speedway. The newly-constructed venue will host an array of driving classes taught by BMW certified drivers and include vehicle displays, training areas, meeting spaces, a rooftop lounge and hospitality area.



The establishment of a lasting BMW M Driving Experience Center at Indianapolis Motor Speedway follows last summer’s successful pilot program and becomes BMW’s third performance driving venue in the U.S., in addition to the BMW Performance Centers in Spartanburg, SC and Thermal, CA. The BMW M Driving Experience Center at Indianapolis Motor Speedway will celebrate its grand opening in the summer of 2022.



“The new BMW M Driving Experience Center at Indianapolis Motor Speedway extends not only our valued partnership with one of the most iconic motor sports venues in the world, but also allows us to formally expand our experiential and instructional classes to a totally new region in the U.S. market,” said Uwe Dreher, vice president of marketing, BMW of North America.



 “The thrilling performance of a BMW M vehicle is best experienced from the driver’s seat – an experience made even better at the Indianapolis Motor Speedway.”

 



BMW M Driving Experience Center at IMS





Designed by Rowland Design, the BMW M Driving Experience Center at IMS will sit on 1.5 acres of land, including visitor parking. There will be over 14,000 sq. ft. of usable space, and completion is set for early in the second quarter of 2022.


The Center’s first floor will include a BMW M vehicle and product area to showcase the latest BMW M vehicles, office space, meeting space and training space. The second floor will hold an open-air rooftop space complemented by an 1,800 sq. ft. enclosed hospitality and lounge area with desirable viewpoints near Turns 3 and 4 for spectating and other events.

 




M Driving Experience Programs



The BMW M Driving Experience at IMS will provide owners and enthusiasts with professional instruction directly on one of the world’s most famous racetracks. A number of high performance driving programs designed to hone their skills and challenge their abilities under the guidance of experienced instructors will be available, such as:



    M Track Experience – BMW’s M Track Experience, well known from the brand’s Performance Centers in Thermal, CA and Spartanburg, SC, comes to the Midwest at IMS. An instructional experience that familiarizes participants with track driving.


    M Track Days – A robust track driving experience taught by BMW Performance Driving School instructors, teaching participants how to bring BMW M vehicles to the absolute limit.


    M4 GT4 Experience – An immersive, full-day experience centered around the BMW M4 GT4 racecar, complete with classroom and real-world track instruction.


    Test Drive Experiences – A variety of BMW and BMW M vehicles will be available for test drive sessions daily during activation windows.


        Test drives will include both M performance driving and xDrive off-road challenges in BMW’s X Series Sports Activity Vehicles.




Interested customers may visit https://bmwperformancecenter.com/ closer to the summer 2022 opening of the BMW M Driving Experience Center at IMS for specific dates of availability for aforementioned track experiences.



 

Matthew Spadaro- photos BMW

Permanent-URL: http://www.automobilsport.com/bmw-open-m-driving-experience-center-indianapolis-motor-speedway-2022---230518.html

29.10.2021 / MaP

More News

Ultrafabrics Partners with Jaguar Land Rover to Define the Future of Sustainable Luxury with the New Range Rover models
28.10.2021
Ultrafabrics is pleased to announce the most recent chapter of its partnership with Jaguar Land Rover in the form of the revolutionary Range Rover, JLR's most ambitious luxury vehicle to date. The elegant new Range Rover defines modern luxury, providin more >>
bp and Infosys to Develop 'Energy as a Service' Solution for Campuses and Cities
28.10.2021
bp, a global integrated energy company, and Infosys, (NSE: INFY) (BSE: INFY) (NYSE: INFY), a global leader in next-generation digital services and consulting, today announced that they have agreed to develop and pilot an energy as a service (EaaS) solution, which will aim to help businesses improve the energy efficiency of infrastructure, and help meet their decarbonization goals. & more >>
Lexus and the University of Miami to present immersive installation at Design Miami 2021
28.10.2021
    Lexus enters fourth year as the Automotive Partner of Design Miami/    This year’s installation to explore Lexus’ electrified, carbon-neutral vision for the future    Project led by Germane Barnes, Principal of Studio Barnes and Assistant Professor at the University of Miami School of Archit more >>
World Opening of CAKEsite :Stockholm
28.10.2021
CAKE's first Showroom/ Retail/ Test Ride & Service Space is now open. In a key initiative to accelerate from global start-up towards vehicle industry operator, Swedish electric motorbike manufacturer CAKE is launching the very first CAKE more >>
All-New 2023 KIA Sportage Undergoes Total Transformation: Gets Bigger, Gets Bolder
28.10.2021
Kia’s Longest Running Nameplate Debuts with Stylish and Trail-Ready Versions, with Electrified Versions on the Horizon         2023 Sportage upstages subcompact SUV segment with larger and more capable lineup featuring more >>
Renamed telematics system aligns with Kia’s new future-focused EV brand direction
28.10.2021
    Kia Connect enhances UVO catalog of features with new updates and added amenities including Map Over the Air (OTA) updates starting with all-new 2022 EV6 crossover1    New name emphasizes the importance of connectivity, as Kia Connect is now available on at least one configuration of all Kia models  &n more >>
Goodyear and Waze team up
28.10.2021
...TO BRING COLLEGE FOOTBALL ANALYST KIRK HERBSTREIT AND THE ICONIC GOODYEAR BLIMP TO YOUR DRIVES THIS COLLEGE FOOTBALL SEASONNew integration brings the stadium experience to your vehicles all season longEmmy award-winning college footba more >>
BMW Group Plant Munich goes fully electric
27.10.2021
- Plant Munich launches production of the fully electric BMW i4 - At least half of all cars from Munich plant will be electrified by 2023 - Project for emission-free transport logistics in home plant gets under way - Nedeljković: “BMW i4 is a milestone on the road to electric mobility.” more >>
Renault and Mathieu Lehanneur reinvent the 4L
22.10.2021
THE POP ICON IS GIVEN A MAKEOVER BY FRENCH CREATOR TO CELEBRATE ITS 60th ANNIVERSARYTo celebrate the 60th anniversary of the Renault 4, the brand decided to team up with designer Mathieu Lehanneur to reinvent the vehicle. The result is SUITE N°4, an origin more >>
Hyundai’s global brand value continues to grow
22.10.2021
The Hyundai Motor Company continues its steady climb in Interbrand’s Best Global Brands Rankings with a 35th place overall for 2021, up one notch from 2020. Furthermore, according to Interbrand’s comprehensive assessment, Hyundai Motor’s more >>
EPA-estimated 42 MPG city! All-new Ford Maverick Hybrid is now America's most fuel-efficient hybrid pickup
22.10.2021
    The all-new 2022 Ford Maverick Hybrid – the first standard hybrid pickup in America – officially has an EPA-estimated rating of 42 miles per gallon in the city    The first Maverick Hybrid pickups are expected to start shipping in December with customer deliveries expected to start in January, arriving with an EPA-est more >>
Silex Insight offers low-power embedded video solution for manufacturing and automotive
21.10.2021
Silex Insight – leading provider of video codec and AV over IP solutions – has engineered a hardware solution for easy, low-energy, low-resource compression, and transport of high-quality video in industrial environments. The IP block implements the Colibri video codec and can be easily integrated on all FPGA platforms used in the industry. more >>
Kia America Teases All-New SUV
21.10.2021
Kia’s all-new, boldly designed and highly capable SUV will make its North American virtual debut October 27. Going on sale early next year with a variety of powerful and efficient engines and available in FWD and AWD, this all-new SUV will arrive with more >>
BMW Group plans to source steel produced with green power and hydrogen from northern Sweden
20.10.2021
Harnessing wind and hydroelectric power from the Arctic Circle: - Agreement with Swedish startup H2 Green Steel: first deliveries for Neue Klasse from 2025 -  Up to 95% reduction in CO2 emissions compared to conventional methods more >>
New Porsche 718 Cayman GT4 RS excels during final testing
20.10.2021
World premiere in NovemberThe Porsche 718 Cayman GT4 is getting a big brother: the 718 Cayman GT4 RS. The new top model of the 718 family is well prepared for its world premiere in November. During final testing and evaluation drives, the first 718 to carry the RS b more >>
The BMW M135i xDrive: a compact four-cylinder sporting powerhouse with even sharper dynamics
20.10.2021
Retuned springs and dampers, precise tweaks to the chassis and an optimised soundtrack turn the BMW M premium compact model’s performance up another notch.BMW has honed the track-inspired characteristics of its four-cyl more >>
Suzuki and Toyota tie-up extension to increase India focus and strengthen global competitiveness, says GlobalData
20.10.2021
Toyota and Suzuki are likely to extend their tie-up with focus on electric and ICE shared products. The extension will include the co-development of BEV and fuel-cell vehicles instead of just hybrids as announced initially. The association is expected to strengthen the compe more >>
Audi electrifies FC Bayern basketball players
20.10.2021
   Audi hands over e-tron, Q4 e-tron and Q5 TFSI e to FC Bayern Basketball        All players are now driving fully electric, managers electrified        Charging infrastructure goes operation together with main sponsor BayWa Audi and FC Bayern are conti more >>
Foxconn sets new milestone with three EV prototypes, says GlobalData
19.10.2021
Following the news that Taiwan smartphone maker Foxconn showcased three electric vehicle (EV) prototypes under its own ‘Foxtron’ brand; Bakar Sadik Agwan, Senior Automotive Consulting Analyst at GlobalData, a leading data and analytics company, offers his view:  more >>
Line up to race the LEGO® Technic™ McLaren Senna GTR in Asphalt 9: Legends Grand Prix
19.10.2021
The LEGO® Technic™ McLaren Senna GTR has accelerated its way onto a new racetrack – this time, the tarmac of Asphalt 9: Legends, the latest game in the Asphalt racing series, a franchise which recently crossed the 1 billion download mark. more >>
Porsche Ventures invests in iMaker
19.10.2021
The next step in building a digital ecosystemA strategic investment that goes beyond the automotive industry: Porsche Ventures has invested in the technology company iMaker, China's leading provider of virtual influencers and digital ecosystems. more >>
Rolls-Royce Black Badge - Born from heritage
18.10.2021
The desire for self-expression is fundamental to the human condition. It is one of the principal reasons clients are drawn to Rolls-Royce, which offers matchless opportunities to push boundaries, redefine what’s possible and challenge established convention. Our Black Badge series of motor cars captures this spirit in extremis. more >>
1300 MWh! Huawei Wins Contract for the World's Largest Energy Storage Project
18.10.2021
Huawei Digital Power has concluded its Global Digital Power Summit 2021 in Dubai, UAE, with more than 500 participants from 67 countries attending, on October 16. At the summit, Huawei Digital Power signed a key contract with SEPCOIII for the Red Sea P more >>
SVI anti-riot hydraulic scraper for Toyota Land Cruiser 79
15.10.2021
•    Allows vehicle to push safely through riot barricades   •    Hydraulically lowered and raised•    Adds around 100 kg only•  &nb more >>
Aiways U5 ready for new adventures with detachable tow hitch accessory
15.10.2021
•    New accessory gives Aiways U5 1,500kg braked and 750kg unbraked towing capacity, ideal for towing small caravans and trailers •    Tow hitch accessory available to order in Aiways’ European markets and fitted by official service partners  •    Tow hitch can be locked securely in pla more >>
SKODA AUTO takes on worldwide responsibility for Volkswagen Group’s MQB-A0 Global Platform
14.10.2021
- MQB-A0 Global Platform used as the basis for entry-level models of the Group brands ŠKODA and Volkswagen- ŠKODA is now responsible for a global platform for the first time, after having specially adapted the MQB-A0-IN platform for India- Target markets include India, Russia, Africa, the ASEAN countries and Latin America more >>
Battery power: BMW Group makes Coldplay world tour more sustainable
14.10.2021
- BMW & Coldplay unveil mobile show battery power solution for bands upcoming Music Of The Spheres World Tour -  World tour achieves a new peak in the long-standing collaboration between the BMW and Coldplay-  More than 40 recyclable BMW i3 batteries to provide the necessary power during the live performances -& more >>
New Acura Integra Reveals Manual Transmission - with video
14.10.2021
Emotional performance. A fun-to-drive spirit. An available 6-speed manual transmission. The all-new Acura Integra. Video here     More more >>
Goodyear off-the-road expands retread lineup to include RT-3B
14.10.2021
The Goodyear Tire & Rubber Company today announced the launch of its RT-3B bead-to-bead retread. The new retread provides all-around performance on an array of underfoot conditions for loaders and graders and compleme more >>
Porsche and Michelin support Indonesian rubber plantation farmers
14.10.2021
Commitment to sustainable and transparent raw materials extractionPorsche and Michelin are committed to the sustainable extraction of natural rubber. The commitment of the sports car manufacturer and the tyre producer to transparency and better working conditions in the extra more >>
TJ Connect Fair 2021, online event that successfully connects Taiwan leading technologies with the Japanese market
14.10.2021
We're TJIC, Taiwan-Japan Industry Center (TJIC), works under the directives of the Ministry of Economic Affairs of Taiwan. We aim to assist Taiwan companies with innovative solutions to successfully enter the Japanese market. We are the proud host of the upcoming TJ Connect Fair 2021 (from 10/21/2021 to 10/22/2021), which is a div more >>
New Honda Sensing 360 System as Latest Step Toward Achieving Goal of Zero Traffic Collision Fatalities by 2050
13.10.2021
    Honda Sensing 360 omni-directional safety and driver-assistive system expands sensory range around the vehicle effectively removing blind spots    Nearly 6 million vehicles on the road in the U.S. today now have the benefit of Honda Sensing® and AcuraWatch™ safety and driver-assistive technologies   more >>
Toyota Motor Europe’s Sales for January to September 2021 by models
13.10.2021
TOTAL TOYOTA / LEXUS  864,904  TOYOTA  805,181AYGO 70,401Yaris (incl. Yaris Hybrid)162,078Yaris Hybrid 130,986Yaris Cross (incl Yaris Cross Hybrid)4,491Yaris Cross Hybrid 4,410Coro more >>
Röchling Automotive increasingly focuses on lightweight structural design with fiber plastic composites
12.10.2021
    Lightweight design and alternative drives go hand in hand    Structural lightweight design complements existing product portfolio Lightweight structural engineering based on fiber-reinforced plas more >>
Renault unveils Clio’s Lutecia limited series
12.10.2021
    The Clio range now has its own stylish limited series    A distinctive BRASS colour with plenty of equipment    Available from €22 5001The L more >>
Herbert Diess receives updates on the future of electromobility in the Czech Republic
11.10.2021
- Herbert Diess, Chairman of the Board of Management at Volkswagen AG, meets Karel Havlíček, Czech Deputy Prime Minister and Minister for Industry, Trade and Transport, to discuss the future direction of the domestic automotive industry regarding electromobility- Thomas Schmall, Volkswagen Group Board Member for Technology, ŠKODA AUTO CEO more >>
All-New 2022 Honda Civic Si is Going Racing - with video
11.10.2021
The legacy of Civic Si racing continues. A team of Honda engineers are fast developing a 2022 Civic Si for on-track competition.   The production 11th-generation 2022 C more >>
New Remote Software Upgrade for around two million BMW vehicles worldwide - with videos
11.10.2021
Sheer Driving Pleasure gets an update The BMW Group is offering its third over-the-air upgrade this year. This comprehensive Remote Software Upgrade campaign will focus on expanding and improving driver assistance functions. more >>
Automobili Lamborghini announces two new appointments
09.10.2021
Silvano Michieli and Christian Mastro to head Procurement and Marketing   Automobili Lamborghini announces two new appointments in strategic areas for the company, Purchasing and Marketing. Silvano Michieli is the new Chief Procu more >>
2001-2022 copyright automobilsport.com