Project Brabham launches official T-shirt at Autosport International

Project Brabham launches official T-shirt at Autosport International

02.01.2015: Brabham will kick off the new year with the launch of the official Project Brabham T-

Brabham will kick off the new year with the launch of the official Project Brabham T-shirt at Autosport International, 8-11 January at Birmingham’s NEC.

Brabham Racing Team Principal, David Brabham will be in attendance throughout Project Brabham’s first trade and public showcase, offering supporters the perfect opportunity to be the first to own the shirt and also get it signed by David.

“After launching Project Brabham we had a lot of feedback from the community about introducing a Project Brabham T-shirt as they wanted to wear it in support of our team,” explained David.

“Autosport International is the perfect place to launch the ‘Inspiring wins through pioneering thinking’ Tee, allowing our supporters and wider show fans to snap one up early. We are really looking forward to meeting our Brabham community and introducing new members at Europe's biggest motorsport show. See you there.”

The tastefully designed black, 100% cotton T-shirt will be available from stand 7210 in Hall 7 in a wide range of sizes including small, medium, large, extra-large and double extra-large. Priced at £20, the Project Brabham Tee will also be available online after the show by visiting and clicking on Store.

David, son of Sir Jack and founder of the bold new approach for racing which makes motorsport more accessible, transparent, and engaging to fans, will hold daily autograph signing sessions at 11am from the Project Brabham stand. Third generation driver and multiple Formula Ford race winner, Sam Brabham will also conduct signing sessions at 3pm each day.

David will be appearing daily on the Autosport Central Stage and the F1 Racing Grid on Saturday and Sunday, where the sportscar legend will talk about his vision for the return of the iconic Brabham Racing team and share his ideas for a sustainable future in motorsport.

Limited edition Brabham Retro merchandise, celebrating Sir Jack Brabham’s outstanding legacy, will also be available for purchase with a special show offer of £5 off T-shirts and hats.

Visitors to stand 7210 can learn more about David’s new model for open source motorsport as Brabham Racing strives to return via the FIA World Endurance Championship. Members of the core Brabham Racing team will be available to chat and visitors will be offered the chance to join the 3,000 strong crowdfunding community that has helped Project Brabham become one of the largest successfully-funded sports campaigns on any English speaking platform.

The first of its kind in the sport, Brabham-Digital, a three part knowledge sharing and e-learning platform encompassing Brabham-Fan, Brabham-Driver and Brabham-Engineer will provide unrivalled behind-the-scenes access, immersing members in the highs and lows of returning the team to world-class status.

Through these unique web applications, fans, drivers and engineers will be given the opportunity to be an integral part of Brabham Racing’s return, and show visitors will be able to subscribe online directly from the stand.

Thanks to its crowdfunding success the Project Brabham Indiegogo page remains open under the Forever Funding pilot, allowing supporters to pre-purchase an annual membership to any of the three Brabham-Digital online experiences. Join the new Brabham Racing journey and become part of the team by visiting and clicking on the Indiegogo homepage link.

“After launching Project Brabham we had a lot of feedback from the community about introducing a T-shirt as they wanted to wear it in support of our team. Autosport International is the perfect place to launch the ‘Inspiring wins through pioneering thinking’ tee."

David Brabham

Project Brabham Statistics

Phase I complete with £278,057 raised
2,911 funders
Contributors from 64 countries
Became biggest sports crowdfunding campaign with two days to go
£250,000 milestone reached six days ahead of deadline
180 people contributed £500
Eight investors over £2,500
Hit 50% (£125,000) of first target within 3 days
Brabham-Fan Early Bird - sold out (500) within 2 days
 Full Access Early Bird - sold out (500) within 4 days

Emma Spearing- photo Brabam


02.01.2015 / MaP

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