Audi at the 2016 CES

Audi at the 2016 CES

07.01.2016: Piloted, electrified and fully connected – Strong presence at the world’s most important electronics show

Piloted, electrified and fully connected –



 
Strong presence at the world’s most important electronics show    
 
Interior model with new operating and display concept    
 
Audi e-tron quattro concept study with full-electric drive





Electrification, digitalization and piloted driving: Audi is making these three future trends of the automotive industry the focus of its appearance at this year’s Consumer Electronics Show (CES). The world’s most important electronics show takes place January 6–9, 2016, in Las Vegas, Nevada.


User-friendly operation is an Audi strength, and now the brand with the four rings is expanding its operating and display concept (HMI, human-machine interface) with new solutions.


Ricky Hudi, Executive Vice President Electronic Development, commented: “The interior of the future will radically alter the way our customers operate and experience things in the vehicle. We are developing our successful Audi virtual cockpit into the Audi virtual dashboard and creating an entirely new world of experience for our customers. In the future, the entire system will get to know the customer and their habits and preferences, then proactively support them.”


The company is exhibiting an interior model at the CES demonstrating an HMI concept that features large AMOLED (active-matrix organic light-emitting diode) displays with integrated haptic feedback.


The new type of MMI control with “MMI touch response” recognizes familiar touch gestures from the consumer electronics world and adapts them to the special operating environment in the automobile. Mobile devices such as smartphones and smartwatches can be seamlessly connected.


Behind the new operating and display concept is the next generation of Audi’s Modular Infotainment Platform, MIB2+. Its further-enhanced computing power enables it to control several high-resolution displays. The MIB2+ is prepared for the latest wireless communication standard, LTE Advanced.


The range of online services under the Audi connect umbrella is growing quickly. The smartphone app “Audi MMI connect” offers vehicle-specific remote services. Drivers can display the location of their car on their smartphone, for example. It will also be available for fourth-generation Apple TV from 2016. Starting in 2016, the Audi connect SIM will bring Audi connect services in Europe on board with no activation procedure and enable automatic EU-wide roaming.


This year Audi is expanding its connect portfolio to include the first Car-to-X services. The new services “traffic sign information” and “hazard information” (for Europe) make the brand’s new models part of a swarm. The service “traffic light information online” (for the USA) connects the car via the mobile phone network to the central traffic computer that controls the traffic lights in the city.


The Audi e-tron quattro concept study, a fully-electric sport SUV, is on display at the CES to illustrate Audi’s electrification strategy. Three electric motors with total output of up to 370 kW enable quattro drive and electric torque vectoring, in which power is distributed to the rear wheels as necessary.


The result: maximum dynamics and stability. The 95 kWh battery allows for a range of up to 500 kilometers (310.7 mi). The technology study hints at a future production model to be launched in 2018.


The Audi e-tron quattro concept includes all piloted driving functions, including piloted driving in traffic jams and piloted parking. These services represent safety, time-savings, efficiency and convenience, particularly in situations in which the driver is either overwhelmed or under-challenged.


When it comes to piloted driving, Audi has been doing pioneering work in the automotive industry for many years. The core component of future systems will be the central driver assistance controller, known as the zFAS. The information supplied by all sensors – including the signals from the 3D cameras, the laser scanner and the radar and ultrasonic sensors – is permanently fed into and processed by this compact module.




Thanks to its enormous computing power the zFAS will be capable of continuously comparing the data from the vehicle sensor systems with the model of the road space and its surroundings.


Specifically in this area, Audi will be able to draw on the highly up-to-date cloud data in the HERE database. AUDI AG, the BMW Group and Daimler AG acquired HERE in December 2015. In future, self-driving vehicles will need a new data basis for the navigation map that is precise to the centimeter.


 By drawing on the live data from HERE, the vehicle will know what to expect along its route. That is the basis it needs to evaluate any changes and movements, as well as identify potential hazards, as rapidly as possible.


Other technology fields on display at the CES underscore just how large a lead Audi has in automotive electronics. For example, the brand is presenting its lighting innovations, including the latest highlights of Matrix OLED technology and Matrix laser technology.


Audi is also moving into the field of health management: It has a vision of drivers who step out of their cars at their destinations more relaxed than when they stepped into them. Over the mid-term, Audi Fit Driver will become a supportive driving companion under the motto “My Audi cares for me.”


Another spectacular development is the Audi VR experience – at the car dealership, a sales advisor can configure any Audi model in the device so that customers can virtually experience their dream car wearing a VR (Virtual Reality) headset – with unique authenticity and all details. Audi thus becomes the first automobile manufacturer to introduce a highly advanced VR system in 2016.


Three production models round out the Audi presence at the CES: the Audi Q7, the Audi A4 and the Audi R8 V10 plus*.



Fuel consumption of the models named above:
Audi R8 Coupé V10 Plus 5.2 FSI quattro:
Combined fuel consumption in l/100 km: 12.3 (19.1 US mpg);
Combined CO2 emissions in g/km: 287 (461.9 g/mi)


       
Michael Crusius - photos Audi

Permanent-URL: http://www.automobilsport.com/audi-at-ces-2016---144319.html

07.01.2016 / MaP

More News

Moving Motor Show - Exclusive Drive, Circuit Le Mans
05.01.2016
MOVING MOTOR SHOW - EXCLUSIVE DRIVE4e EDITION - 18 & 19 MARS 2016 / BUGATTI, LE MANS.UN CENTRE D'ESSAIS GEANT SUR CIRCUITExclusive Drive vous propose plusieurs centres d'essais en un seul endroit !Un centre more >>
BMW at the Consumer Electronics Show (CES) 2016 in Las Vegas.
05.01.2016
BMW Innovations at the CES 2016 in Las Vegas. BMW Group at the Consumer Electronics Show 2016 (CES, 6 to 9 January 2016 in Las Vegas). Impressive exhibition profile highlights leading position in the area more >>
Williams FW08C to Star in Live Action Arena at Autosport International
22.12.2015
Fans of Formula One will get the chance to see a significant part of motorsport history at Autosport International this January, with an appearance from the Williams-Cosworth FW08C in the Live Action Arena. The car, which raced in the 1983 F1 season, wi more >>
SKODA als offizieller Partner beim Europäischen Filmpreis 2015
13.12.2015
› ŠKODA shuttelt internationale und nationale Filmstars wie Christoph Waltz, Charlotte Rampling und Daniel Brühl zur Gala› Insgesamt 35 Shuttle-Fahrzeuge waren auf den Straßen Berlins im Einsatz› &Scaro more >>
SKODA: 120 Jahre Leidenschaft für Mobilität
11.12.2015
› Dezember 1895: Mobilitätspioniere Laurin und Klement legen die Basis für eines der ältesten produzierenden Fahrzeugunternehmen der Welt› Faszinierende Erfolgsgeschichte: von der Fahrradfabrik zum international agierenden Aut more >>
Bond Villain Car to Go On Display at Autosport International 2016
10.12.2015
Visitors to Autosport International this January will be able to get close to one of the cars from the 24th James Bond adventure SPECTRE. Two Jaguar C-X75s, driven on screen by villain Hinx (played by Dave Bautista), will be on display at the NEC, one of which will be in the Live Action more >>
Ducati Scrambler and Italia Independent: The official launch of the new products
06.12.2015
.... from this exclusive collaboration •    The new limited edition Ducati Scrambler Italia Independent and a dedicated eyewear collection are the first items created from the new partnership•    Design more >>
Golf GTI Pirelli and Golf GTI Clubsport united at the circuit in Portimao
05.12.2015
 GTI encounter of a special kindAlmost 33 years of vehicle development lay between the Golf GTI Clubsport and the Golf GTI Pirelli Almost 33 years of vehicle development lay between the Golf GTI Clubsport and the Golf GTI Pirel more >>
Mercedes-Benz plant in Sindelfingen produces its 20-millionth vehicle
03.12.2015
    Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars: “The twenty-million cars from the Mercedes-Benz plant in Sindelfingen would stretch two and a half times around the world. For Mercedes more >>
Audi at the International Consumer Electronics Show 2016
02.12.2015
Innovations from Audi electronics development at the world’s largest electronics show in Las Vegas      Press conference on January 6 at the Audi exhibit space      Public tech talk with Audi technology ex more >>
Williams and Autosport International Announce Incredible Line-up of Formula One Cars
02.12.2015
Visitors to Autosport International will be able to feast their eyes on one of the largest collections of Williams Formula One cars seen away from the team’s headquarters, as part of a major celebration of Williams at the show, which runs from 14-17 January 2016. more >>
Tesla On Tour lässt sich in Oberpallen nieder
30.11.2015
Tesla eröffnet zu Beginn des Jahres 2016 seine erste Niederlassung in Luxemburg. Diese wird sich an der Route de Thionville in Luxemburg befinden und im ersten Quartal des kommenden Jahres eröffnet werden. Hier können Kunden eine Probefahrt machen und Wartungsarb more >>
Start des großen Finales zum HELLA SHOW & SHINE AWARD 2015
30.11.2015
Messebesucher wählen ihren Favoriten vor Ort – 250, 500 und 1.000 Euro Preisgeld für die ersten drei Plätze – PS-Profi Sidney Hoffmann moderiert die SiegerehrungMit more >>
Golden racing driver boot Award for Tom Kristensen
30.11.2015
Special accolade for Tom Kristensen: the Le Mans record winner’s unique career has been honored at the Essen Motor Show in Germany. The editorial board of the special interest magazine “AutoBild motorsport” awa more >>
Jean Todt to give Watkins Lecture at NEC Birmingham
29.11.2015
The 2016 Watkins Lecture  Presented by the Motorsport Safety Fund11.15am on 15 January 2016 at Autosport International, NEC, Birmingham.The Motorsport Safety Fund's W more >>
Make it a ‘racy’ Christmas: Falken Motorsports Porsche 911 GT3 R for sale
27.11.2015
Following much success in the past five years, Falken Motorsports is retiring its Falken Porsche 911 GT3 R (type 997). The iconic turquoise and blue race car is now up for sale on mobile.de, making a very special Christmas present for any race team. more >>
Audi extends partnership with the Berlin International Film Festival
27.11.2015
Audi to remain the principal partner to the Berlinale through 2017      Wayne Griffiths, Head of Sales for Germany at AUDI AG: “The Berlinale is a perfect fit with Audi and our activities in the capital city” more >>
DSK ehrt auf der Essen Motor Show seine erfolgreichen Mitglieder
27.11.2015
DSK-Sportpokal für Weltmeister Timo BernhardWelcome Champion: Timo Bernhard, seit knapp einer Woche frisch gebackener FIA WEC Langstrecken-Weltmeister und seit vielen Jahren aktives DSK-Mitglied, be more >>
Premiere on the Essen Motor Show: 150d LCI by AC Schnitzer
26.11.2015
The 1-series by AC Schnitzer with impressive motorsport quality Compact and incredibly powerfulAt first sight, you do not expect brute force from the BMW 1-series. So the performance of the compact Bavarian after the AC more >>
Premiere on the Essen Motor Show: the 3 series LCI by AC Schnitzer
26.11.2015
The new 3-series LCI Saloon and Touring models are now here to complete the  3-series product range New to the market but already upgraded: the two 3-series LCI models, now even better thanks to the help of tuning specialists at AC Sch more >>
Toyota Mirai has arrived in the birthplace of the automobile
26.11.2015
    Nicholas W. Schües is the first German customer to receive the world’s first mass produced Fuel Cell sedan    A hydrogen pioneer, Mr Schües could not wait to get his hands on the car of the future more >>
Motorsport Arena Oschersleben präsentiert sich auf der Essen Motor Show
25.11.2015
Am 27. November beginnt die Essen Motor Show und auch Deutschlands nördlichste Rennstrecke ist wieder mit einem eigenen Stand am Start. In Halle 6 Stand C110 informiert die Motorsport Arena über erste Termine der kommenden Saison und Neuigkeiten auf und more >>
Essen Motor Show: Neuer Superb und das Rallye-Erfolgsmodell Fabia R5 sind die Stars von ŠKODA
25.11.2015
› Der neue ŠKODA Superb wird vom 28. November bis 6. Dezember als glitzerndes Showcar Goldie und als Combi präsentiert› Rallye-Bolide ŠKODA Fabia R5 in Halle 3 am Stand A140 live zu bewundern› Über 350 more >>
Damon Hill to join Williams at Autosport International
25.11.2015
Formula One World Champion Damon Hill OBE to join Williams at Autosport International  Williams’ 1996 world champion Damon Hill will celebrate the 20-year anniversary of his title with the team at the 2016 Autosport International Show. Williams will be a major feature of the show in January, with the team’s eight-me more >>
Renault Clio Cup Central Europe präsentiert Eckdaten für 2016 auf der Essen Motor Show
23.11.2015
Wie schon 2015 startet der Renault Clio Cup Central Europe auch in der kommenden Saison mehrheitlich im ADAC GT Masters Paket. Auf der Essen Motor Show präsentiert sich der Markenpokal daher auf dem ADAC-Stand A180 in Halle 3. Neben einem more >>
Mercedes-Benz and smart at Auto Guangzhou 2015
21.11.2015
- Product offensive in the Pearl River DeltaMercedes-Benz and smart are continuing along the road to success in China and will be using Auto Guangzhou 2015 for an impressive demonstration of their future potential more >>
ADAC präsentiert auf Essen Motor Show vielfältiges Motorsport- und Klassik Programm 2016
21.11.2015
Motorsport-Highlights beim ADAC in Halle 3   Der ADAC präsentiert auf der Essen Motor Show vom 28. November bis 06. Dezember sein umfangreiches Motorsport und Klassik-Programm für die Saison 2016. Ob auf zwei oder vier Räde more >>
KTM X-Bow at Essen Motor Show 2015
20.11.2015
ESSEN MOTOR SHOW 2015The Essen Motor Show is a must for all German-speaking motorsport and car fans. Held at the end of the motorsport season, this year from 28th November to 06th Dece more >>
World premiere of the new Beetle Dune at the Los Angeles Auto Show
18.11.2015
    Independent off-road design, higher ground clearance and new colours create more individuality    Beetle Dune makes its debut as a coupe and convertibleVolkswagen is presenting the new Beetle Dune more >>
Honda at Los Angeles Auto Show
18.11.2015
Dynamically Styled, More Powerful and Fuel-Efficient 2016 Honda Civic Coupe Makes First Public Appearance at Los Angeles Auto Show2016 Honda Civic Coupe    2016 Civic Coupe set to launch in March as the latest addition to Honda more >>
40 Jahre SKODA 130 RS
18.11.2015
› 1975: Legendärer ŠKODA 130 RS startet in seine erste Rennsaison› Triumphe: Sieg bei Tourenwagen-EM 1981; Doppelsieg bei der Rallye Monte Carlo 1977› ‚ more >>
BMW at the 2015 Los Angeles Auto Show
17.11.2015
    Making its North American Premier, BMW will showcase the all-new BMW 7 Series, all-new BMW 3 Series eDrive, all-new BMW X1 and the exclusive motorsport inspired BMW M4 GTS.     BMW i will premiere BMW Laser Light, a more >>
MINI at the Los Angeles Auto Show 2015.
17.11.2015
The new MINI ConvertibleWith a double US premiere at the Los Angeles Auto Show 2015, MINI puts the spotlight on the latest products to emerge from the change of generation in the brand's model range. At the international trade fa more >>
Lotus presents at the SalonQP Fine Watch Exhibition at Saatchi London
14.11.2015
•                  Lotus Evora 400 and Lotus Exige Club Racer on display•             & more >>
Rolls-Royce Wraith celebrated as a future classic of the NEC Classic Car Show
12.11.2015
A Bespoke Rolls-Royce Wraith will be the star of the UK’s largest classic motor show, held this weekend at the NEC, Birmingham. The ultimate ‘future classic’, the spectacular Grand Tourer will take centre stage more >>
WorldSBK ready for another massive presence at EICMA Milan
12.11.2015
The WorldSBK Paddock Show will host a remarkable series of activities, welcome gifts and future stars of the championship.  The eni FIM Superbike World Championship and EICMA (the International Motorcycle Exhibition) will be teamin more >>
JOIN/Motor Show de Luxembourg 2015...
12.11.2015
Pour en voir de toutes les couleurs !La 18ème édition du JOIN/Motor Show s’annonce fabuleuse et le rendez-vous est fixé ce week-end des 20, 21 et 22 novembre à LuxExpo. Bienvenue aux passionnés de voitu more >>
BMW Motorrad at EICMA 2015
12.11.2015
The model initiative enters the next round.With a world premiere, five motorshow premieres and a new Make Life a Ride stand design BMW Motorrad performes at the EICMA motorcycle show from 17. – 22. more >>
BILSTEIN auf der Essen Motor Show 2015
12.11.2015
Im Mittelpunkt steht das ProdukterlebnisMit spektakulären Fahrzeugen, einem einzigartigen 360° 4D-Drift-Simulator und einer Vielzahl an Produkten demonstriert BILSTEIN auf der Essen Motor Show die enge Verbindung zu Tuning und Motorspor more >>
2001-2021 copyright automobilsport.com