Mitsubishi drives towards growth

Mitsubishi drives towards growth

28.01.2023: • Mitsubishi Motors SA looks forward to continuing their growth momentum. • A variety of initiatives have been put in place to assist the Mitsubishi dealer network. • The brand will launch a number of new and updated models during 2023.


•    Mitsubishi Motors SA looks forward to continuing their growth momentum.


•    A variety of initiatives have been put in place to assist the Mitsubishi dealer network.


•    The brand will launch a number of new and updated models during 2023.




Mitsubishi Motors South Africa is looking ahead to a successful 2023 and have several strategies in place to take the brand to new heights. This includes a renewed focus on the dealer network and customers as well as the launch of a variety of new models, with the aim of increasing sales and market share.



The continued success of the brand can be attributed to a rollout of new and updated models during 2022 including updates to the popular ASX, Pajero Sport Aspire, Xpander, Triton Heritage Edition as well as the rollout of single cab Triton models. This product offensive is set to continue into 2023 ensuring that the entire Mitsubishi range remains as fresh as possible.



Globally, Mitsubishi’s current midterm plan focuses on steadily implementing structural reforms, enhancing growth and focusing on profitability with a target of selling 1.05 million cars during the 2022 financial year.



Providing customers with reliable and attractive products by further advancing the genetic of 4WD and off-road performance which Mitsubishi vehicles are known for remains a key focus.




A renewed focus on our dealer partners



Mitsubishi Motors South Africa remains committed to improving product competitiveness through product positioning and offering, will place renewed focus on building brand affinity and look forward to assisting their dealers by way of lead generation.



“Mitsubishi understand that the dealer network is the heartbeat of the business and will be increasing the dealer network. A salesforce retention program is also in development to assist with attracting and retaining quality sales people,” says Jeffrey Allison, General Manager: Marketing at Mitsubishi Motors South Africa (MMSA).



“In recognition of the significance of our dealer network we have improved the contribution to dealer income and strive to offer a stable and consistent stock supply across our range. As a celebration of our dealer network, we will re-introduce the dealer of the year and diamond club,” adds Allison.





Plans for growth in a challenging environment


Mitsubishi Motors South Africa understand the importance of doing business with big business and are developing a commercial vehicle range as well as increasing throughput through cross border, fleet and rental channels.
During 2022 Mitsubishi Motors South Africa retailed 4315 new models with the Pajero Sport, Triton and Xpander responsible for the bulk of those sales.  



Mitsubishi believe that several trends will impact the new car market this year. Improvements in production output and lower logistics costs will most likely lead to an oversupply of vehicles in the SA market while rising fuel prices, increased raw material costs and current dollar strength will lead to increased vehicle prices.



The rising cost of living is eroding middle class disposable income while low GDP growth will impact business to business buying power,” says Allison.



In the regulatory environment automotive aftermarket guidelines, Financial Intelligence Centre changes as well as the move towards cleaner fuels and Euro 5 engines.



A renewed focus on customers will see Mitsubishi Motors South Africa launch customer loyalty programs as well as a number of initiatives aimed at enhancing customer satisfaction.



“Despite these challenges Mitsubishi Motors South Africa believe that there is still room for growth in the segments that we compete in and will continue to offer our customers the latest in terms of product, while sticking true to the values that make Mitsubishi products what they are,” concludes Allison.



Jeff Allison - photo quickpic.co.za

 
 

Permanent-URL: http://www.automobilsport.com/mitsubishi-drives-growth-south-africa---247069.html

28.01.2023 / MaP

More News

Goodyear announces cost savings actions
27.01.2023
The Goodyear Tire & Rubber Company today announced cost savings actions in response to a challenging industry environment and cost pressure driven by inflation. Planned rationalization and workforce reorganization would result in an a more >>
Goodyear to announce fourth quarter and full-year 2022 financial results
25.01.2023
The Goodyear Tire & Rubber Company will report fourth quarter and full-year 2022 financial results after market close on Wednesday, Feb. 8, followed by an investor conference call at 8:30 a.m. EST on Thursday, Feb. 9.The C more >>
Fabrice Cambolive appointed Chief Executive Officer of Renault brand
25.01.2023
As of February 1st, 2023, Fabrice Cambolive is appointed CEO of the Renault brand. Member of the Renault Group Leadership Team, he will report to Luca de Meo, CEO of Renault Group.In his new role, Fabrice Cambolive will work together with the Re more >>
Renault gains traction with electrified range and high value business
17.01.2023
    Renault worldwide sales up to 1,466,729 units*, out of which 832,605 made in Europe, and 634,124 on international markets.    Renault, third brand on pure EV market and second brand on full-hybrid market in Europe.    Better model mix with strong growth on C-segment in Europe (+21%) th more >>
Toyota Motor Europe’s market share increases to a record 7.3% in 2022, +0.9% points year-on-year
16.01.2023
- TME outperformed the overall European automotive market with total vehicle sales of 1,080,975- Toyota brand consolidates its 2nd place as best-selling passenger car brand in Europe for a second year running- Strong customer demand for Toyota and Lexus’ multi-technology line-up sees electrified vehicle sales climb b more >>
CUPRA increases sales by 93% in 2022 and drives the financial turnaround of SEAT S.A.
11.01.2023
    CUPRA hit all-time high with over 150,000 vehicles delivered    The unconventional challenger became Europe’s fastest growing car brand    Overall SEAT S.A. deliveries fell 18.1% to 385,600 due to supply shortages    Faced with fewer essential parts, SEAT S.A more >>
Success of the Renault Group shareholding plan
09.01.2023
    Renault Group has successfully finalised its Renaulution Shareplan, open to all employees.    More than 95,000 employees will benefit from 6 free shares. Among them, more than 40,000 have also subscribed to shares at a preferential price of 22.02 euros.    In total, with nearly 2.7 million additional sh more >>
Kia Announces 2022 Global Sales and 2023 Targets
03.01.2023
    Kia’s global sales in 2022 reached 2.9 million units, up 4.6% year-on-year; Sales in overseas markets increased 5.4% year-on-year    Kia sets target to sell 3.2 million units globally in 2023; Maintaining sales growth with new regional strategy and EV leadership more >>
Hyundai Motor Group Announces 2022 Second−half Executive Appointments
20.12.2022
    New appointments signal HMG commitment to innovation while maintaining stability to best respond to business environment uncertainties    Top performers in Design, Brand and Overseas Business promoted:&nbs; more >>
Mike Song named new Global Head of Genesis
20.12.2022
    Song appointed new Global Head of Genesis while retaining existing COO role, effective January 1, 2023    New leadership to accelerate Genesis' global presence and performance through clear brand vision. more >>
Porsche takes fast lane into the DAX
19.12.2022
Sports car manufacturer secures ‘fast entry’ into the German stock index•    Company joins Germany’s leading stock index at the earliest possible date after going public 81 days ago.•    more >>
Renault Group: Renewal of the term of office of the Chairman and appointment of the Chief Executive Officer as a Director
15.12.2022
The Board of Directors of Renault, which met today, unanimously decided, upon the recommendation of the Governance and Compensation Committee, to propose to the Shareholders’ General Meeting scheduled for May 11, 2023, the renewal of the term of office of Jean-Dominique Senard as Director. more >>
New CEO for Porsche Cars Great Britain
09.12.2022
Krishan Bodhani takes over at Porsche Cars Great Britain from 1 February 2023.•    New CEO for fourth-largest Porsche market worldwide.•    Krishan Bodhani joins from Mercedes-Benz Europ more >>
Ample opportunities for utilities willing to invest in EV infrastructure, says GlobalData
06.12.2022
The rise of electric vehicles (EVs) will bring about both enormous opportunities and challenges for the power industry. With planned investments and policies, the utilities will be able to serve new markets. Utilities should collaborate with EV manufacturers to bo more >>
BMW Group partners with THACO to start local production in Chu Lai, Quang Nam Province, Vietnam
05.12.2022
- Strategy: production follows market - Vietnam important growth market for BMW Group Asia - Local production of BMW 3 and 5 Series as well as BMW X3 and X5  BMW Group is excited to partner with Tru more >>
Norma Clayton elected to Goodyear Board of Directors
02.12.2022
The Goodyear Tire & Rubber Company today announced the election of Norma B. Clayton to its Board of Directors, effective Nov. 28, 2022.   “We are very pleased to w more >>
The Little Car Company launches Series B funding as it expands production and workforce
01.12.2022
...following surging global demand•    The Little Car Company has commenced its Series B funding round as it scales up to meet unprecedented demand •    Momentum rapidly accelerating a more >>
American Honda November sales totaled nearly 80,000 units
01.12.2022
    Honda crossovers lead the way with all-new CR-V sales of almost 20,000 units and all-new HR-V over 9,000 units, logging its best month since June       All-new Pilot goes on-sale in December and is alr more >>
Hyundai Motor Group Announces 2022 Key Executive Appointments
01.12.2022
    Hyundai Motor Group to bolster future business competitiveness and better manage global economic uncertainties through the appointments    Chief Creative Officer (CCO) Luc Donckerwolke promoted to a president to enhance the Group’s efforts on brand communication leveraging creative contents  &nbs; more >>
Stellantis Reaches Agreement with Santander Brasil to Boost Value Creation
30.11.2022
  Stellantis N.V. and Banco Santander (Brasil) S.A. have agreed to reorganize their automotive financing partnership in Brazil. The contract signed with Banco Santander Brasil S.A. includes: more >>
Mercedes-Benz Feature Podcast Future Dimensions #3 – what if we grew homes from mushrooms?
26.11.2022
Houses made of mushrooms and textiles grown organically? The third episode of "Future Dimensions" focuses on how we can harness the power of innovative materials to change the way we deal with our resources.As part of the episode, host Ricard more >>
Mercedes-Benz issues its first Green Panda Bond expanding sustainable finance in China
26.11.2022
    Mercedes-Benz is the first automaker to issue a Green Panda Bond: With a two year term and an annual coupon of 2.9%, the bond is 3.1 times oversubscribed    Panda bond as another example of expanding regional footprint in sustainable finance in line with Mercedes Benz Ambition 2039    Mercedes-Ben more >>
Ed Ditmire Joins Stellantis as Head of Investor Relations
16.11.2022
Stellantis N.V. today announced that Ed Ditmire has joined the company as Head of Investor Relations, reporting to Richard Palmer, Chief Financial Officer, effective Dec. 1, 2022. Andrea Bandinelli will take on a new position within Stellantis to be announced later.&ld; more >>
Tesla’s Q3 2022 R&D Spend per Car of $2131 Is the Lowest of Any Quarter
14.11.2022
No automaker has matched Tesla’s R&D since its inception in research and development. However, an analysis from StockApps.com shows Tesla’s expenditure on R&D per vehicle has reduced. Tesla spent the lowest amount of $2131 per car in R&D in Q3 2022. more >>
American Honda October Sales Continue Sales Momentum with Best Results in Six Months
01.11.2022
    American Honda October sales top 81,000 units, best monthly performance since April despite ongoing supply and transportation issues         Acura sales top 9,000 units for best month since more >>
Kia America Announces Record October Sales
01.11.2022
    October sales up 3.9-percent over previous record set in October 2020    Sales of Kia’s electrified models increase 101-percent year-over-yearKia America announced record October sales of 58 more >>
GAC-FCA Joint Venture to File for Bankruptcy
31.10.2022
  The shareholders of the GAC-FCA Joint Venture, Guangzhou Automobile Group Co., Ltd. and Stellantis N.V., have approved a resolution authorizing the Joint Venture to file for bankruptcy, in a loss-making context. Stellantis fully impaired the value o more >>
Mercedes-Benz posts robust Q3 profit in a demanding environment
26.10.2022
    Profitable growth: Group revenue increased 19% to €37.7 billion in Q3; EBIT up 83% to €2 billion compared to Q3 2021    Resilience at work: Mercedes-Benz Cars adjusted Return on Sales (RoS) in Q3 reaches 14.5% (Q3 2021: 8.8%); Mercedes-Benz Vans adjusted Return on Sales at 12.7% (Q3 2021: 5.3%)&n; more >>
Kia announces 3Q 2022 business results
25.10.2022
    3Q revenue at KRW 23. 2 trillion, up 30.5% year-on-year    3Q operating profit at KRW 768 billion; net profit 459 billion    3Q global sales totaled 752,104 units, up 9.9% year-on-year with the easing supply conditions    3Q operating profit margin stayed at 3.3% d more >>
Goodyear to announce third quarter 2022 financial results
19.10.2022
  The Goodyear Tire & Rubber Company will report third quarter 2022 financial results after market close on Monday, Oct. 31, followed by an investor conference call at 8 a.m. EDT on Tuesday, Nov. 1.The Company will publish its results u more >>
Porsche - Deliveries up in first nine months
14.10.2022
The iconic sports car, the 911, continues to rise in popularity.•    Worldwide deliveries total 221,512 in the first three quarters of the year•    Gain of 2 per cent compared to the sa more >>
Toyota Motor Europe’s market share climbs to a record 7.5% in first 9 months, +0.8% points year-on-year
14.10.2022
·    Toyota brand maintains its second place as best-selling passenger car brand in Europe(1)·    Toyota Motor Europe (TME) continues to outperform the market with sales of 813,547 vehicles·    Record sales of Toyota and Lexus multi-technology electrified line-up, which now repres more >>
Dynamic growth in e-mobility: BMW Group doubles sales of fully-electric vehicles
11.10.2022
The BMW Group sold a total of 128,196 fully-electric BMW and MINI vehicles in the first nine months of 2022 – more than double its BEV sales in the same period of last year (+114.8%). The company was thus able to translate strong interest in its fully-electric products into robust growth. more >>
Porsche AG reorganises its supervisory board
23.09.2022
Sports car manufacturer welcomes three new supervisory board members   •    Micaela le Divelec Lemmi, Melissa Di Donato Roos and Hauke Stars take on mandates on the Supervisory Boar more >>
Stellantis Invests in Italian Industrial Footprint Transformation to Develop Sustainable Activity
20.09.2022
    Investing in Mirafiori Complex for electric transmission production and circular economy business    Upgrading existing facility with joint venture partner, Punch Powertrain, for new electrified transmissions facility, expected in second half of 2024    Building leading Circular Economy Hub more >>
Manfred Döss appointed Chairman of the Supervisory Board of AUDI AG
15.09.2022
Manfred Döss unanimously elected to succeed Herbert Diess at today’s Supervisory Board meeting           The legal expert has been a Member of the Supervisory Board of AUDI AG since September 2, and will ta more >>
Stellantis and General Motors to Execute a Share Repurchase Transaction
14.09.2022
Stellantis N.V. and General Motors Holdings LLC, a subsidiary of General Motors Company (“GM”) have executed a share repurchase agreement (“SRA”) related to the 69.1 million common shares in Stellantis, representing approximately 2.2% of Stellantis’ share capi more >>
Stellantis invest in Africar Group to create Auto24, African used vehicle start-up
12.09.2022
 •    Auto24, new subsidiary of Africar Group, launches its activities in Ivory Coast•    Africar Group is a class leading and multi country digital automotive marketplace across Sub-Saharan Africa•    Stellantis investment aims at accelerating its used vehicle (UV) business on the buoyant Afr more >>
Volkswagen B-BBEE Initiatives Trust welcomes new CEO
31.08.2022
•    Neeraj Kessery appointed as CEO from 1 August 2022•    Kessery has served as a Trustee since February 2020Volkswagen Group South Africa (VWSA) has welcomed Neeraj Kessery to the position of more >>
2001-2023 copyright automobilsport.com