LYNK & CO launches mobility membership in Europe

LYNK & CO launches mobility membership in Europe

30.09.2020: In a virtual reveal*, Lynk & Co announced their new mobility membership, European rollout plans, community partnerships, and shared a look at their first car to be available in Europe: the 01!


In a virtual reveal*, Lynk & Co announced their new mobility membership, European rollout plans, community partnerships, and shared a look at their first car to be available in Europe: the 01!
 

Become a member.


With their entry into the European market, Lynk & Co asked the question: What if getting a car was just... really, really easy?


Lynk & Co’s mobility membership lets customers get as much car as they want. It’s easy to sign up in a few steps online, or in-person at one of their club locations.


Need a personal car (but don’t want to own one)? A month-to-month membership with a car is priced up to €500 per month, but members can lower their costs if they share it. Don’t worry, Lynk & Co will take care of the boring stuff like insurance and maintenance. And ‘month-to-month’ really means ‘month-to-month’ for Lynk & Co members - it’s possible to switch to a different solution or end at just a month’s notice.


If you don’t need a car of your own, then keep things casual with a free membership— you’ll only pay when you borrow a car and you’ll still get access to all the perks of the Lynk & Co community.


Regardless of what you pay, membership is about more than a car. It gives you access to exclusive events, a car sharing platform, and the Lynk & Co community.


And of course, you can buy the car if you want to. Order it online in a few easy steps and, in selected markets, you’ll even get it delivered to your door.
 

Yours when you need it. Theirs when you don’t.


We’re used to sharing our neighborhoods, our pizzas, and our Netflix passwords, so why not our cars? Hassle-free car sharing is a key perk for members, allowing them a sustainable way to reduce the numbers of individual cars on the road. Members with a car will be able to share with friends, family, or other members to offset their monthly costs. To make it super simple, Lynk & Co developed a sharing platform that will let members manage bookings, share the car location, and send a digital key from their smartphones and in the car.
 

It’s not just mobility, it’s a movement.




You won’t find the 01 in a dealership, but you will find it somewhere better. The company plans to open “clubs” to be the center of their community.


Clubs are a window into the world of Lynk & Co: places to sip their signature drink, browse carefully selected products, engage with the community, and attend members-only events. The company is collaborating with local artists and designers to outfit the clubs, with a special focus on uplifting ethical, eco-friendly brands.



The first club will open in Amsterdam later this autumn, and the second will open in Gothenburg, Sweden before the end of the year. Not in either city? No problem.



More locations will be announced in the coming months, as well as a roving pop-up tour bringing the Lynk & Co experience to cities around Europe.
 
Going green.



Lynk & Co believes that radical steps need to be taken to make mobility more sustainable.



With a focus on growing their membership community (not selling cars), Lynk & Co encourages more efficient use of resources. On average, cars are only in use for 4% of the time and the rest of the time, they’re sitting parked. By using the sharing platform, members can share resources and reduce the overall number cars on the street. Mobility can be accessible to more people, while taking up less space for parking and reducing traffic congestion.



The 01 reflects this sustainability mission and is only available as a hybrid electric vehicle (HEV and PHEV). Rather than leather seats, the interior of the 01 is made of ECONYL®, a material made of recycled fishing nets.
 
Oh yeah, and there’s also The Car.


At their event, the company also revealed the 01, the first Lynk & Co model on the European market. There are no trim levels, option packs, or jargon here. Instead, the 01 was built with the concept that, “everything extra comes standard”. All the options and add-ons come included. In fact, the only choices customers will need to make is their color (black or blue) and type of hybrid engine (with a plug or without).




So, what’s included? Well, that would be a long list, but Lynk & Co highlights their ecosystem of connectivity features such as a large central touchscreen, online navigation, third-party apps, social media camera, and personalized cloud-based profiles. This focus on digital experience means that Lynk & Co can check the health of cars, maintain features, solve issues over the air, and let members know when it’s time for their scheduled maintenance.
 




The mandatory management quote:



Today we introduce a new approach to ownership and mobility. We’re offering a radical solution for a new generation of connected customers who want mobility on their terms.


The automotive industry has continued with a distribution and ownership model that has existed for 100 years. We’re changing that. Customers today value products that reflect their digital and ever-changing lifestyle.


We are Lynk & Co and our aim is to simplify ownership by innovating and redefining how cars are bought, owned, connected, serviced, and used.


We exist to change mobility forever.

- Alain Visser, CEO Lynk & Co International




 


Lynk& CO also photo

Permanent-URL: http://www.automobilsport.com/lynk-co-mobility-membership-europe---213503.html

30.09.2020 / MaP

More News

Opel Astra with Efficient Stepless Transmission
30.09.2020
    Almost infinite: variety of gear ratios optimises efficiency at all engine speeds    High comfort: Astra’s stepless transmission delivers imperceptible gear shifts    Perfect match: optimum balance of refinement and responsiveness    Up to 21 per cent lower CO2: most efficient more >>
Groupe PSA announces the launch of Eurorepar product line in India
30.09.2020
•    launches range of multi-brand, quality automotive products for Indian Independent Aftermarket Industry•    Signs sales & distribution agreement with O2O automobile aftermarket platform GoMechanic  more >>
Dacia redefines all-new Sandero, Sandero Stepway and Logan
30.09.2020
    A completely renewed 3rd generation of best-sellers: new design, new platform and new equipment.    A more assertive and contemporary design.    All the Dacia spirit with clever and original equipment.    An ECO-G engine for greater efficiency and reduced fuel consumption, as well a more >>
Toughest, Most Productive Ford F−150 Delivers with Best−in−Class Towing and Payload, Most F−150 Torque Ever
30.09.2020
    All-new 2021 Ford F-150 delivers where it counts with available maximum tow rating** of 14,000 pounds and available maximum payload* of 3,325 pounds, F-150 out-tows and out-hauls any other light-duty, full-size pickup   more >>
The MINI – for 20 years the original in the premium segment of small cars.
30.09.2020
At the end of September 2000, the modern MINI enjoyed its world premiere at the Paris Motor Show. The successful relaunch of the traditional British heritage brand introduced a completely new category of vehicle and laid the foundation stone for continuous development and diversity in the model range. A tour in an early MINI Cooper recalls memories of two decades packed with drivi more >>
The 2021 BMW X2 Edition M Mesh
30.09.2020
    Special edition design package available on the X2 sDrive28i and xDrive28i models.    2.0-liter BMW TwinPower Turbo engine producing 228 hp and 258 lb.-ft.      0-60 mph in 6.3 – 6.6 seconds with a top speed of up to 144 mph.    Available from November 2020 production. more >>
Genesis reveals camouflaged GV70 previewing the brand new SUV
29.09.2020
    GV70 makes its first public debut in Korea    G-Matrix camouflage highlights distinctive brand design detailsToday the brand new Genesis GV70 SUV is revealed publicly in Korea. The camouflaged vehicle more >>
Cupra starts production of the new Formentor
29.09.2020
    The first car designed and developed specifically for CUPRA    Available in the UK with petrol and plug-in hybrid engines    Formentor is sixth vehicle to be built at Martorell, which has returned to pre-pandemic production levels    CUPRA Formentor available to order in the UK from 20th more >>
Building for the future: BMW Group enters a new era of R&D with FIZ Nord
25.09.2020
With the FIZ Projekthaus Nord, which went into operation today, the BMW Group is opening the new heart of its global research and development network.    The heart of the BMW Group's worldwide R&D network  more >>
Porsche 718 Cayman GT4 Clubsport MR with new natural-fibre composite body kit
25.09.2020
Racing cars with body parts made of renewable raw materialsThe Porsche 718 Cayman GT4 Clubsport MR will tackle this year’s Nürburgring 24-hour race featuring a complete body kit made of natural-fibre composite materials for the first time. more >>
The new ID.4 Available to order now
24.09.2020
 ID.4 1ST1 and ID.4 1ST Max2 edition models available at the start    Electric engine with 150 kW (204 PS), 77 kWh battery for a range of up to 520 km3 (WLTP)  Extensive equipment: ID.4 1ST more >>
Connect with us to the CUPRA Formentor Start of Production digital event
22.09.2020
Next Tuesday 29th September at 11:30 am CEST    Login to the live streamed event on September 29th at 11:30 am CEST    The brand will comment on the production of the brand’s first uniquely designed model more >>
BMW 4 Series Coupé unveiled the debut of “Who Am I? A human-robot performance”
22.09.2020
... a Romanian project selected for the International Ars Electronica Festival.The show-installation “Who Am I? A human-robot performance”, developed by the team of the art and technology studio H3, debuted in the sel more >>
Urban Cruiser launch by Toyota set to heat up competition in sub-compact SUV segment in India, says GlobalData
21.09.2020
The launch of Urban Cruiser will mark Toyota’s entry into the sub-compact SUV segment in India. The launch is set to heat up the competition in the segment with customers getting more buying options, says GlobalData, a leading data and analy more >>
CUPRA Formentor: “we transformed nature into colour”
17.09.2020
The CUPRA CUV    The CUPRA Formentor features an exclusive three-colour, nature-inspired palette: Petrol Blue Matt, Magnetic Tech Matt and Graphene Grey    The process of designing the colour palette of the brand’s first CUV took three years and over 800 different formulations were made   more >>
MITSUBISHI MOTORS Redesigns New ECLIPSE CROSS, Also Offered with Plug-in Hybrid Powertrain
17.09.2020
MITSUBISHI MOTORS CORPORATION (MMC) today released a first look at the redesigned Mitsubishi ECLIPSE CROSS. For the first time, the company will expand its portfolio of the industry-leading plug-in hybrid (PHEV) drivetrain in select global markets. The new ECLIPSE CROSS is scheduled to release in fiscal year 20201. more >>
New BMW 5 Series for the Chinese market celebrates its premiere at the Auto China 2020 in Beijing.
17.09.2020
Dynamically elegant business sedan with longer wheelbase and exclusive comfort details. Following the market launch of the new BMW 5 Series on many markets worldwide in July 2020, the latest model generation of the successful busi more >>
The Lamborghini Huracán EVO: build a super sports car in a 3D jigsaw puzzle
16.09.2020
A 3D jigsaw puzzle, creating the Lamborghini Huracán EVO super sports car is the product of a new collaboration between Automobili Lamborghini and Ravensburger, a leading games and recreation brand.The 3D puzzle allows Lamborghini more >>
4 Steps You Need To Keep In Mind When Selling a Car
16.09.2020
If you thought buying a car was the most frustrating thing you had gone through, try selling one, and you will know what true frustration feels like. It doesn't matter if you have decided to sell your car to buy a new vehicle, or you want some extra cash, there are some things that you need to know before you carry on with the process. more >>
Groupe Renault appoints the Vice President of Electro & LCV North Pole Industry in France
16.09.2020
Groupe Renault announces the arrival of Luciano Biondo as VP Electro & LCV North Pole Industry in France. He will report to Jose Vicente de los Mozos, EVP Groupe Renault Industry and member of the Groupe Renault Executive Committee.I am delighted that Luci more >>
New Board Member for Sales, Marketing and After Sales at Volkswagen Passenger Cars brand
15.09.2020
Klaus Zellmer becomes new Board Member for Sales, Marketing and After Sales at the Volkswagen brand Klaus Zellmer, previously President & CEO of Porsche Cars North America Inc., becomes Board Member for Sales, Market more >>
Arnaud Belloni joins Groupe Renault
15.09.2020
Groupe Renault today announces that Arnaud Belloni will join the Group starting November 15th, 2020. He will reinforce the Group's Sales & Marketing teams, reporting to Luca de Meo, Chief Executive Officer.Arnaud Belloni, 53, has been Senior Vice President more >>
SEAT reinvigorates the success story with refreshed Ateca 2020
14.09.2020
•    The new SEAT Ateca 2020 adds an evolutionary approach to the compact SUV’s aesthetic, with a more emotional exterior design language and updated interior•    A fully connected vehicle, the SEAT Ateca now integrates in-car connectivity with online-based functions and services as well as out-car connectivity with the SEA more >>
Groupe Renault creates the position of VP, Brands Communications
10.09.2020
Groupe Renault announces the creation of the position of Vice-President, Brands Communications as part of the project to develop its organization around its brands. As of November 15th, 2020, Christian Stein is appointed to this new position and will report to more >>
SEAT launches a new, more flexible, digitalised and sustainable way of working
10.09.2020
    More than 1000 employees have already joined the initiative to work remotely two days a week    The initiative, agreed with the trade union representatives, includes a digital switch-off agreement    Remote working allows for a reduction of 7.2 kg of CO2 per day per employee more >>
Automobili Lamborghini celebrates the 10,000th Aventador - New production record
10.09.2020
Automobili Lamborghini has reached an important historical milestone with its V12 model: in nine years the Sant’Agata Bolognese factory has produced 10,000 Aventadors. The car with chassis number 10,000 is an Aventador SVJ Roadster in Grigio Acheso (grey) color with Rosso Mimir (red) livery and Ad Personam interior in Rosso Alala (red) and black. The car is destined for the Thai mar more >>
Driving fun powered by nature: In the MINI Cooper SE Countryman ALL4 to “France’s Grand Canyon”
04.09.2020
Leisure sport and sustainable energy generation morph into one along the Verdon River bordering the south-eastern edge of Provence. This is an ideal destination for a white-water rafting outing with the MINI Cooper SE Countryman ALL4. more >>
The new VW Golf GTI now available to order
03.09.2020
Golf GTI (180 kW / 245 PS, with 7-speed DSG dual clutch gearbox) – (NEDC) fuel consumption in l/100 km: urban 8.6, extra-urban 5.3, combined 6.5; CO2 emissions in g/km (combined): 149; efficiency class: C. Eighth generation of the Golf GTI wi more >>
Ideagen Launches First Cloud Version of Industry Leading Q-Pulse Software
02.09.2020
Leading international provider of governance, risk and compliance software, Ideagen Plc, has announced the first cloud version of its industry leading quality, health & safety and environmental (QHSE) product, Q-Pulse.Q-Pulse is already used by more than 2,000 companies more >>
Toyota GR Yaris Production Has Started
02.09.2020
    Production of the eagerly-anticipated GR Yaris started on 26th August    Built in Motomachi facility, not far from where the LFA was born    First European customer deliveries expected in November more >>
Honda Power Equipment Launches Honda My Generator Bluetooth® App
01.09.2020
Remote Generator Operation and Monitoring Puts Power of Honda Generators in Palm of the HandTechnology Available Now for Selected Honda Generator ModelsCompany also completes roll-out of CO-MINDER&tr more >>
With the MINI John Cooper Works in Monaco- In the tracks of a legend
01.09.2020
The MINI John Cooper Works is the epitome of extreme driving fun in the premium segment of small cars. The search for its sporting DNA takes us to the scene of the greatest triumph for the classic Mini and on a journey through time back to the golden years of the Monte Carlo Rally. more >>
SEAT increases the Ibiza’s appeal with a sportier 1.5 litre TSI engine with 7−speed DSG
01.09.2020
    SEAT meets demand for a sportier version of its popular SEAT Ibiza with the start of production of the new 1.5 TSI 150PS with 7-speed DSG       The latest combination of engine and transmission not on more >>
Refreshed Toyota Land Cruiser comes with more performance and unique Black Pack
31.08.2020
    More powerful 2.8 litre diesel engine - 204 DIN hp/150 kW and 500 Nm of torque - 3.0 seconds faster 0-100 km/h acceleration in 9.9 seconds     Stop & Start technology lowers average fuel consumption to 7.0 l more >>
Highbury Media announces new CAR editor, Ray Leathern
31.08.2020
Highbury Media has announced the appointment of Ray Leathern as editor of CAR, effective 1 September 2020.Ray Leathern joined Highbury Media in 2017 as group motoring editor after three ye more >>
Production of All-New Acura TLX Sport Sedan Begins in Ohio
29.08.2020
Acura celebrates the mass-production start of the all-new 2021 Acura TLX sport sedan today at Honda of America Mfg.’s Marysville Auto Plant in Ohio. The first Acura sedan created from the ground up following the brand’s return to Precision Crafted Performance, the 2021 TLX will arrive at dealerships September 28 with a manufacturer suggested retail price (MSRP) starting at $37,5001. more >>
SKODA Care Connect - Keeping you safe on the road
28.08.2020
› Breakdown service and vehicle information are available anywhere, anytime, at the touch of a button› Customer call centre provides ŠKODA drivers with advice and assistance around the clock› Proactive Care Connect services free for 10 years more >>
The legend lives on: pre-production vehicles of the new Mercedes SL Roadster embark on extensive road tests
27.08.2020
  - Comprehensive practical trials of the new edition of the roadster icon in full swingThe next generation of the legendary SL Roadster is go more >>
More tech, power and safety for upgraded Kia Stinger
27.08.2020
    New design packages for Kia’s gran turismo fastback sports sedan       New ‘Smartstream’ 2.5-liter T-GDi launched for Korea, U.S. and Mexico    New variable exha more >>
2001-2021 copyright automobilsport.com