Bosch Automotive Aftermarket Middle East and Africa appoints new Vice President

Bosch Automotive Aftermarket Middle East and Africa appoints new Vice President

11.09.2013: German national Andreas Bodemer takes on top role at region’s leading automotive aftermarket supplier

German national Andreas Bodemer takes on top role at region’s leading automotive aftermarket supplier



Bosch Automotive Aftermarket, one of the world’s leading automotive suppliers, has today announced the appointment of German national Andreas Bodemer as its new Vice President for the Middle East and Africa region.


A loyal member of Bosch global team, Bodemer brings to his new role a wealth of more than 20 years’ international managerial experience, in which he has been integral to the growth of the Bosch Automotive division in Asia, Europe, and Australia.


He replaces Guido Gring, who held the position for three years, and will assume responsibility for further strengthening the market position of Bosch Automotive Aftermarket division across the whole of the Middle East, Levant, Pakistan, and all countries in Africa.


The Automotive Aftermarket division of Robert Bosch Middle East & Africa provides repair shops throughout the region with a complete range of diagnostics software, service training, repair shop technologies, in addition to its main business of selling spare parts, and is one of the region’s leading suppliers of diesel systems for commercial vehicles.
 

The German based organisation also operates its own Bosch Car Service workshops, Express Car Service Centres and Diesel Service workshops across the Middle East North Africa (MENA) region.


Bodemer will be tasked with overseeing the continued expansion of Bosch Car Service and Diesel Service Centres across the whole area.


“I’m looking forward to working with the MEA team of Bosch Automotive Aftermarket to drive sales in our key divisions across our operating markets,” said Bodemer.


“The Bosch Automotive Aftermarket division has built a very strong presence in this region and our vision is to further strengthen this position with effective structures that build upon an already strong foundation.”


The strategic importance of the Middle East and Africa for business growth of Bosch Automotive Aftermarket was highlighted last month when the 5th Africa and Middle East Day was held at the Bosch headquarters in Stuttgart, Germany.


This was attended by members of the Bosch Advisory Board and more than 100 senior Bosch Executives, as strategies for operational expansion in the region were discussed.


Added Bodemer: “Looking forward, there are many emerging markets in the region where Bosch Automotive Aftermarket can extend its leading role in the development of technical expertise, whilst expanding our network of world-class Bosch Car Service workshops. I look forward to steering that expansion.”


Since he joined Bosch in 1990 as a graduate, Bodemer has developed a strong savoir-faire in the automotive aftermarket industry, steadily climbing his career ladder and reaching the organisation’s top managerial positions while contributing to its successful expansion in Australia, the Association of South East Asian Nations (ASEAN), and Europe.


He holds a Diploma in Industrial Engineering from the University of Karlsruhe in Germany, and is married with two children.




Gareth Wright / Hanae Ouakrime, Total Communications Dubai - also photo

Permanent-URL: http://www.automobilsport.com/bosch-automotive-aftermarket-middle-east-andreas-bodemer-vice-president---115438.html

11.09.2013 / MaP

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