To mark the 30th anniversary of the BMW M1, a super sports car that oozed passion, BMW Group Design presented a homage to this legendary model as part of the Concorso d'Eleganza Villa d'Este 2008.
The BMW M1, designed by Giorgio Giugiaro was a car of superlatives and a highly emotive vehicle that was uncompromisingly primed for the race track. Spawning this development was the BMW Turbo by Paul Bracq, a revolutionary concept car which, in addition to its groundbreaking functional design, the vehicle also boasted many technical innovations.
It is from these two unique vehicles that the BMW M1 Homage takes its cue - a design study to pay tribute to its forerunner models and an embodiment of the competence, creativity and potential of the BMW Group Design team.
A particular forte of BMW Group Design is to draw on its own powerful history and actively feed this into the design of the future. The BMW M1 Homage is a design study in the tradition of a BMW Turbo that represents a contemporary take on the BMW M1. This tribute exhibits an emotional design that showcases technology and integrates it into the overall aesthetics of the vehicle.
The Concorso d'Eleganza Villa d'Este, an event that showcases automotive beauties from the past and concept cars and design studies, provided the perfect backdrop to showcase the BMW M1 Homage.
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