Opening of the new BMW Shanghai Research & Development Center

Opening of the new BMW Shanghai Research & Development Center

15.06.2018: part of BMW’s Innovation Day China. Today opened the newly BMW Group Shanghai R&D Centre as part of BMW’s Innovation Day China. The event showcased BMW’s latest developments in the areas of innovation, digital services, autonomous driving and part of BMW’s Innovation Day China.

Today opened the newly BMW Group Shanghai R&D Centre as part of BMW’s Innovation Day China. The event showcased BMW’s latest developments in the areas of innovation, digital services, autonomous driving and automotive design.

Following the opening of the Beijing R&D Centre and the laying of the foundation stone for phase II of the Shenyang High-Voltage Battery Centre in May 2018, the new R&D Centre in Shanghai marks another milestone for BMW’s “In China, for China” R&D strategy, illustrating how the BMW Group has further enhanced the R&D network in China.

With China leading the way for innovation worldwide, the BMW Group values the country’s importance as a driver of innovation and will continue to increase its R&D investment there. “China has a world-class infrastructure, abundant skills and strong support from the government.

As one of the most vibrant cities in China, Shanghai is in touch with the latest trends and represents the cutting edge of technology and innovation. It has become the spearhead of innovation for BMW’s R&D network in China and an incubator for future technologies.

The Shanghai R&D Centre will focus on autonomous driving, digital services and futuristic design, and will expand collaboration with leading high-tech companies. With its team of experienced and talented professionals, the Shanghai R&D Centre will bring more and more innovative technologies to Chinese customers,” said Mr Jochen Goller, President & CEO, BMW Group Region China.

Collaboration with local high-tech companies, building an innovative ecosystem.

At today’s BMW Innovation Day local innovation and technology companies joined the event, sharing views with BMW R&D specialists and demonstrating their innovative achievements.

The Technology Office China has been working with Chinese high-tech companies on open innovation projects covering the four aspects of ACES (Automated, Connected, Electrified and Shared) since 2016, with the aim of building a future mobility ecosystem in China.

Dr Martin Sautter, Senior Vice President, Research and Development Centre BMW, BMW China Services Ltd., presented awards to four Chinese start-ups for their outstanding achievements in the quest for future mobility solutions.

In the words of Dr Sautter: “As a premium automotive manufacturer with over 100 years of history, innovation is an intrinsic part of BMW’s DNA. It is a key topic in China’s new era of development and also the driving force behind the car industry’s shift towards ACES. OEMs are playing an active role in creating the future mobility solutions and BMW is no exception to this.

China has become a global driver of innovation and will be at the forefront of innovation at BMW. We collaborate with local technology and innovation companies, providing them with a platform for open innovation. This is a win-win partnership, as BMW implements the resulting innovations in its future products and services.”

Four functions of Shanghai R&D Centre for cutting-edge mobility innovation in the future.

The new Shanghai R&D Centre is located on the Puxi side of the city. It comprises four departments focusing on future mobility trends and innovative design: Technology Office China; Digital Products & Services and Digitalization Customer Interface; Connected and Automated Driving Lab; Designworks Shanghai Studio.

It covers over 2,500 m2 and features an open and flexible working environment that inspires employees and improves cooperation. The R&D team is made up of over 200 technical specialists and designers. More than 90% are Chinese.

They come from diverse scientific backgrounds: big data, robotics, AI, human machine interface, mechanical engineering, business model development and economics. All the departments of the Shanghai R&D Centre work with other BMW R&D departments around the world as part of a collaborative effort to transform the BMW Group into a high-tech mobility service company.

The department for Digital Products & Services develops and operates BMW Connected and other digital services in China with the aim of creating a comprehensive mobility ecosystem. BMW Connected seamlessly integrates vehicles into their users’ digital lives via multiple touchpoints, such as the iPhone and Apple Watch. It is powered by the BMW Open Mobility Cloud, a highly flexible, cloud-based system.

With BMW Connected, mobility extends beyond the vehicle. BMW is committed to building a comprehensive mobility ecosystem and providing intelligent, seamless and personalised mobility services for customers. BMW Connected also uses the Tmall Genie smart voice assistant and Baidu smart speaker to provide home-to-vehicle services. BMW Connected was launched in China in December 2016 and now has over one million customers and counting.

The Connected and Automated Driving Lab has its sights set on safer, more convenient and smarter future mobility solutions. It develops autonomous driving in China based on customer requirements, technological developments, technical standards and government regulations.

Around 60 engineers in China are working on the core technologies behind autonomous driving – such as high-definition maps, sensors and perception, driving strategy and vehicle control, interfaces with on-demand mobility services and prototypes – as well as regulatory issues.

In May 2018, BMW became the first OEM to obtain an autonomous driving road testing licence in China. As of June 2018, about 200,000 kilometres (125,000 miles) of simulated testing and nearly 30,000 kilometres (18,500 miles) of road testing had been carried out in China.

As one of the first automotive manufacturers worldwide to develop autonomous driving technology, the BMW Group has already amassed more than 10 years of R&D experience and created a solid foundation.

In China, BMW has been working on the development of autonomous driving since 2014. China has one of the most complex traffic infrastructures and driving behaviour patterns in the world. Localised R&D for autonomous driving forms a crucial basis for perfecting the technology.

In 2017, BMW started Level 4 autonomous driving trials with a fleet of 40 test vehicles on roads around the world, and the number of test vehicles will increase to 80 in 2018. Road safety has always been a top priority for BMW and it plans to complete 200 million kilometres (125 million miles) of testing globally prior to the mass production of autonomous vehicles.

The Technology Office China in the Shanghai R&D Centre joins California and Tokyo as the third technology office. It focuses primarily on three main areas – Megacity Mobility China, Open Innovation and Customer Car Data Analytics China.

One of their most important projects is the Open Innovation Network, which is building an innovation ecosystem in China. This network covers Beijing, Shanghai, Hangzhou, Shenzhen and Hong Kong, and conducts joint research projects with partners such as universities, start-ups and technology companies.

Designworks Shanghai Studio, along with the studios in Munich and Los Angeles, forms a global future-oriented creative consultancy that offers strategic services to clients in auto and other industries to foster innovation and business growth.

 With a multicultural team, an organic work organization and a multi-disciplinary capability, the Shanghai Studio has become a strategic partner for its clients by jointly tailoring design projects and foreseeing the future opportunities of the market.

“China remains a key market for the BMW Group and Designworks, and continues to grow in importance.  The region provides a unique platform for design inspiration; from its rapid speed of change, advancements in technology and digitization, as well as its overarching spirit of optimism,” said Adrian van Hooydonk, Senior Vice President BMW Group Design.

“By building first-hand experience and understanding of this marketplace, it allows us to create strong and highly relevant solutions for our Chinese customers, as well as giving us the opportunity to infuse this knowledge back into our teams and projects across the world.”

100 years of innovation DNA, building a solid local R&D network.

Innovation is in BMW’s DNA and acts as the driving force for the brand’s sustainable development. Over the past century, the company has always focused on innovation as a means of developing future mobility.

The global BMW R&D network encompasses 13 cities in five countries (Germany, USA, Japan, South Korea and China). China has the largest R&D network in the BMW Group outside Germany.

The BMW Group is committed to investing in and leading the way into the future. In 2017, total R&D investment increased by 18.3%, hitting €6.108 billion and accounting for 6.2% of annual revenue.

With the ongoing upgrades to its R&D network in China, the BMW Group will keep increasing its innovative capacity for future mobility, accelerating its transformation into a high-tech mobility service company.

Nadja Horn- photos BMW


15.06.2018 / MaP

More News

Audi Virtual Training: New gamification learning concept in the digital car dealership
Consultation and customer dialogue in a realistically simulated “open world” concept        Flexible use and availability in the car dealership and on the road        Martin Sander, Sales Manager Germany: “Learning must be fun” more >>
"Singender" Laser revolutioniert Computertechnik
Optische Schaltkreise mit neuartigen Anwendungsmöglichkeiten als Ziel  Prinzipskizze der Yale-Foscher zum "singenden" Laser Mit einem neuartigen Laser, der mit Hyperschallwell more >>
Porsche launches digital charging service for electric vehicles
Online platform simplifies charging process with centrally stored payment dataAn innovative charging service for plug-in and electric vehicles: With the “Porsche Charging Service”, the sports car manufacturer is now offering a digital pla more >>
SEAT gathers more than 250 European executives to address the future challenges of human resources
Digitalisation and employment•    The European HRC Meeting 2018, organised by HRC International Group, is being held this weekend in Sitges with the slogan ‘Meet the future’•    SEAT Presid more >>
Honda Partners on General Motors’ Next Gen Battery Development
General Motors Co. (NYSE: GM) and Honda (NYSE: HMC) announced an agreement for new advanced chemistry battery components, including the cell and module, to accelerate both companies' plans for all-electric vehicles. The next-generation battery will deliver higher energy density, smaller packaging and faster charging capabilities for both companies' future products, mainly for the North American more >>
BMW Brilliance Automotive expands battery factory in China
-  Major increase in capacity- Production of batteries for fully-electric BMW iX3 from 2020- BMW iX3 to be integrated into existing production structures  The BMW Group continues to drive the expansion of elect more >>
Innovative Energy and Carbon Saving Aerofoil Top UK Engineering Prize Finalist
Aerofoil, a collaboration between Williams Advanced Engineering and Aerofoil Energy, is among the three shortlisted finalists for the Royal Academy of Engineering MacRobert Award, the UK's longest-running and most prestigious national prize for engineering innovation. It rec more >>
New McLaren Composites Technology Centre in Yorkshire
A significant milestone was reached today as the ‘key’ to the building that will house the new £50m McLaren Composites Technology Centre (MCTC) was handed over to McLaren Automotive ahead of final fitting out.The MCTC in the Sheffield region wi more >>
Audi e-tron prototype with decisive aerodynamics
Electric car with sophisticated aerodynamics concept: drag coefficient of 0.28        Important factor particularly on long journeys: drag        For the first time in a volume-production car: virtual exterior mirrors as a high-end option more >>
Technology in the new VW Touareg
High-tech running gear with innovative roll stabilisation    Aluminium running gear: pneumatic suspension coupled with roll stabilisation brings a new level of SUV comfort to the Touareg    Roll stabilisation: New more >>
Inventor of the Twitter Hashtag Talks About the Future We Want
C.M. Rubin, Creator of The Global Search for Education and Founder of CMRubinWorld discusses the future of social media communications with Tribeca Disruptive Innovation Awards (TDIA) 2018 honoree Chris Messina. How will the multitude of tools we have at our fingertips continue to change communications as we know them now? Messina explains that more &ldq more >>
The School of Sensory Education - SEAT Quality Training
•    SEAT implements a new training course to sharpen the sight, touch, hearing and smell of the employees who certify the quality of cars•    Precision and ability to concentrate are some of the skills these specialists m more >>
SEAT’s eMiis are now on the road in Barcelona
New electric carsharing fleet    SEAT launches a carsharing pilot project with a fleet of electric cars for the more than 1,000 employees at Pier 01    A mobile app enables vehicles to be reserved with a si more >>
Foresight Williams Technology EIS Fund invests £1.6 million in Salvalco
- Revolutionary Green Aerosol innovation receives funding from Foresight Williams Tecchnology EIS Fund•    Innovative aerosol valve technologies (Eco-Valves) using safe, inert gases as propellants•    The Fund supports more >>
The Volkswagen Group tests autonomous parking at Hamburg Airport
    Integrated full-service offering consistently focuses on the customer in the pilot project: charging, parcel receipt, laundry service and handling via app    Autonomous parking as an important step on the way to autonomous driving    Project is part of the mobility partnership between the Volkswagen Gro more >>
BMW i Ventures Announces Strategic Investment in Mapillary.
BMW i Ventures has announced an investment in Mapillary, the leading street-level imagery platform for extracting map data using computer vision. The scale of Mapillary’s operations has grown to serve over 22 billion map objects in 190 countries to an increasing number of organizations and customers in mapping, cities, and automotive. The new more >>
Porsche and Axel Springer get started with their new accelerator APX
Managing directors are Jörg Rheinboldt and Henric HungerhoffThe accelerator of Porsche Digital and Axel Springer Digital Ventures is called APX and has meanwhile commenced operations. Already in March, the first start-ups moved into the facilities in Berlin-Kreuzberg.The managing directors of APX are Jörg Rheinboldt (46) and H more >>
Porsche Consulting creates applications for artificial intelligence
Management consultancy expands range of services with the appliedAI initiative from UnternehmerTUMFor artificial intelligence to be used in the real world, business and industry need concrete applications. To generate these applications, Porsche Cons more >>
PWC: Asia Pacific manufacturing companies champion digital transformation
-  gap with Americas and EMEA set to widen Asia Pacific manufacturing companies are championing the digitization and end-to-end integration of their operations, introducing digital products and services and connecting new technologies across their organizations at a much fa more >>
Porsche invests in Israeli start-up Anagog
Investing in artificial intelligencephoto caption :  Anagog Founder Yaron Aizenbud - Ofer Tziperman - Gil Levy (From left)     Porsche Digital GmbH has purchased a minority stake in I more >>
Porsche presents the “Mission E Augmented Reality” app
A virtual look into the futureVirtually experience tomorrow’s technology today: As part of a collaboration with Google, Porsche has developed an augmented reality app which shows the new Pors more >>
McLaren and IT Lab renew partnership
15.03.2018 become an Official Technology Provider to McLaren Technology GroupMcLaren is pleased to announce that IT Lab has increased the scope of its existing partnership, becoming an official partner of the McLaren Technology Group. more >>
Audi advances e-fuels technology: new “e-benzin” fuel being tested
Audi working with partners to develop alternative gasoline        Analysis of high-purity fuel in test engine        Audi e-gas already on the market; new e-diesel pilot plant being planned  more >>
SEAT surprises at the Mobile World Congress Barcelona
The brand, among the highlights at the MWC•    Commitment to digitisation and future mobility at the MWC•    Spain’s Energy Minister Álvaro Nadal and Israel’s Indu more >>
SWIND launches the World's first hyper e-Bicycle
60mph on a bicycle? Believe it!> SWIND EB-01 is the ultimate toy for the urban adventurer and cross-country adrenalin junkie.> £15k bicycle boosts pedal power with 15kW electric motor, deliverin more >>
Avoid overregulation of Artificial Intelligence, but ensure adequate protection
Europeans should be careful about over-regulating the growing use of artificial intelligence. AI can benefit medicine and other fields, but it can also be dangerous in generating fake news, says the EPP Group’s Roza Thun. more >>
Brand experience in the digital age: Mercedes-Benz with new brand presence in retail
 Mercedes-Benz is showcasing its new brand presence in the first showrooms. As the first international showroom, Hong Kong gives a thorough insight into the future world of experience. In Germany, customers can experienc more >>
The BMW Group at the Mobile World Congress 2018 in Barcelona
The focus on the customer and their requirements underpins the BMW Group’s presentation of the next steps on the road to digital and intelligent connectivity between the driver and vehicle at this year’s Mobile World Congress (MWC) in Barcelona, tak more >>
SEAT becomes the World’s First Brand to Integrate Shazam in its Cars
The car of the future at the MWC •    The company partners with the popular music-discovery app to safely allow users to identify music through SEAT DriveApp•    XMOBA is created, a new company which id more >>
Porsche introduces blockchain to cars
Fast and secure transactions thanks to decentralised protocolIn collaboration with the Berlin-based start-up XAIN, Porsche is currently testing blockchain applications directly in vehicles. This makes the Zuffe more >>
BMW Group plans joint venture for MINI electric vehicles in China
-  MINI brand set for growth with local partner - No plans for additional sales organisation in China - Expansion of BMW Brilliance Automotive joint venture The BMW Group is in advanced d more >>
Volkswagen Group provides active support for use of electric cars
-   50 e-Golf1 vehicles handed over in Hamburgphoto caption: Frank Horch, Senator for Economy, Transport and Innovation in Hamburg, and Ludger Fretzen, Head of Group Strategy for New Business of the Volkswagen Group, handed the cars over to their n more >>
Research campus ARENA2036
– The event "Tomorrow" provides an outlook on mobility and production of the future    For the ARENA2036 research campus, the University of Stuttgart supported by the European Regional Development Fund (ERDF) has constru more >>
Audi tests “virtual reality holodeck” for faster product development
Joint work in realistic, virtual environment        Virtual-reality room creates three-dimensional impression of new models  Audi is now testing a so-called virtual-reality holodeck for assessing the d more >>
Groupe Renault and EEM create first “smart island” in Porto Santo
    Europe’s electric vehicle leader Groupe Renault and energy supplier Empresa de Electricidade da Madeira partner to facilitate the energy transition in Porto Santo island, Portugal.    Smart electric ecosystem based on four key pillars: electric vehicles, stationary energy storage, smart charging and vehicle-to-grid (V2G) charging more >>
Mobile World Congress Barcelona: What does a connected car do for you?
    Having your online shopping delivered straight to your boot or turning on the heating at home from your car is now possible thanks to the connected car    Apps such as Waze let you share traffic information in re more >>
Toyota develops new magnet for electric motors
....aiming to reduce use of critical rare-earth element by up to 50%    World's first neodymium-reduced, heat-resistant magnet developed by Toyota    Key element of the foundation required to popularize electrified vehiclesToyota Motor Corporation (Toyota) announces that it has developed the wor more >>
Groupe Renault partners with E-VIA FLEX-E project
09.02.2018 boost development of High Power charging infrastructureGroupe Renault has joined the E-VIA FLEX-E consortium the first High Power charging network for electric vehicles in southern Europe.    Under this move, Groupe more >>
Porsche sets new quality benchmarks with its Inno-Space
Augmented reality revolutionises quality managementFor the past 70 years, Porsche has been synonymous with sports car construction at the very highest level and with an excellent quality standard. Around two thirds of all Porsche vehicles ever produce more >>
2001-2021 copyright