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Jordi Gené: How does it feel to drive the SEAT CUPRA R?
19.12.2017: SEAT driver and ambassador Jordi Gené shares his first impressions at the wheel of the new Leon CUPRA R
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SEAT driver and ambassador Jordi Gené shares his first impressions at the wheel of the new Leon CUPRA R
Equipped with 310 hp output, this is the brand’s most powerful production model and features outstanding agility, dynamism and safety
New parts and carbon fibre detailing contribute to improving downforce by 12.5%
The roar of an engine pierces the morning calm. Down a winding road which has been closed to traffic speeds the new SEAT Leon CUPRA R, the brand’s most powerful model, driven by racer Jordi Gené, who relates how it feels to drive this vehicle for the first time:
- In CUPRA mode: With 0 to 100 km/h acceleration in 5.7 seconds, some of the first impressions felt while sitting at the wheel are “agility, dynamism and safety”, says the SEAT driver and brand ambassador.
Before turning on the ignition, Gené selects the new CUPRA mode from the SEAT Drive Profile to increase and enhance the driving experience: “It provides you with a quicker engine response, goes from 800 to 1,000 rpm and lends greater stiffness to the steering”.
- A milestone in terms of performance output: The SEAT Leon CUPRA R, with 310 hp in its manual transmission version, is the most powerful production model ever made by the brand, outperforming its forerunner, the CUPRA 300. Since its launch in 2000, the five models in the lineup have not only gained in power output, but in safety, connectivity, technology and design as well.
SEAT driver and ambassador Jordi Gené shares his first impressions at the wheel of the new Leon CUPRA R
Only 700 units of this vehicle are going to be launched in a limited edition that features exclusive wheels and design

- Better grip when cornering: One of the aspects he highlights on this model is how easily it handles when entering curves, and once inside, “its ability to remain on course”. “This is thanks to its VAQ self-locking differential, which transmits 100% of available torque to a single wheel. In addition, it completely prevents negative effect on steering response when accelerating out of a sharp bend”, he explains.
- Blind trust: “You feel safe when driving it”, assures this racing expert. The SEAT Leon CUPRA R excels with its aerodynamic package featuring carbon fibre details on the body and new spoilers. In fact, its downforce has been improved by 12.5%, which in turn “enhances efficiency, dynamic performance and safety”.
“You feel safe driving it”, assures SEAT driver and ambassador Jordi Gené
One of the aspects he highlights of the CUPRA R is how easily it handles when entering curves
For SEAT driver and ambassador Jordi Gené, this car stands out for its agility, dynamism and safety
- Decked out in all its finery: “In my opinion, this is a unique car, in both drive performance and design”, adds Gené. Only 799 units of this vehicle are going to be launched. This limited edition stands out for it exclusively designed 19 inch wheels and the personalised detailing in copper on the door mirrors, steering wheel, mirrors and front grille.

In addition, and for the first time, it is available with ‘Matt Pyrenees Grey’ body paint. The interior of the vehicle also features a laser engraved inscription on the centre console as a further reminder that it is an exclusive limited edition.
Gemma Solà , Vanessa Petit- photos Seat
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