Tweet
Pixel by Hiroto Yoshizoe is the Grand-Prix winner of the Lexus Design Award 2017

Pixel by Hiroto Yoshizoe is the Grand-Prix winner of the Lexus Design Award 2017

03.04.2017: Lexus International today announced the Grand Prix winner of the Lexus Design Award 2017 – Pixel by Hiroto Yoshizoe – leading




Lexus International today announced the Grand Prix winner of the Lexus Design Award 2017 – Pixel by Hiroto Yoshizoe – leading this prestigious international event to a peak of excitement. Lexus Design Award 2017 drew 1,152 entries from 63 countries under the theme of YET.



‘The Lexus Design Award always presents a fascinating survey of the issues currently engaging young designers, and what they consider to be the most important challenges and compelling opportunities for design today.



Yet the quality and scale of ambition of the submissions to this year’s award program was truly exceptional. It was very difficult for us to whittle them all down to twelve finalists, then four prototype winners and finally to the Grand Prix winner, although every stage of the process generated a feisty and enjoyable debate’, said Alice Rawsthorn, Lexus Design Award 2017 judge and a design commentator.



‘Each of the four prototype winners has wrestled with complex and significant issues, from the plight of refugees and other homeless people and providing environmental protection for buildings in a beguiling and poetic way, to fusing traditional craftsmanship with emerging technologies and encouraging children to make and play musical instruments.




 Eclectic and original though their responses are, all the finalists have all addressed the defining theme of the Lexus Design Award 2017, Yet, with tremendous imagination, versatility and aplomb.’



The award was delivered to the winner by Yoshihiro Sawa, President of Lexus International, during the opening cocktail of the annual design exhibit of the brand at the 2017 Milan Design Week, ‘LEXUS YET’.



Hiroto Yoshizoe graduated from Musashino Art University. Currently based in Tokyo, working on art direction and design as a spatial designer for commercial facilities, he focuses on interpreting the ideas of change, movement and time in space to create designs from both modern and analogue approaches. He was already a panel finalist of the 2016 Lexus Design Award with “PLANTS-SKIN”.



PIXEL is a device that lets people experience the existence of light and shadow with their full consciousness. It uses a configuration of visors to create a range of optical effects. Through repeated internal reflection, input images are averaged into square outputs. By converting light and shadow into a clear, sensible form, viewers can experience this beautiful fundamental phenomenon.



Design involving two contrasting elements brings them to resonate with each other to move the viewer. Through this, the contrasts are intertwined with each other. Light and Shadow, inside and outside, one side and another – this screen existing between these two contrasts can be a device for dividing, transforming and ‘connecting’ at the same time.




For the Lexus Design Award contest, Hiroto Yoshizoe was mentored by Snarkitecture.



First launched in 2013 to stimulate ideas for a better tomorrow, Lexus is celebrating the 5th anniversary of this international design competition which supports up-and-coming designers and creators worldwide.





The Grand Prix winner was chosen by an elite global creative design panel after presentations by the four prototype finalists revealing how they would apply the ‘YET’ philosophy in original and innovative ways.



The Grand Prix work is displayed in the LEXUS YET pavilion, from Tuesday, April 4th through April 9th at La Triennale di Milano, the Design and Art Museum in Parco Sempione, together with the other 11 finalists’ projects.




- Lexus also photos

Permanent-URL: http://www.automobilsport.com/pixel-by-hiroto-yoshizoe-gp-lexus-design-award-2017---162809.html

03.04.2017 / MaP

More News

Rolls-Royce Motor Cars announce annual global Dealer Award results
30.03.2017
Rolls-Royce Motor Cars has announced the results of the company’s celebrated Global Dealer Awards for 2016 at its annual World Dealer Conference held in London this week. more >>
AC Schnitzer has been elected by the readers of "auto motor und sport" as the best BMW Tuner
28.03.2017
....for the twelveth time in a row  The "Bible" of the German car trade "auto motor und sport" has just published the results of its reader survey "Best Cars of 2017". In the survey period fr more >>
Tesla Model X wins Car of the Year Award
10.03.2017
....by Luxemburger Wort and Auto Moto   At the 24th edition of Luxemburg’s “Auto vum Joer” competition, Tesla’s full-electric SUV Model X was voted Car of the Year in the electric category by more >>
Fünf Sterne für den Toyota Mirai im neuen ADAC EcoTest
09.03.2017
Bestwertung für die Brennstoffzellen-Limousine    93 von 100 Punkten für den Toyota Mirai    Tests unter realen Bedingungen auf Prüfstand und Straße   more >>
Lexus LC Named Production Car Design of the Year
09.03.2017
The Lexus LC luxury coupe has been named 2016’s Production Car Design of the Year, an honour bestowed by a 20-strong judging panel featuring some of the world’s top car designers.The peer-reviewed award was presented at a gala cerem more >>
Audi again best car brand in Consumer Reports
02.03.2017
First place for Audi in US ranking of brands      Audi Q7 selected best luxury SUV      Sales chief Dietmar Voggenreiter: “Top ranking confirms our marketing strategy in the USA.”  more >>
Mini 5-door wins business car manager's best compact company car of the year 2017
22.02.2017
MINI Cooper D 5-door Hatch has been awarded Best Company Car of the Year 2017 for the second year in a row by Business Car Manager. MINI 5-door Hatch was a favourite of the independent judging panel and fended off rivals thanks to its CO2 e more >>
Ferrari 488 Spider wins Performance Car 2017 in annual CAR Magazine Awards
20.02.2017
The Ferrari 488 Spider has been honoured with the Best Performance Car award in CAR magazine's annual Top 12 Best Buys competition."The CAR magazine awards are the most well-respected in the SA motoring industry, and we're thrilled tha more >>
Honda CR-V, HR-V, Pilot and Odyssey Named “Best Family Cars of 2017”
18.02.2017
....by Kelley Blue BookFour 2017 Honda models, the CR-V, HR-V, Pilot and Odyssey were each named as Best Family Cars of 2017 by the experts at Kelley Blue Book. Vehicles in the three categories of Two-Row SUV, Three-Row SUV more >>
Audi receives Industrial Inclusion Prize
17.02.2017
Award for exemplary integration of disabled people      Successful inclusion documented by the University of St. Gallen      Board of Management Member for Human Resources Thomas Sigi: “Diversity enriches the entire company”  more >>
Automobili Lamborghini is “Top Employer Italia” for the fourth consecutive year
13.02.2017
More than 320 employees hired for the Urus project Automobili Lamborghini is once again confirmed as one of the most attractive employers. For the fourth year in a row, the company has been awarded the prestigious “Top Employer Italia 2017&rdquo more >>
Honda Accord and HR-V are “2017 Kelley Blue Book 5-Year Cost to Own Award” Winners
11.02.2017
Two 2017 Honda vehicles are winners in Kelley Blue Book's 2017 5-Year Cost to Own Awards, the Accord in the mid-size car category and for the second consecutive year the HR-V in the subcompact SUV/crossover segment. The awards recognize new ve more >>
Gold for Audi Q2 in the German Design Award competition
10.02.2017
Highest honors for “Excellent Production Design – Transportation”      German Design Council praises independent design of the compact SUV      The jury’s verdict: Audi Q2 has “potential to be a trendsetter” more >>
Update for the Audi RS 3 Sportback
10.02.2017
New engine and an even sharper look: 400 hp five-cylinder engine delivers a concentrated dose of driving pleasure      Wider track and angular sills are hallmarks of the RS design       more >>
Acura MDX Named Best Luxury Three-Row SUV
07.02.2017
....for the Money by U.S. News & World ReportThe 2017 Acura MDX earned the Best Luxury Three-Row SUV for the Money by U.S. News & World Report. The best-selling three-row luxury SUV of all time, the MDX has earned more >>
AUTOBEST-Gala: Opel Group GmbH und Ampera-e ausgezeichnet
02.02.2017
•    ECOBEST Award: Jury aus 31 europäischen Fachjournalisten wählt den Ampera-e•    COMPANYBEST Award: Opel Group GmbH gewinnt die Unternehmenswertung•    Live in Lissabon: Opel-Personalchef Ulrich Schumacher nimmt Preise entgegen more >>
The Renault TREZOR voted Most Beautiful Concept Car of 2016
01.02.2017
•    The Renault TREZOR scoops the Festival Automobile International’s award for the Most Beautiful Concept Car of the Year 2016•    The Renault TREZOR is an all-electric GT that embodies the more >>
Toyota Prius ist „Auto der Vernunft 2017“
27.01.2017
Hybridpionier überzeugt mit niedrigem Verbrauch und hohem Sicherheitsniveau    Erneuter Sieg bei Leserwahl von Guter Rat und SUPERillu    Vierte Mod more >>
Opel Ampera-e gewinnt „International Paul Pietsch Award“
26.01.2017
....für innovative Technik•    Best Cars-Sonderpreis: Reichweiten-Champion holt 41 Prozent der Stimmen•    Siegerehrung: Opel-Chef Dr. Karl-Thomas Neumann nimmt Trophäe entgegen more >>
Acura NSX Named Green Car Journal’s 2017 Luxury Green Car of the Year™
26.01.2017
The 2017 Acura NSX was awarded the 2017 Luxury Green Car of the Year™ distinction by Green Car Journal. The Acura NSX challenges supercar norms with cutting-edge and world-first technologies. A first-of-its-kind Sport Hybrid Super Hand more >>
Two wins for Audi in “Best Cars 2017”
26.01.2017
Audi A1 and Audi A3 win in the “auto motor und sport” reader survey      Audi Q7 in second place in its class      Third place finishes in four additional categories more >>
Honda receive Kelley Blue Book "Best Resale Value" Awards
25.01.2017
2017 Honda Accord Hybrid, Fit, HR-V and Ridgeline Receive Kelley Blue Book “Best Resale Value” AwardsFour 2017 Honda models, the Accord Hybrid, Fit, HR-V and Ridgeline were awarded 2017 Kelley Blue Book Best Resale Value more >>
Honda Accord Sport Named Good Housekeeping's 2017 Best New Sedan
24.01.2017
Good Housekeeping has announced the winners of their Best New Car Awards for 2017, and the 2017 Honda Accord Sport was named as the Best Sedan. The winners appear in the February issue, on newsstands now.The Good Housekeeping Institute worked with Ca more >>
Dacia Sandero retains crown at What Car? Awards for fifth consecutive year
20.01.2017
•    New Dacia Sandero wins ‘Best Small Car under £12,000’•    Fifth consecutive win for Dacia supermini at What Car? Awards•    New Sandero now on sale more >>
Cars.co.za Consumer Awards - powered by WesBank list of winners
20.01.2017
Complete list of winners Premium Hatchback of the YearVolkswagen Golf GTI DSGIn order to have been eligible for this category, contenders had to meet the following criteria: had to be a C-segment hatchback/cro more >>
Winners of Cars.co.za Consumer Awards - powered by WesBank
20.01.2017
The 2016/17 Cars.co.za Consumer Awards programme - powered by WesBank - concluded with the announcementof the thirteen best-considered new purchases in their respective categories of the South African new vehicle market, as well as the overall Brand of the Year, on 19 January 2017. more >>
Renault ZOE named Best Electric Car
13.01.2017
... for the fourth consecutive year at UK What Car? Awards 2017 •    Renault ZOE named overall ‘Best Electric Car’.•    Renault ZOE named ‘Best Electric Car under £20,000&rsqu more >>
BMW 5 Series Saloon crowned What Car? Car of The Year 2017
13.01.2017
The all-new BMW 5 Series Saloon has been honoured with one of the motoring industry’s highest accolades: the What Car? Car of the Year Award for 2017. The newcomer took the top honour, along with the Best Luxury Car category award, at the magazine’s annual presentation event, staged on 11 January in London.  more >>
2017 Honda Civic Wins Kelley Blue Book “Best Auto Tech” Award
12.01.2017
The 2017 Honda Civic was awarded the 2017 Kelley Blue Book Best Auto Tech Award by the expert team of editors and evaluators at KBB.com. The Civic's available touchscreen Display Audio interface, featuring Apple CarPlay™1 and Android Auto&tr more >>
Toyota Prius racks up awards
11.01.2017
The Toyota Prius has been named the Best Family Car in the UK Car of the Year Awards 2017, proof positive that the world's most successful hybrid has evolved into a car that ranks as Britain's best all-rounder: smart, practical, spacious, reliable and genuinely fun to drive more >>
Chevrolet Bolt EV is 2017 North American Car of the Year
09.01.2017
Game-changing long-range electric earns brand’s fourth award in four yearsChevrolet Bolt EV is the 2017 North American Car of the Year.The Bolt EV’s recognition marks the fourth time in four years that Chevr more >>
BMW 2 Series and BMW 4 Series Score Awards in Inaugural JD Power
05.01.2017
BMW scored two category wins in the inaugural JD Power Tech Experience Index Study (TXI) for the 2016 BMW 2 Series and BMW 4 Series. The TXI Study measures the driver’s experience, usage, and interaction with driver centri more >>
BMW wins numerous awards and distinctions in 2016.
04.01.2017
As 2016 comes to a close, BMW is able to look back on a highly successful year with well over 50 national and international awards and distinctions. As in the past, vehicles of the brand were highly rated by juries across a range of different categories and to more >>
Seat und "Factory of the Year" Awards
29.12.2016
SEAT reduziert Energie- und Wasserverbrauch in den Werken um mehr als 20 Prozent   SEAT konnte in den letzten fünf Jahren im Produktionsprozess den Energieverbrauch um 23,2 Prozent und den Wasserverbrauch um 24,5 Pr more >>
Awards for Audi from October through December
14.12.2016
Success for Audi in the 2016 Auto TrophyThe readers of Auto Zeitung have decided: with a total of seven prizes, Audi is once again the front-runner in the Auto Trophy 2016 competition. This year the h more >>
Polestar wins Wards 10 Best Engines award with S60 Polestar
12.12.2016
The 270 kW engine in the new Volvo S60 and V60 Polestar, one of the most powerful four-cylinder production engines in the world, has been awarded the prestigious 2017 Wards 10 Best Engines trophy."Not lon more >>
2017 BMW X1 and 2017 BMW 2 Series Earn IIHS “Top Safety Pick”.
09.12.2016
The Insurance Institute for Highway Safety named the 2017 BMW X1 and 2017 BMW 2 Series a “Top Safety Pick”, continuing the company’s long-standing commitment to offering class-leading safety with each new model. In order to earn &ldqu more >>
Le nouveau Toyota C-HR est en lice pour la finale de la voiture de l'année 2017
07.12.2016
Le nouveau Toyota C-HR est un des sept finalistes en compétition pour décrocher le titre très convoité de « Voiture de l’Année 2017 ». Cette nomination a été annoncée par le comit more >>
Toyota Gazoo Racing SA scoops multiple awards at MSA Awards evening
07.12.2016
Full Sweep for PoulterLeeroy Poulter entrenched himself as South Africa's premier racing driver, being awarded not one, but two titles in two different disciplines at the prestigious MSA Gala Awards evening. This remarkable f more >>

2001-2020 automobilsport.com full copyright